74 Training Stages announced

Out of more than 90 scheduled: the world's most comprehensive program on AI, Digital Marketing, and Innovation.
Training is the beating heart of the events taking place at WMF from June 24th to 26th. Once again for the 2026 edition, the program is the result of a co-construction process that integrates the needs of the community, global trend analysis, and contributions from over 1,000 international speakers and guests who join WMF every year.
On this page, you can browse the 74 training stages already announced out of the 90 planned, and meet the first 500 speakers already confirmed.
Vertical stages designed to guarantee high-quality training on Digital Marketing, Artificial Intelligence, Fintech, Robotics & Physical AI, Coding, Branding, Content Creation, Entrepreneurship, GovTech, Geopolitics, Music Industry, Startups, VC & Open Innovation, and much more.
The training program integrates with WMF's 14 industry themes, creating a direct link between training, industrial development, and business opportunities for professionals, companies, startups, institutions, and international stakeholders.
The training stages are currently divided as follows:
  • 42 Premium Stages: accessible only with a Full Ticket;
  • 26 Discover Stages: accessible with Full and Visitor Tickets;
  • 21 Open Stages: accessible with all Ticket types (Full, Visitor, and Fair);
  • Mainstage: accessible only with Visitor and Full Tickets.
Access to all training stages is guaranteed exclusively with the Full Ticket, currently on special offer until 04/24.
Each day will follow this general schedule:
  • Check-in starts at 8:00 AM
  • Sessions close at 7:00 PM
NB: New speakers and new stages will be announced soon. The training program is constantly updated and may be subject to change.
Find the best ticket for your needs:

Premium Stages

Mainstage

Discover Stages

Open Stages

Expo Events

Mainstage

Discover Stages

Open Stages

Expo Events

Open Stages

Expo Events

Startup & VC Plenary

The stage dedicated to the Startup & VC world, where the ambition of founders and the vision of investors meet. 
Here you will find pitch sessions where founders will present their innovative projects, alternated with exclusive roundtables with the protagonists of international Venture Capital.

Backend & Cloud

The stage dedicated to backend development and cloud infrastructure, sponsored by DEVPUNKS, where scalability, performance, and modern architectures take center stage.
Here you’ll find best practices, real-world use cases, and solutions to design robust, distributed systems ready for the future.
Sponsored by
Sponsored by

Digital Marketing & Business Solutions

The stage dedicated to digital marketing strategies and business solutions, where innovation meets performance and growth.
Here you’ll discover tools, case studies, and insights to optimize campaigns, drive results, and scale your business effectively.

Advertising

The stage dedicated to digital advertising, focusing on advanced tracking, complex funnels, and high-performing campaigns in key sectors such as healthcare.
Here you’ll explore real case studies and practical tools to optimize your advertising strategies and maximize results.

Machine Learning

The stage dedicated to Machine Learning, focusing on techniques, models, and practical applications in real-world projects.
Here you’ll explore expert insights and case studies to understand how to implement effective ML solutions.

Robotics & Physical AI

The stage dedicated to robotics and AI applied to the real world, focusing on hands-on projects and building intelligent robots.
Here you’ll explore demos, workshops, and real-world cases to see how AI can be applied to the physical world in innovative and engaging ways.

Social Media Strategies

The stage, powered by Social Media Strategies, dedicated to social media strategies in the age of the endless feed, where attention is the real competitive advantage.
Here you’ll discover practical insights, emerging trends, and tools to create effective and engaging content.
Part of
Part of

AI Commerce

The stage dedicated to artificial intelligence applied to e-commerce, covering innovative strategies, personalization, and sales optimization.
Here you’ll explore case studies and practical tools to transform e-commerce with AI and maximize business results.

AI & Business Transformation

The stage dedicated to providing a vision of how Artificial Intelligence will shape the future of work, business processes, and society.
Here you’ll explore perspectives, insights, and real examples to understand how AI could transform the world ahead.

Entrepreneurship

The stage dedicated to the future of entrepreneurship, focusing on trust, learning, and new business models in the AI era.
Here you’ll explore ideas, tools, and perspectives to innovate and lead change in the startup and business world.

Start the Future

The stage dedicated to inspiring and guiding participants toward the future, focusing on innovation, leadership, and new opportunities.
Here you’ll discover vision, ideas, and insights to shape your path and anticipate the changes ahead.

Coding Frontend

The stage dedicated to frontend development, focusing on new AI-driven coding paradigms and autonomous workflows.
Here you’ll explore real examples and innovative tools to automate testing and optimize the development of modern interfaces.

Data & Analytics

The stage dedicated to data analysis and using AI to extract deep insights and predict future trends.
Here you’ll explore real case studies and practical tools to turn data into a competitive advantage and optimize business performance.

AI Solutions

The stage dedicated to advanced AI solutions, focusing on scalable, human-centric platforms for enterprise applications.
Here you’ll explore real examples, strategies, and tools to design and implement effective and sustainable AI solutions.

