The Largest Exhibition and Festival AI, Tech & Digital Innovation
WMF is a global platform for building the future
WMF brings together the best of global innovation. A hub for Business, Education, Culture, and Creativity that connects companies, AI and digital agencies, software houses, startups & scale-ups, institutions, and investors from 90 countries.
With 70,000 sqm of exhibition space, over 700 exhibitors, 14 Districts,2,800 B2B meetings, more than 100 events including Side Events dedicated to Business Matching and open innovation, 90 Training Rooms, Concerts, Awards, and much more.
Within the spaces of BolognaFiere, WMF brings together the very best of global innovation.
Companies, innovators, and decision-makers meet artificial intelligence, technology, and digital tools to build the future.
Discover the featured initiatives and prepare for WMF 2026
BOOK YOUR STAND
Participate as an exhibitor in the next edition of WMF: enter the international exhibition area dedicated to Innovation: present your solutions, meet clients, investors, and stakeholders from over 90 countries.
The second phase of the Call for Speakers is officially open: more than 90 educational stages and over 1,000 speakers from all over the world in the last edition.
The largest international startup competition is open: over €2 million in prizes, side events, and B2B meetings with VCs and international investors. Apply by 03/12!
The exhibition district where companies, startups, and Big Tech present solutions, software, and technologies in the field of Artificial Intelligence. Meet clients, partners, and investors, and join the most innovative realities!
The World’s Most Comprehensive Innovation Educational Program
Education is the beating heart of the events taking place at WMF from June 24th to 26th.
For the 2026 edition, the program is the result of a co-construction process that integrates the needs of the Community, global trend analysis, and contributions from over 1,000 international speakers and guests who join WMF every year.
Access to all training rooms is guaranteed exclusively with the Full Ticket, currently available on special offer.
Discover the first 30 training stages and the 260 speakers announced!
N.B. Stages currently shown in gray will be available soon; new speakers and stages will be announced shortly. The training program is constantly updated and may be subject to change.
There are no sessions in the selected stage on this day.
Startup & VC Plenary
Alicia Hanf
Head of Institutional Ecosystem Partnerships
LG NOVA - LG Electronics
Artificial Intelligence
From Billable Hours to Outcomes: Building Agent Practices That Actually Make Money
The enterprise applications services industry is facing its most significant business model disruption in decades. McKinsey now earns 20–25% of global fees from outcome-based pricing. They’ve deployed approximately 12,000 AI agents internally and shrunk typical project teams from 14+ consultants to 2–3 consultants plus AI agents. Meanwhile, 42% of companies abandoned most AI initiatives in 2025, and the average enterprise scrapped 46% of AI pilots before production. This speech delivers a practitioner’s playbook for system integrators building AI agent practices that actually make money. Drawing from a decade of enterprise software experience across multiple continents and ecosystems, the speaker introduces the Culture–Context–Code framework and a realistic 90-day sprint to first agent in production, followed by a 9-month transformation roadmap. Attendees will leave with a concrete operating model, specific pricing structures with real numbers, a step-by-step execution timeline, and a clear understanding of how to navigate the EU AI Act, DORA, and NIS2 regulatory landscape while building AI agent practices.
Ajaz Ahmed Siddiqui
GTM for AI Business Solutions
Microsoft
Social Media Strategies
Dov'è l'attenzione sui social media nell'era del feed infinito?
Nel 2026 non vince chi pubblica di più, ma chi capisce come funziona l’attenzione. Con un feed che scorre più veloce che mai: più creator, più formati, più stimoli, più rumore… il vero problema non è più pubblicare di più, ma capire dove si trova davvero l’attenzione e come catturarla senza bruciare il tuo brand nel processo. In questo talk analizzeremo come è cambiato il comportamento degli utenti sui social attuali, quali formati stanno davvero trattenendo l’attenzione, quali dinamiche stanno morendo anche se sembrano ancora “di tendenza”, e perché inseguire l’algoritmo non è più una strategia sostenibile.
