What Newspapers Will We Read in Twenty Years? Assuming We'll Still Read Them

Newspapers need readers, no longer the other way around. Everything has changed since the digital world entered the world of information, catching publishers, newsrooms, and especially journalists unprepared. It has been at least ten years since the strong wind started blowing in Italy too, but on too many fronts, the same mistakes continue to be made, confusing the means with the end and still not being able to identify the new profile of readers from now until the near future. Is it a matter of age, demographics? Yes, and much more.