Monge
Paolo Monge
CEO & Founder
SHINRAI
July 9, 2016 18:35 - 19:15

Governance & Management

USP 2.0: how to help your customers to find out their own USP through data collection and analysis.

The speech will outline an analytical guide to help your customer finding out its USP: Rosser Reeves's theory, Web Analytic and Statistics, Google Consumer Surveys, Qlick Sense analysis, Google Trends and Competition SEMRush tool...