Jordi San Ildefonso
Social Media Strategist
Metricool
Open Innovation & International Ecosystem
Angelo Del Priore
Partner
HP
Artificial Intelligence
Alberto Sangiovanni Vincentelli
Professor of EECS
University of California, Berkeley
Artificial Intelligence
Nestor Maslej
Research Manager Human-centered
AI Stanford University
Artificial Intelligence
Tiarne Hawkins
AI Leader & Host
You & AI - Stealth Mode
SEO
Beyond AI Citations & Hype: When AI Mentions Hurt Your Brand
In the rush to dominate AI Overviews and LLM citations, we tend to ignore a critical question: is every mention a win for our brand? For many brands, and at different moments, the answer can be a resounding no, as citations can be harmful for your brand kill your click-through rates. Join me to explore where AI visibility fails to drive commercial value. This session moves past the hype to explore the hidden risks of being cited by AI platforms and functionalities like AI Mode. I will present a practical and adaptable framework to help you audit your AI footprint, protect your brand equity and help ensure that when your brand is cited, your audience. It is all about start managing your reputation, as well as visibility and trust. What you will learn: - The AI citation audit: what's an AI citation and how to identify mentions that can hurt your brand - From citation to conversion: strategies and a framework to become the preferred commercial choice - Brand governance: how to manage client and stakeholder expectations in the era of zero-click search
Montserrat Cano
International Consultant & Trainer
MC, International SEO & Digital Strategy
Future of Work
Pierpaolo Bombardieri
General Secretary
UIL
Tech For Business
Davide Dattoli
Founder & Executive Chairman
Talent Garden
Space Economy
Pierre-Philippe Mathieu
Head of the Φ-lab Explore Office
ESA - European Space Agency
Startup & VC Plenary
Leonard Burger
Senior Product Marketing Manager
Lenvi
Tech For Business
Ayumi Moore Aoki
Founder & CEO
Women in Tech® Global
SEO
Scaling Content Across Languages in the AI Era: Speed, Risk, and SEO Reality
AI has made it easier than ever to scale multilingual content—but speed often comes at the cost of search performance and trust. This session breaks down where AI and machine translation genuinely support international SEO, where they introduce risk, and how to design workflows that balance efficiency with quality, relevance, and long-term rankings.
Silvi Nuñez
Co-Founder
Optimational
Tech For Business
Stefano Onofri
Co-Founder & Co-CEO
Cubbit
Tech For Business
Alec Ross
Distinguished Adjunct Professor
Bologna Business School
Future of Work
Susanna Camusso
Senator
Senate of the Italian Republic
Artificial Intelligence
Alicia Hanf
Head of Institutional Ecosystem Partnerships
LG NOVA - LG Electronics
Social Media Strategies
Will Media: da follower a maker. Come trasformare una community in un ecosistema che si autoalimenta
Will Media è uno dei casi più interessanti di community editoriale nata sui social e cresciuta fino a generare eventi, format e momenti di incontro reali. Ma come si trasforma l'attenzione in una relazione che si mantiene nel tempo? In questo speech analizziamo il modello Will Media e mostriamo come strumenti di segmentazione, personalizzazione e automazione possano portare una community al livello successivo: un ecosistema in cui ogni interazione alimenta quella successiva, senza dipendere solo dal prossimo contenuto.
