Saletti
Andrea Saletti
Neuromarketing & Marketing Manager
Pronesis srl
June 4, 2025 15:40 - 16:20

E-Commerce

From Lab to ROI: Turning 15 Cutting-Edge Neuroscience Papers into E-Commerce Sales

Consumer purchasing behavior and decision-making processes are constantly evolving. In this exclusive talk, I will translate 15 recent neuroscience studies, published in international journals but still largely unknown, into actionable strategies for e-commerce. I will share how Pronesis transformed these insights into winning tactics, providing you with innovative tools your competitors haven’t discovered yet. From academic research to success stories: an immediately applicable competitive advantage.