Donate 3.0 X Edition - The future of donation in Italy

Donate 3.0 is the annual observatory that measures how widespread the donation phenomenon is among the Italian Internet population, analysing their habits and attitudes. Who donates, how much they donate, to whom they donate, how they donate, an analysis of drivers and barriers to donation. For this edition, in the face of the ongoing technological evolution, the observatory also analyses the challenges and tools at the service of non-profit organisations, from data analysis to artificial intelligence. To complete the report, a brief look at the data and trends emerging from the analysis of crowdfunding campaigns active on Rete del Dono.