A Successful Amazon Business - "A Full Funnel Strategy"

Amazon is a complex ecosystem, which can be defined as 50% retail and 50% marketing. Tips and best practices are crucial to the success of the business. From defining the levers in relation to the A9 algorithm, to SEO, to boosting performance through advertising and promotion. A mix of strategies and activations based on Marketplace logic that have made Erbecedario the representative company of Veneto and Made in Italy on Amazon in 2021.