Cavaliere
Viviana Cavaliere
July 9, 2016 11:20 - 12:00

Content Marketing & Digital PR

Influencer marketing: how to integrate it in your marketing strategies

We will talk about:
  • A brief overview of the current scenario of influencer marketing
  • The concept of influencer
    - Differences between influencers and celebrities
  • The most common errors (to avoid) when creating influencer marketing campaigns
  • Some success case studies