Alessio Sorrentino
Direttore Operativo (COO)
Floox
Luca Castelli
Audience Lead
Chora & Will Media
Future of Work
Stefano Besana
Partner | Human Capital
Deloitte Consulting
AI Solutions
Francisco Yepes Barrera
Head of Ai Team
I-CON
Book Presentation
Lorenzo Tondo
Journalist
The Guardian
Digital Marketing & Business Solutions
Giovanni Le Coche
CEO, SEO & Digital Marketing Manager
Arkys
Tech For Business
Luca Giuliani
Developer
BitBox
GovTech
Michiel Scheffer
President of the Board
European Innovation Council | European Commission
Open Innovation & International Ecosystem
Anagh Singh
Founding Member
MountTech Growth Fund
Machine Learning
Karen Zhou
Member of technical staff
Anthropic
Space Economy
Veronica La Regina
Space Mentor
Future of Work
Davide Dattoli
Founder & Executive Chairman
Talent Garden
Future of Work
Paolo Pellegrini
Partner
Metyis
Book Presentation
Alec Ross
Distinguished Adjunct Professor
Bologna Business School
GovTech
Orazio Schillaci
Ministro della Salute della Repubblica Italiana
Ministero della Salute
AI Solutions
Mohamed Deramchi
Entrepreneur, Investor & CTO
YouEver Srl
Digital Marketing & Business Solutions
Martina Pescioli
Founder & Creative Director
Mentarossa Comunicazione
Machine Learning
Corey Ching
Developer Experience
OpenAI
Tech For Business
Andrea Orzati
CEO
Zurich Instruments
Open Innovation & International Ecosystem
Asanov Anvar
Partner
Davidson Capital
SEO
Giacomo Pompei
Digital Project Manager & Marketing Coordinator
AgriEuro
Cybersecurity
AI enhanced threat modeling: come diminuire il carico cognitivo di un Security Architect, senza perdere il controllo
Il talk presenta il blueprint di un sistema basato su RAG ed LLM per velocizzare le attivita' di threat modeling. L’idea e' di creare un cybersec tactical droid che assista il security architect processando grandi volumi di input come documenti, configurazioni, diagrammi e codice trasformandoli in un evidence map. L'assistente, usando una lista di domande/“regole di indagine” (STRIDE/PASTA/DREAD) mappate su NIST e MITRE ATT&CK, propone le domande piu' aderenti al contesto rappresentato dalla documentazione ricevuta. In base al modo operativo, il security architect potra' decidere se usare la lista di domande nella maniera più classica di indagine, oppure se richiedere al cybersec tactical droid di generare prompt di investigazione ed eseguirli autonomamente. Per fortuna gli ingegneri della morte nera non avevano questo modello di droide altrimenti si sarebbero accorti una piccola porta di scarico termico diretta al nucleo.
Stefano Parini
Senior Security Architect Manager
Sky Italia
Backend & Cloud
Michel Murabito
Tech Evangelist & Ambassador
Fractal Cloud & CNCF
Robotics & Physical AI
How I built my own intelligent Robot Arm from Scratch
Are you tired of the same old AI, LLM, buzzword sessions and wondering if there is still anything new and cool out there we can do with AI? Do you crave an exciting, slightly ridiculous project that's just a lot of fun - while also learning about a whole new field with lots of promise? Don't miss this session! Physical AI is about bringing together all the amazing breakthroughs (yes, like large language models) into the fields of robotics and embedded systems. We can make autonomous robots and systems that can generate their own movement instructions and evolve, without having to painstakingly define all the complex code or even tiny physics-engine implementations to get going. But first - we need to build actual robots! As someone coming from the data science field - this may sound like a bit of a leap. However, with a "I'm sure it can't be that hard" attitude, a bunch of electronics components, and an uncontainable enthusiasm - I set out to do just that. I will share the story of building my own Robot Arm from 0 to an incrementally more complex prototype, and how I started giving it some "AI superpowers", and what's next in this exciting field!
