Telegram & BOT: from customer care to marketing campaigns

Thanks to BOTs and Telegram APIs is possible to create new marketing strategies. The speech will begin with an overview of instant messaging and the incredible Telegram's growth. Then we will explore what are the potentialities of Telegram applied to marketing and to e-commerce, using BOTs. Finally we will analyze from a more operational (and technical) point of view the potential offered by BOTs, how to create one, step by step, and an overview of the existing ones.."