GovTech

The stage where power dynamics are redefined in the age of AI.
From new forms of democracy to geopolitical shifts, from the future of work to next-generation cities, this stage brings together institutions, policymakers, companies, and research leaders to explore how technology and AI are reshaping rules, processes, and decision-making models.
From AI in justice and security to innovation diplomacy, from agentic government to new urban and regional governance models: not just vision, but direction.
To understand who will lead change — and how.

Management & Leadership

The stage dedicated to leadership and management in the AI era, focusing on strategies to lead teams and complex processes.
Here you’ll explore real cases, insights, and tools to innovate, make effective decisions, and develop visionary leadership.

Content Marketing

The stage dedicated to content marketing and digital storytelling, focusing on micro-content, communities, and using AI to tell authentic stories.
Here you’ll explore practical methods, case studies, and tools to create effective and engaging content even in fast-paced, complex contexts.

Journalism

Lo stage dedicato al futuro del giornalismo, tra innovazione digitale, AI e nuovi format narrativi.
Qui troverai prospettive, casi studio e insight da giornalisti e creator per comprendere l’evoluzione del settore.

Content Creators

The stage dedicated to digital creators, YouTubers, and artists, where creativity and storytelling become practical tools to engage audiences. Part of the Social Media Strategies event and built with the support of industry agencies, this stage offers practical examples, personal experiences, and insights to grow as a content creator and build your community.
Powered by
Powered by

EduTech

The stage dedicated to innovation in education, focusing on AI, cognitive mentoring, and lifelong learning.
Here you’ll explore practical examples and case studies to understand how technology can support and enhance human learning.

UX & UI

The stage dedicated to user experience and interface design, in partnership with Architecta, focusing on practical strategies to create intuitive and engaging digital products.
Here you’ll explore real examples, case studies, and expert tips to design top-level user experiences.
In partnership with
In partnership with

Space Economy

The stage dedicated to the space economy, focusing on innovations, opportunities, and technologies shaping the future of space.
Here you’ll explore insights from experts and industry mentors, and real-world cases to understand the dynamics of orbital and beyond-Earth economies.

Open Innovation & International Ecosystem

The stage dedicated to Open Innovation, where global strategies and local ecosystems meet. 
Here you will find sessions that explore the international innovation ecosystem in detail, offering an in-depth overview of expansion opportunities and the dynamics of foreign markets.

Impact To Business

The stage dedicated to impact business models, which focuses on the inseparable link between profit and sustainability.
Here you will find outstanding case studies and strategies for implementing regenerative models, offering an in-depth overview of positive-impact growth opportunities.

AI Marketing

The stage dedicated to using AI in marketing, focusing on continuous simulations, campaign optimization, and data-driven decision making.
Here you’ll explore practical examples and tools to transform marketing strategies, test concepts in real time, and enhance results.

Mainstage

The Mainstage is the heart of WMF - We Make Future. It is the festival’s primary stage, hosting a dynamic lineup of keynotes, panels, and roundtables focused on future trends, alongside live shows, entertainment, and exclusive product launches. It is a space for deep-seated reflections and interviews on innovative topics with high social impact.

As the symbolic gathering place for the WMF Community, the Mainstage brings together leading global players and experts to explore the frontiers of technology and society. Together, we chart the course toward a better, shared, inclusive, and sustainable future.

The program is currently under development and may be subject to changes and updates.

Tech For Business

The stage dedicated to technological innovation for business, focusing on tools and strategies to grow startups and companies.

Here you’ll explore talks by founders and CEOs, real-world cases, and practical insights to apply technology effectively and strategically.

Digital Strategy

The stage dedicated to innovative digital strategies, focusing on digital media, AI, and new adaptive growth models.
Here you’ll explore insights, case studies, and tools to plan effective campaigns and tackle the ever-evolving digital landscape.

Brand Strategy

The stage dedicated to brands and corporate strategy in the AI era, focusing on AI literacy, the ability to guide intelligent systems, and creating real competitive advantage.
Here you’ll explore practical insights, case studies, and tools to understand how AI can transform brand management and strategic communication.

Future of Work

The stage dedicated to the future of work, focusing on AI, new organizational models, and emerging skills.
Here you’ll explore insights, real-world cases, and strategies to prepare for professional changes and innovate the way we work.

Cybersecurity

The stage dedicated to cybersecurity, focusing on AI to optimize threat modeling and assist security architects in risk analysis.
Here you’ll explore case studies, tools, and strategies to protect complex systems and reduce cognitive load in managing cybersecurity.

Legal Tech

The stage dedicated to legal innovation, focusing on AI, algorithms, and digital systems applied to law and regulatory compliance.
Here you’ll explore case studies, best practices, and insights to understand how technologies are transforming the legal sector and supporting businesses and professionals.