Iulia Feroli
Physic AI & AI DevRel
Back to Engineering and Rerun
AI Solutions
Andrea Aureli
Co-Founder
Aiclo
Digital Marketing & Business Solutions
Mattia Pace
Chief Marketing Officer & Board
Spoki
Space Economy
Claudio Iacopino
Head of Φ-lab Explore Office
ESA
GovTech
Brando Benifei
MEP & Co-Rapporteur for the AI Act
European Parliament
Digital Marketing & Business Solutions
Gabriele Contilli
General Manager
ISPD Italia
Tech For Business
Francesca Fiorini
Direct Sales Team Leader
Odoo
Artificial Intelligence
Sasha Luccioni
AI and Climate Researcher
SEO
Marco Maltraversi
CEO | SEO & AI Specialist
YourDigitalWeb
Startup & VC Plenary
Francesca Rossi
CEO
SirFred
AI Solutions
Stefano Borghi
Chief Technology Officer
Dilaxia S.p.A.
Digital Marketing & Business Solutions
Diego La Monica
CTO
Toky Digital
Backend & Cloud
Simone Sabba
CTO & Head of AI Squads
Devpunks
Social Media Strategies
Matilde Prestinari
Entrepreneur & Content Creator
Social Media Troupe
Valentina Frachetti
Videomaker & Graphic Designer
Social Media Troupe
Content Creators
Slim Dogs
SEO
Giorgio Taverniti
Co-Founder , COO Consulting, SEO, AI & Digital Marketing Expert
Search On Media Group
Coding Frontend
The Agentic Loop: Revolutionizing E2E with MCP and Playwright Agents
Ludovico Besana
Senior Test Engineer
Nearform
Artificial Intelligence
Andrea Colamedici
Philosopher | Editor | Co-Founder
Tlon
Artificial Intelligence
Francesco Ubertini
President
CINECA
Cybersecurity
Marco Bacini
Professor
LUM University
Content Creators
Jakidale
Youtuber & Content Creator
Book Presentation
Davide Casaleggio
CEO & Partner
Casaleggio Associati
Startup & VC Plenary
Ivan Maltsev
Partner
3x Capital
Coding Frontend
Andrea Baino
Founder & CTO
Tredo
Tech For Business
Il CV è morto: nasce LaborLumen Passport, l’identità professionale verificata
I CV sono auto-dichiarati e inattendibili, i certificati sono silos e il remote hiring rende la verifica lenta e costosa. In questo talk presento LaborLumen Passport: un’identità professionale globale “verified for life”, con esperienze professionali e credenziali firmate da aziende/enti, basate su standard internazionali, verificabili senza intermediari e con ancoraggio blockchain. Demo del flusso end-to-end e casi d’uso per HR, compliance e talent acquisition.
Sandro Elmo
CEO | Enterprise Solutions Architect
Bytewex Srl
Open Innovation & International Ecosystem
Denis Hristov
Head of Business Analytics
Fund of Funds in Bulgaria
Social Media Strategies
Veronica Gentili
Social Media Expert
Glisco Marketing
Startup & VC Plenary
Tiarne Hawkins
AI Leader & Host
You & AI - Stealth Mode
Coding Frontend
Diana Bernabei
Accessibility Engineer, UI/UX designer & Web Developer
Inclusio
Content Marketing
Enza Bergantino
Head of Digital & Partner
Jacleroi
Tech For Business
Why Smart Tech Professionals Need a Communication HACK (and It’s Not About AI)
In global tech, English is the interface but clarity is the differentiator. The bottleneck isn’t vocabulary; it’s cognitive load and entropy under pressure. This talk reframes global communication as infrastructure, refactoring your message to minimize latency so your technical vision commands authority from international teams to the boardroom.
Daniele Ponzo
Global Communication Strategist for Tech Professionals
Daniele Ponzo
Startup & VC Plenary
Anastasios Avranas
Founder and Director
Interfima
AI Solutions
Matteo Giunchedi
CEO & Co-Founder
LIV4
Artificial Intelligence
Massimo Chiriatti
Chief Technical & Innovation Officer
Lenovo
Content Marketing
Il metodo per iniziare a comunicare con contenuti efficaci, anche se non hai tempo
In questo speech scoprirai un metodo pratico per comunicare con contenuti chiari ed efficaci, nonostante blocchi come la mancanza di tempo, di idee e la paura del giudizio. Vedremo come trovare idee in modo continuo, organizzare un setup leggero e trasformare ciò che già fai ogni giorno in post, video e storie che portano le persone giuste verso il tuo lavoro.
