June 15, 2023 20:20 - 20:28
Creator Economy: a mature industry
The growing popularity of social media during the 2010s brought about a major revolution in the entertainment landscape and the enjoyment of content. Today, after fifteen years, the Creator Economy is a solid industry, bringing with it new professionalism and also a new way of communicating. Luca Leoni, CEO of digital media company Show Reel Media Group, talks about how this market works today.