June 15, 2023 17:40 - 18:00
Digital emissions: carbon neutrality as a value and marketing lever
The digital carbon footprint represents the amount of greenhouse gas emissions we release into the environment through our digital activities. However, it is possible to calculate, reduce and offset this impact to achieve digital carbon neutrality by going to support certified sustainable projects. We will address a case study with data and numbers to reflect on the main work activities that are sources of emissions, providing real and concrete solutions to reduce them.