Mattia Cittadino
Content Creator
Artificial Intelligence
Gianluca Misuraca
Founder of Inspiring Future
Startup & VC Plenary
Francesco Cracolici
CEO
Nomadic Minds
Content Marketing
Dina Curione
Journalist & AI Learning Strategist
Open Innovation & International Ecosystem
Eda Taskin
Business Development Manager
Tenity
Content Marketing
Annalisa Terzoli
CEO & Podcast Producer
Vocal
Machine Learning
Stop Buying Intelligence. Start Building Context
Every organization has access to the same AI. So why are results so different? The gap isn't the license, it's the infrastructure surrounding it. This session dismantles the assumption that AI performance is a procurement problem, and why Context Engineering is where ROI actually lives. Steal a diagnostic framework to find where your AI budget is leaking value today.
Gabriele Pavanello
Diner Experience Staff Engineer & AI Champion
The Fork
Startup & VC Plenary
Cristian Frigo
Ecosystem Lead Southern Europe
28 DIGITAL
GovTech
Gianluca Misuraca
Founder
Inspiring Futures
Open Innovation & International Ecosystem
Florin Catalin
Operations Director
Silicon Allee
Artificial Intelligence
Andrea Basso
Managing Director
MITO Tech Ventures
Social Media Strategies
Roberto Nardini
AI & Digital Strategist | Co-Founder
ADV+
Content Marketing
Allenare l’empatia: come usare con cura l’AI nel web editing
L’AI scrive, riscrive, sintetizza. Rende tutto più facile ma più fragile, perché la perdita di attenzione è dietro l'angolo: per questo è importante pensare al web editing come atto di cura quotidiano e consapevole nella scrittura, nella verifica delle fonti, nell’ascolto di chi legge. Ogni azione è fatta di tempo, dubbi, rinunce. E l’empatia? Si rivela una competenza professionale, che fa riconoscere i bisogni reali dietro una query e le aspettative dietro un clic.
Caterina Damiano
Educational manager LdW Academy, SEO Strategist
LaPenna del Web
Artificial Intelligence
Davide Casaleggio
CEO & Partner
Casaleggio Associati
Artificial Intelligence
Valeria Lazzaroli
Chairperson
ENIA - Ente Nazionale per L'Intelligenza Artificiale
Open Innovation & International Ecosystem
Augusto Coppola
Managing Partner
Cloud Accelerator
Tech For Business
Business senza Filtri: Come vedere l'invisibile e automatizzare l'impossibile
Come le API trasformano processi complessi in esperienze semplici, fluide e scalabili. Dall’onboarding digitale agli SMS OTP, dalla verifica dell’identità alla fatturazione elettronica: dietro ogni azione quotidiana si nasconde un ecosistema di integrazioni che lavora in tempo reale. Una breve guida per aziende che non vogliono perdere tempo (e soldi) tra automazione, dati e nuovi modelli di crescita con Openapi, il primo marketplace API in Europa.
Alessandro Mollicone
Chief Marketing Officer
Openapi Spa
Open Innovation & International Ecosystem
Jonathan Speed
Coach & Venture Partner
Alchemist Accelerator & Waterman Ventures
Artificial Intelligence
Matteo Mille
Chief Sales Enablement & Operations
Microsoft Italia
AI Solutions
Carmelo Frascati
General Manager
Karma s.r.l
Digital Marketing & Business Solutions
Luca Petrocchi
CEO & Founder
SEMprofile S.r.l.
Open Innovation & International Ecosystem
Fulvio Maccarone
CEO and VC
EQNEXT
Cybersecurity
Program in progress!
More speeches coming soon
Machine Learning
Program in progress!
