AT WMF 2026

GUEST OF HONOR

MATHEW KNOWLES

Investor, global business architect & brand strategist

WMF - We Make Future announces a featured guest for the 2026 edition: Mathew Knowles!


Taking place on June 24–26 at BolognaFiere (Italy), WMF, the leading international event on digital innovation, artificial intelligence, and technology, brings to Europe one of the most respected global figures in sales, marketing, and brand development: a true Global Business Architect.

An entrepreneur, investor, and manager behind the growth of global icons such as Beyoncé, Solange, and Destiny’s Child, Mathew Knowles exemplifies how strategic vision and execution can drive impact at a global scale. His presence reflects WMF’s long-standing mission: connecting skills, experiences, and perspectives by bringing together companies, institutions, startups, and professionals from around the world.

At WMF, on june 25, Mathew Knowles will share a perspective that combines value creation, global asset development, and knowledge transfer, contributing to the international conversation on innovation and business.

Mathew Knowles is a global leader in sales, marketing, and brand development strategy.

  • Over $5 billion generated across multiple industries

  • More than $100 million in sales and acquisition deals

  • LinkedIn Top Voice, a recognition reserved for leading global experts

  • Recipient of the Master of Influence Award from the National Speakers Association, honoring impact and excellence in communication

    He has led campaigns and partnerships with brands such as Pepsi, American Express, L’Oréal, Samsung, Amazon, and Walmart, developing scalable growth models adaptable to complex international markets.

SHORT BIO

Mathew Knowles began his career at Xerox, building expertise in sales and strategic management before applying these skills to the development of global brands. He played a key role in scaling icons such as Beyoncé, Solange, and Destiny’s Child, turning creative projects into structured business assets.

Today, he advises international organizations and major global companies, including Fortune 500 firms, on positioning, growth, and monetization strategies. He also serves on the faculty at Pepperdine University and as Presidential Executive-in-Residence at Prairie View A&M University (PVAMU), where he teaches branding, entrepreneurship, and media strategy.

Mainstage session

Fireside chat

On the WMF Mainstage, the core of the event, Mathew Knowles will lead a fireside chat focused on the key forces shaping global business today.

A space for insight, perspective, and dialogue, where experience and vision come together to explore the changes redefining the landscape: from evolving leadership models and the scalability of brands across international markets, to the growing intersection of culture, technology, and market dynamics.

The talk retraced the speaker’s experience in the music industry, recounting the development of the Destiny’s Child brand and, later, Beyoncé’s solo career.

Through this journey, it explored the impact of digital transformation and streaming on the music industry, as well as the evolution of artist management.

Particular attention was given to the relationship between artists and their fans, an increasingly essential element in building a successful career, and to the contribution of artificial intelligence in accelerating creative, organizational, and strategic processes across the music industry.

Media Opportunity

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Start the future

Beyond the Mainstage session, Mathew Knowles will also lead a session on one of the WMF thematic stages, with a more technical and application-driven focus.

The session will provide a closer look at the strategies behind some of his most impactful collaborations, offering practical insights into:

  • the development and growth of global brands

  • high-impact marketing strategies

  • monetization models and partnership structures

Knowles provided an overview of the evolution of the music industry driven by artificial intelligence and emerging technologies, exploring how artists can build a global presence and create a lasting impact.

The session will wrap up with a Q&A, offering a chance for direct dialogue with the professionals and companies in attendance

Mathew Knowles is part of the WMF and Search On Media Group Talent Roster

The Talent Roster is a speaker and talent management service that brings together professionals, innovators, and leading personalities from a wide range of fields, including artificial intelligence, journalism, activism, art, entertainment, entrepreneurship, and performing arts. It features both national and international experts available for conferences, corporate events, workshops, and educational initiatives.

Represented across Italy and Europe by Search On Media Group, the Talent Roster includes professionals specializing in artificial intelligence, technological innovation, and digital transformation. Explore the roster and contact us for more information.

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