Ascani
Marcello Ascani
Content Creator, Co-Founder & CEO Flatmates Agency
Pagani
Michele Pagani
CEO
Flatmates SRL
June 17, 2023 10:20 - 10:40

Content Creators

Influencer Marketing without Beating Around the Bush: The Point of View of Content Creators

What are the typical mistakes that brands and agencies make? How do content creators view the market? In my speech, I will share the perspective of someone who runs an agency that bases its value proposition on creating a virtuous relationship between brands and creators.

Other speeches in room Content Creators

Creator Stage: taglio del nastro!
Luca Leoni
Luca Leoni
SHOW REEL MEDIA GROUP
Being a Content Creator in 2023
Raffaele Gaito
Raffaele Gaito
IA360
Content Repurposing: How to Seamlessly Integrate Your Website and YouTube
Marcello Chiapponi
Marcello Chiapponi
Physical therapist @L'Altra Riabilitazione
Youtube Shorts: il lato breve di Youtube
Adrian Sordi
Adrian Sordi
Internet Culture & Trends, Youtube Shorts EMEA
From "Behind the Scenes" to "Behind the Screen": The New Role of Talent Managers
Serena Cicchetti
Serena Cicchetti
Head of Talent Management at Show Reel Factory
In Italy, Cuisine is a Serious Matter
LuCake
LuCake
Content Creator
Eleonora Rubaltelli
Eleonora Rubaltelli
Food Blogger
Davide Campagna
Davide Campagna
Founder della Cotto Al Dente Community
Serena Cicchetti
Serena Cicchetti
Head of Talent Management at Show Reel Factory
From 0 to Legolize: The Story of a Community of Over 2.5 Million People
Legolize
Legolize
Media Brand
How to Become an Adult?
Alice Venturi
Alice Venturi
Content Creator
La Casa di Mattia
La Casa di Mattia
Cleaning influencer
Valeria Sesia
Valeria Sesia
Show Reel Agency
Sex and Taboos: Uprooting False Myths for a More Conscious Sexuality.
Sabina Fasoli
Sabina Fasoli
Dott.ssa, Psicologa e Sessuologa @Psychandlove
Inclusion and Self-Esteem in the Era of Social Media: How to Build a Positive Community
Benedetta De Luca
Benedetta De Luca
Content Creator | D&I Testimonial | Gender&Inclusion Editor The Wom
The Secrets of Creating Digital Characters: Bridging Artificial Intelligence and Human Creativity. Can a Virtual Influencer Face the Realness Challenge?
Gianluca Perrelli
Gianluca Perrelli
CEO at Buzzoole
L'importanza del graphic journalism nella società dei contenuti online
Takoua Ben Mohamed
Takoua Ben Mohamed
Graphic journalist and Author
Popular P(OP) Stars: An Astrological Analysis of Events and Personalities in Pop Culture
Maria Isabella Premutico
Maria Isabella Premutico
Ilmerdoscopo
Social Media and Eating Disorders: How Does Self-Perception Change in the Era of On-Life?
Aurora Caporossi
Aurora Caporossi
Founder & President di Animenta | 100 Forbes Under30
Marvel vs DC and other useless fights between Nerds
Daniele Daccò
Daniele Daccò
Writer, Reporter and Content Creator
Revolutionizing Content Creation: The Impact of AI on Social Media
Jordi van den Bussche
Jordi van den Bussche
JVDB Studios
Being a Woman or Being a Comedian: Stereotypes
Emma Galeotti
Emma Galeotti
Studentessa, Content Creator
Intervista a Simone Pedersoli: il content creator del sorriso
Simone Pedersoli
Simone Pedersoli
Content Creator, Influencer
La rivincita dei Nerd: come la cultura di internet sta rivoluzionando il mondo di adulti e ragazzi
Alessandro de Concini
Alessandro de Concini
Imprenditore digitale
Gabriele Bertoloni
Gabriele Bertoloni
Web Marketer, Content Creator @Bike&Raft
Rick DuFer
Rick DuFer
Creator @Cogito Studios
Antonio Cristoforetti
Antonio Cristoforetti
Psicologo sociale del lavoro e della comunicazione
A che serve divulgare (e studiare) la storia dell’arte nel 2023?
Rey Sciutto
Rey Sciutto
Che cosa significa essere trans, sopratutto in Italia?
Jessica Giorgia Senesi
Jessica Giorgia Senesi
LGBTQIA+ Activist and Content Creator
The Creator Economy and the Regulation of the Creator Professional Figure
Valentina Barzotti
Valentina Barzotti
Chamber of Deputies
Francesca Papa
Francesca Papa
General Manager - Show Reel Media Group
Andrea Ciraolo
Andrea Ciraolo
Content Creator
Associazione Italia Digitale
Associazione Italia Digitale
Chef from 0 to Rafael Nistor: how I became the most followed food creator in Italy.
Rafael Nistor
Rafael Nistor
Content Creator @Web Stars Channels
"Con parole tue": il processo di co-creazione tra agenzia e creator
Chiara Spinelli
Chiara Spinelli
Editor @We Are Social
Matteo Piagno
Matteo Piagno
Senior Account Director @We Are Social
King Ash
King Ash
Web Stars Channel
Talking About Sex on Social Media: Yes, It's Possible!
Chiara Natale
Chiara Natale
Now we understand her, she makes us laugh but also reflect
Federico Vezza
Federico Vezza
Confumedia
Quali sono i rischi sui Social? L'esempio del Romance Scam e il lavoro della Polizia Postale
Claudia Lo Fino
Claudia Lo Fino
Polizia di Stato
Getting to Know Yourself Again in Order to Be: Introduction of Scheletro Femmina
Francesco Cicconetti
Francesco Cicconetti
Author and Communicator
Femminismo meridionale
Federica Fabrizio
Federica Fabrizio
Activist, writer and content creator
Restoring Hearing to the Deaf: Reality and Technology
Ludovica Billi
Ludovica Billi
The Deaf Soul
Chiara Bucello
Chiara Bucello
The Deaf Soul
Ma sei sicur ?” Tutte le convinzioni che abbiamo sul sesso e che non hanno senso
Micol Ronchi
Micol Ronchi
Actress, Host & Influencer
Premiazione Content Creators Award
WMF2023
WMF2023

Speeches by Marcello Ascani

2023
Influencer Marketing without Beating Around the Bush: The Point of View of Content Creators
2021
5 Consigli per fare influencer marketing raccontati da un influencer

Speeches by Michele Pagani

2024
Influencers are Dead, Long Live Influencers!
2023
Influencer Marketing without Beating Around the Bush: The Point of View of Content Creators