More speeches coming soon
AI Solutions
Francesco Paolo Schiavone
Head of Innovation & Development
Datlas Group
Future of Work
Program in progress!
More speeches coming soon
Space Economy
Program in progress!
More speeches coming soon
AI Solutions
Simone Solignani
CEO & CO-Founder
Jenia
Artificial Intelligence
Monica Orsino
Sn Learning and Development Manager
Microsoft
Tech For Business
Max Brigida
Founder
La Tech Made in Italy
AI Solutions
Rinaldo Zambello
CEO
NUR Digital Marketing
Backend & Cloud
Program in progress!
More speeches coming soon
Social Media Strategies
Program in progress!
More speeches coming soon
GovTech
Piergiorgio Marini
Senior Manager External Affairs
Philip Morris Italia
Open Innovation & International Ecosystem
Jonathan Eade
Venture Partner | Early Stage & Impact VC Investing
Sansar Ventures
Open Innovation & International Ecosystem
Nasser bin Saeed Al-Hajri
Memeber & Chairman of the Board of Directors
Saudi International Council for Business and Investment
Open Innovation & International Ecosystem
Min Boghaita
Chief Scouting Officer
Nobody studio
Artificial Intelligence
Program in progress!
More speeches coming soon
Open Innovation & International Ecosystem
Huw Thomas-Cotter
Head of Growth & Partnerships
Rainmaking Innovation
Open Innovation & International Ecosystem
Enrico Cereda
Senior Advisor
Klecha & Co
Open Innovation & International Ecosystem
Madéleine Pilstrand
CEO
Create Business Incubator
Open Innovation & International Ecosystem
Federico Menna
Chief Executive Officer
28 Dgtl
Open Innovation & International Ecosystem
Manu Iyer
General Partner
Blue Hill Capital
Open Innovation & International Ecosystem
Max Gurvits
Managing Partner
Vitosha Venture Partners
Open Innovation & International Ecosystem
Ramanan Ramanathan
Board Member and Advisor
Department of Science and Technology, Govt. of India
Open Innovation & International Ecosystem
Todor Mladenov
CEO
Sofia Tech Park
Open Innovation & International Ecosystem
Tomasz Poninski
Managing Partner
Montis Capital
Open Innovation & International Ecosystem
Ryan Jung
General Manager
FIDA
Open Innovation & International Ecosystem
Ottavio Maria Campigli
Senior Equity Partner & Founder
W Executive
Open Innovation & International Ecosystem
Mara Guzzetti
Head of Business Development Mutli-Client Sites
GETEC Switzerland
Impact To Business
Edoardo Nicolini
Principal
Fondazione Social Venture Giordano Dell'Amore
Open Innovation & International Ecosystem
Giovanni Righi
Coordinatore e Rapporti con le imprese
San Marino Innovation
Open Innovation & International Ecosystem
Davide Delfrate
Business Developer
EIT Manufaturing
Open Innovation & International Ecosystem
Alessandro Basile
Managing Partner
AB Innovation Consulting
GovTech
Antonella Ciriello
Head of the Department for Technological Innovation of Justice
Ministry of Justice
GovTech
Stefano Aterno
University Professor & Lawyer
Luiss Guido Carli
GovTech
Anna Ascani
Vice President
Chamber of Deputies
GovTech
Lorenzo Salmi
CEO
Piave Digital Agency
GovTech
Giorgio Metta
Scientific Director
IIT Italian Institute of Technology
GovTech
Matteo Lorito
Rector
University of Naples Federico II
AI Marketing
Continuous Discovery for the Digital Age: From Guesswork to Simulation
Marketing teams still make many decisions based on gut feeling or late post-campaign data. This session shows how AI-driven customer simulation enables continuous discovery, giving marketers always-on insight to test concepts, messaging, and journeys daily rather than quarterly. Drawing on enterprise examples from automotive, banking, telco, and energy (where AI panels delivered over 1 billion simulated responses in 2025), the talk focuses on when AI supports human insight, why different questions need different AI approaches, and how to embed continuous insight into modern marketing workflows.