Search & AI

The stage dedicated to the evolution of search in the AI era, where SEO, new answer engines, and digital visibility converge.
Here you’ll explore strategies, case studies, and tools to optimize your online presence across traditional search and AI-driven systems.
Powered by
Powered by

Book Presentation

In this stage, visionary authors will present their books on digital and social innovation and the future of marketing. A unique opportunity to discover new ideas and perspectives through stimulating dialogues and in-depth discussions on cutting-edge topics.
The goal: to inspire reflection and personal growth by exploring the narratives that will shape the future.

Music & Art

The stage dedicated to the future of music and art, focusing on AI, creativity, and innovations in festivals and live performances.
Here you’ll explore AI tools for music, artist promotion, and event management, along with insights to discover new artistic expressions.

Agentic AI

The stage dedicated to Agentic AI and Agentic Experience Architectures, focusing on context-aware, adaptive intelligent systems that go beyond single-task automation.
Here you’ll explore examples and concepts on structuring autonomous AI flows for complex, personalized user experiences.

Non-Profit

The stage dedicated to technology for the non-profit sector, focusing on digital tools, VR, and video games to enhance social impact and resilience.
Here you’ll explore practical examples and innovative projects to support education, inclusion, and social action through technology.

Fintech & Digital Assets

The stage dedicated to the future of finance and fintech, focusing on AI, payment innovations, and new business models.

Here you’ll explore insights and perspectives on how technology is transforming the financial sector and the emerging opportunities for companies and startups.

Innovation Film Fest

The stage dedicated to innovative cinema and audiovisual content, focusing on digital storytelling, emerging technologies, and narratives exploring the future.
Here you’ll explore screenings, case studies, and discussions with directors and creatives to discover new forms of cinema and media.

Digital Health

The stage, in partnership with FONDAZIONE GIMBE, dedicated to digital innovation in healthcare, focusing on AI, molecular modeling, and tools to improve treatments and hospital processes.
Here you’ll explore expert talks, case studies, and innovative projects to see how technology is transforming health and medicine.
In partnership with
In partnership with

Social Advertising

The stage dedicated to social advertising, focusing on advanced performance measurement, experimentation, and creative optimization across major platforms.
Here you’ll explore real case studies, testing frameworks, and repeatable workflows to improve conversions, ROAS, and campaign impact.
Part of
Part of

AI Tourism

The stage dedicated to Artificial Intelligence applied to tourism, focusing on experience personalization, data analysis, and service innovation.
Here you’ll explore case studies, tools, and strategies to transform the travel industry and enhance the traveler experience.

Geopolitics

In an era of global shifts and evolving balances, the Geopolitics Stage provides a compass for navigating international dynamics. This space is dedicated to analyzing global scenarios, new power structures, and the challenges reshaping the boundaries of politics and economics. It is a vital meeting point for understanding the forces governing our present and anticipating the developments of an increasingly interconnected future.
Powered by
Powered by

There are no sessions in the selected stage on this day.

Session for 24 june

Session for 25 june

Session for 26 june

Choose the right Ticket for you

ALL OFFERS ARE ENDING ON APRIL 24
BESTSELLER
Full Ticket
3 DAYS
instead of
THIS TICKET GRANTS ACCESS TO:
All WMF Events
42 Premium Stages + Video Recordings
Mainstage
26 Discover Stages
21 Open Stages
Concerts
Expo Area
Business Matching
WMF Platform
Who should choose this ticket?
icon down
Per chi vuole avere accesso al programma formativo più completo al mondo sull'AI, la tecnologia e l'innovazione digitale e vivere tutto il WMF senza limiti: dagli Stage Formativi all’Area Fieristica con gli incontri B2B, fino al Mainstage con concerti e spettacoli live.
Visitor Ticket
3 DAYS
instead of
THIS TICKET GRANTS ACCESS TO:
Mainstage
26 Discover Stages
21 Open Stages
Concerts & Music Fest
Expo Area & B2B
World Startup Fest
WMF Platform
Business Matching
Startup Area
Sports & Gaming
Who should choose this ticket?
icon down
Per chi vuole accesso a tutti gli eventi, gli speech, lo spettacolo e i concerti del Mainstage, insieme a tutte le opportunità e le attività dell’Area Fieristica, tra incontri B2B, tech show, distretti espositivi tematici, gaming e open stage.
Fair Ticket
3 DAYS
instead of
THIS TICKET GRANTS ACCESS TO:
21 Open Stages
Expo Area
Business Matching
Startup Area
Expo Area & B2B
Sports & Gaming
WMF Platform
Who should choose this offer?
icon down
Per chi vuole accesso a tutte le opportunità e le attività dell’Area Fieristica, tra incontri B2B, tech show, distretti espositivi tematici, gaming e open stage.

TRAINING PROGRAM PREVIEW: explore 70+ stages and 400+ speakers!