Whatsapp and email marketing: the perfect synergy for direct marketing!

There are many ways to communicate directly with your users but the real success is achieved when the tools communicate together and integrate into the direct marketing strategy. This speech deals with how whatsapp and email marketing, at different stages of the digital funnel, can reach the entire audience, communicating in a targeted way. Practical case studies of companies that communicate with their users/customers using the two platforms synergistically will also be exhibited.