WhatsApp as a Business Catalyst

In an increasingly saturated digital landscape, traditional channels are experiencing an engagement crisis: emails yield open rates of approximately 10% and response times measured in days. Radical innovation is required. This session marks the transition from unidirectional marketing to the Conversational Era, driven by intelligent systems that listen, comprehend intent, and execute actions. Discover Spoki, the premier CEM platform that transforms WhatsApp into a strategic asset to position your brand among the innovators of the new digital commerce.