Filippo Trocca
Head of Data & Adtech
Making ScienceJune 24, 2026 12:40 - 13:10
Data & Analytics
Your AI is driving at 150 km/h while staring into the rearview mirror
Financial reports reflect the past. Behavioral data predicts the future; however, without Identity Resolution, you are training your models on corpses.
Other speeches in room Data & Analytics
Enrico Pavan
Analytics Boosters
Federica Brancale
Marketing Freaks
AI Agents are the new users: protecting data quality and decision-making between bots and real users
Matteo Zambon
Tag Manager Italia & Stape
William Sbarzaglia
William Sbarzaglia srl
Eric Kavanagh
The Bloor Group, L.L.C.
Speeches by Filippo Trocca
2025
The Future of Data: Measurement, Data Integration, and the Impact of AI
2023
AI Power: parliamone con gli autori
2022
Critica a "Google Liquido"
2020
La Nuova Era dei Big Data: perché Ga4 è l'ultimo step della democratizzazione della Big Data Analysis e del Machine Learning da parte di Google
2019
Disruptive Data For Online Businesses