Maggio
Alessandra Maggio
R&D Manager - Business Associate
Clickable
Vellucci
Valentina Vellucci
Marketing Manager
TS Nuovamacut
Vollero
Luana Vollero
Moderator
Libri di Marketing
June 15, 2024 14:40 - 15:00

Book Presentation

Future Visions of Digital Marketing

Future Visions of Digital Marketing takes you on a journey through the major evolutions of the digital landscape, featuring 13 interviews with top professionals in the Italian market. The text explores how digital is transforming, both strategically and operationally, and what we can expect in the near future.

Other speeches in room Book Presentation

HOEPLI - THINKING THE FUTURE: Understanding the customer's personality. Neuromarketing and AI to grow your business - Neuromarketing, Ethics, and Artificial Intelligence: the marketing of the future?
Mariano Diotto
Mariano Diotto
Neuromarketer
Maurizio Vedovati
Maurizio Vedovati
Hoepli Editore
Simona Ruffino
Simona Ruffino
Simona Ruffino
COMMUNICATION AT THE TIME OF AI - could ChatGPT ever answer 'it depends'?
Elisa Basso
Apogeo Editore
Rocco Rossitto
Rocco Rossitto
Freelance
Sergio Sentinelli
Sergio Sentinelli
Sinaptica 4.0
MACRO MAFIA - The multinational of clans that is conquering the world
Floriana Bulfon
Floriana Bulfon
I CHANGE MY LIFE, I'M GOING TO THE SOUTH. Becoming southerners and living happily
Alessandro Brunello
Alessandro Brunello
Crowdfunding Expert & Teacher
THE AUTHOR'S EGREGIO: a writer's ability to start a book promotion independently
Cristian Cevoli
Cristian Cevoli
Sopra le Righe
Marylin Santaniello
Marylin Santaniello
Agenzia Sopralerighe
HOEPLI - THINKING THE FUTURE: Greg Hoffman – Designing Emotions - Lessons in creativity from a lifetime at Nike, with Cristiano Carriero and Riccardo Scandellari
Riccardo Scandellari
Riccardo Scandellari
Cristiano Carriero
Cristiano Carriero
La Content
Maurizio Vedovati
Maurizio Vedovati
Hoepli Editore
BRAND STORIES - Narrative universes for brands that are people and people who become brands
Andrea Fontana
Andrea Fontana
Storyfactory
Michele Riva
Michele Riva
ROI Edizioni
The Monkey in the Drawer
Riccardo Scandellari
Riccardo Scandellari
Rudy Bandiera
Rudy Bandiera
Reboot Internet! Who 'broke' the network? Who's responsible for fixing it?
Valerio Bassan
Valerio Bassan
Author & Strategist
HOEPLI - THINKING THE FUTURE: AI Generation - How to work with Generative Artificial Intelligence and make it your friend
Bonaventura Di Bello
Bonaventura Di Bello
Maurizio Vedovati
Maurizio Vedovati
Hoepli Editore
Susanna Pedone
Susanna Pedone
Senza Filtro
FRANCOANGELI @ FUTURE <br />Marketing of the future: cookieless, convergent, kind
Antonio Perfido
Antonio Perfido
TED Speaker e Autore
Luana Vollero
Luana Vollero
Libri di Marketing
Andrea Folcio
Andrea Folcio
The Newco
Annalisa Aceti
Annalisa Aceti
Rizzoli Education
FRANCOANGELI @ FUTURE <br />Personal branding: being magnetic with LinkedIn
Valentina Martinelli
Valentina Martinelli
Libri di Marketing
Luigi Castelletti
Luigi Castelletti
Castelletti Web Marketing srl
Affiliate Marketing & Web3: between mindset and strategy.
Adriano De Arcangelis
Adriano De Arcangelis
Visibility S.L.U.
Lucia Guerra
Lucia Guerra
Luana Vollero
Luana Vollero
Libri di Marketing
Telegram: can all its history and functionality be encapsulated in an operating manual?
Flavius Florin Harabor
Flavius Florin Harabor
Freelance
Luana Vollero
Luana Vollero
Libri di Marketing
FLACO talk <br />Stop inclusive communication, let's start changing mindset <br/>Diversity, equity & inclusion are not tactics, we need to change mindset
Sambu Buffa
Sambu Buffa
Sambu Buffa Inclusivo Plurale
Ginevra Candidi
Ginevra Candidi
Il lato b del marketing
FLACO talk <br />No data strategy no party (but don't tell ChatGPT) <br/>Data strategy is and always will be the basis of everything
Federica Brancale
Federica Brancale
Marketing Freaks
Cosimo Rota
Cosimo Rota
LEN
We Are the Glitch: How AI is Transforming the Hospitality Sector
Simone Puorto
Simone Puorto
Travel Singularity, Elegia, Rebyu
Valentina Martinelli
Valentina Martinelli
Libri di Marketing
HOEPLI - THINKING THE FUTURE: Profession of Content Marketer - What does it mean to be a "Content Marketer" in the era of AI?
Cristiano Carriero
Cristiano Carriero
La Content
Morellini
Maurizio Morellini
Extended Book
Maurizio Vedovati
Maurizio Vedovati
Hoepli Editore
Accessible communication: how to produce content that can reach just about everyone?
Maria Chiara Andriello
Maria Chiara Andriello
Rai Pubblica Utilità
Dina Riccò
Dina Riccò
Politecnico di Milano
Andrea Socrati
Andrea Socrati
Michela La Pietra
Michela La Pietra
Rai Pubblica Utilità
HOEPLI - THINKING THE FUTURE: It Takes Courage - For a sustainable and inclusive company
Sara Taddeo
Sara Taddeo
Boston Consulting Group
Susanna Pedone
Susanna Pedone
Senza Filtro
Giuditta Bertoli
Giuditta Bertoli
Casa Editrice Libraria Ulrico Hoepli S.p.A.
GENERATIONS IN COMPARISON - Marketing and communicating with five generations of users
Susanna Pedone
Susanna Pedone
Senza Filtro
Giuditta Bertoli
Giuditta Bertoli
Casa Editrice Libraria Ulrico Hoepli S.p.A.
Rachele Focardi
Rachele Focardi
XYZ@Work
The dark side of the hyperconnected reality
Marco Santarelli
Marco Santarelli
FRANCOANGELI @ FUTURE <br />Reputation: the risks of Content Creation in the Infosphere
Daniele Chieffi
Daniele Chieffi
Bi - Wise
Valentina Martinelli
Valentina Martinelli
Libri di Marketing
Stefano Chiarazzo
Stefano Chiarazzo
Pubblico Delirio
Make peace with power: understanding organizations as they are, not as we would like them to be
Luca Baiguini
Luca Baiguini
POLIMI School of Management
HOEPLI - THINKING THE FUTURE: Neuroscience of Storytelling - Storytelling in the era of neuroscience and Artificial Intelligence
Susanna Pedone
Susanna Pedone
Senza Filtro
Marco La Rosa
Marco La Rosa
Neurowebcopywriting.com
FLACO talk <br />There is none so deaf as those who will not hear <br/>Communication and information of people with hearing disabilities
Ludovica Billi
Ludovica Billi
The Deaf Soul
Chiara Bucello
Chiara Bucello
The Deaf Soul
Ilaria Parlanti
Ilaria Parlanti
FLACO talk <br />The podcaster who read books for success <br/>But does reading 50 books a year really do any good?
Francesco Tassi
Francesco Tassi
VOIS
Davide Mastrosimone
Davide Mastrosimone
Libri Per Il Successo
HOEPLI - THINKING ABOUT THE FUTURE <br />Business Model You <br/>Is your career really sustainable?
Luigi Centenaro
Luigi Centenaro
BigName
Giuditta Bertoli
Giuditta Bertoli
Casa Editrice Libraria Ulrico Hoepli S.p.A.
Susanna Pedone
Susanna Pedone
Senza Filtro
THE STORY OF SUBITO.IT and the second-hand effect - A second chance for things and people in the circular economy
Michele Riva
Michele Riva
ROI Edizioni
Giuseppe Pasceri
Giuseppe Pasceri
Adevinta
FLACO talk <br />The new era of writer's block: the creator void <br/>Highs, lows, fears and burnout in content creation
Grace The Amazing
Grace The Amazing
Onice srl
Yari Brugnoni
Yari Brugnoni
Not Just Analytics
FRANCOANGELI @ FUTURE <br />Artificial Intelligence and New Skills
Nello Iacono
Nello Iacono
Department for Digital Transformation
Machera
Stefano Machera
Luana Vollero
Luana Vollero
Libri di Marketing

