How Insurtech is becoming the new conversion engine for e-commerce and digital ecosystems

Until recently, insurance was a complex product sold in agencies. Today it is a seamless, invisible experience embedded in the services we use every day. From booking a trip to purchasing a smartphone, Insurtech is transforming digital platforms into the true insurance distributors of the future. Simone Ranucci Brandimarte (President of Italian Insurtech Association) will explore the boom of Embedded Insurance: how brands, e-commerce players, and tech companies can leverage this revolution to create new revenue streams, reduce cart abandonment rates, and deliver hyper-personalized customer experiences.