Speeches by Alessandra Maggio

2024
Future Visions of Digital Marketing
2023
Strategic GA4 and the end of GA3: power is nothing without control

Speeches by Valentina Vellucci

2025
From Social to Check-in: The Future of Hospitality Lies in Personalization
2024
Future Visions of Digital Marketing
2024
We (Don't) Make Slides
2023
How to select a good marketing team for your company and make a difference. Focus on B2B
2022
Media: relation nell'era del New Normal. Il SMS dell' "offline"
2021
Social media manager: strategie e relazioni
2021
Comment marketing: quello che non abbiamo ancora capito del SMM
2020
Social Content Creation Mobile First
2020
"Reverse Content Marketing per i social". Puoi smettere col PED, se sai come farlo
2019
[English Version] Social Engineering applied to Social Media Marketing
2019
Social Engineering applied to Social Media Marketing
2018
F82018. I social media marketers dovrebbero sognare pecore elettriche
2018
Metodologie, Strumenti ed esempi di content marketing utili per costruire una strategia di social media marketing a partire dai dati
2015
LinkedIn KPI per il B2B
2015
Twitter KPI per il B2B
2014
Inside Facebook Insights

Speeches by Luana Vollero

2026
The rules of communication have changed… what about us? A guide to navigating inside and outside the organization
2026
“Who Really Decides? Business Strategies Across AI, Data, and Identity”
2024
FRANCOANGELI @ FUTURE
Artificial Intelligence and New Skills
2024
Future Visions of Digital Marketing
2024
Telegram: can all its history and functionality be encapsulated in an operating manual?
2024
Affiliate Marketing & Web3: between mindset and strategy.
2024
FRANCOANGELI @ FUTURE
Marketing of the future: cookieless, convergent, kind