Kamila Zahradnickova
Founder & CEO
Lakmoos AI
GovTech
Alberto Lenzi
Councillor for Labour and Technological Innovation
Tuscany Region
GovTech
Daniele Rocchi
Vice-Rector for Technology Transfer and Corporate Relations
Politecnico di Milano
GovTech
Pierpaolo Bombardieri
General Secretary
UIL
GovTech
Susanna Camusso
Senator
Senate of the Italian Republic
GovTech
Alessandro Oppo
Host, Democracy Innovators Podcast
Open Innovation & International Ecosystem
Jacopo Naidi
Senior Pj Manager
INNOVIT
GovTech
Marco Bacini
Professor
LUM University
GovTech
Mona Demaidi
Entrepreneur and women's rights advocate
Arab American University
GovTech
Albert Schram
Digital Learning Coach & Business and Economics Teacher
Smiling International School
GovTech
Simone Maria Parazzoli
Co-Author
The Agentic State
GovTech
Mariaelena Motzo
Regional Minister for General Affairs, Personnel, and Reform
Autonomous Region of Sardinia
GovTech
Debora Serracchiani
Member of the Justice Committee
Italian Chamber of Deputies
GovTech
Leonardo Lotto
Regional Minister for European Affairs, Innovation, PNRR, National Mountain Policies, and Youth Policies
Autonomous Region of Aosta Valley
Open Innovation & International Ecosystem
Taylor McPartland
CEO
ScaleHealth
GovTech
Magnus Strobel
Co-Founder & CEO
Nexus Politics
Digital Marketing & Business Solutions
Marco Rossi
Senior Digital Strategist | Head of SMM
Proxima Spa
Elena Bertacchini
Area Manager
Proxima Spa
Future of Entrepreneurship
Il futuro dell’imprenditorialità: fiducia, apprendimento e distribuzione nell’era dell’AI
Creare prodotti è sempre più facile, ma costruire aziende che durano è più difficile. Nel 2026 cambiano tre cose: velocità, concorrenza e copiabilità. Il talk traduce il futuro dell’imprenditorialità in un playbook pratico basato su tre valute chiave: apprendimento rapido dal mercato, fiducia (privacy, sicurezza, trasparenza) e distribuzione. Con esempi concreti e azioni applicabili da domani.
Imre Guaglianone
CEO & Founder
Fred The User Research Shepherd
Start the Future
For us, by us: how no-code tools are empowering activism
I'll share how non-profit and grassroots organizers are using no-code tools to build powerful digital infrastructure for their movements. Drawing from my experience in digital organizing and no-code development, I'll show how these accessible technologies are revolutionizing activism by putting technical power directly in people’s hands. Through real-world examples and practical insights, I'll show how no-code solutions are helping build more sustainable and independent movements.
Alix Heuer
No-Code Strategist for Social Movements
Agence Rouge Le Fil
EduTech
Cognitive Mentoring as EdTech: Human Agency, AI, and Lifelong Learning
As artificial intelligence increasingly reshapes the workplace, the most urgent challenge is no longer technical adoption but human adaptation. This talk presents a case study in EdTech and higher education that examines how AI can support (definitely not replace) human learning across the lifespan. Drawing from my work as a Full Professor and Academic Program Director for the Master's in Strategic Communications at National University (USA), as well as from multiple international podcast conversations on AI, media literacy, and ethics, this speech explores how AI is already transforming professional education, assessment, and skill development. Rather than focusing on automation or efficiency alone, the case study centers on lifelong learning, critical thinking, and human agency in AI-augmented environments. The talk addresses three core questions: How is AI redefining what it means to “learn for work” over a lifetime? As careers become less linear and skills rapidly expire, education must shift from content delivery to adaptability, reflection, and metacognition. What risks emerge when AI prioritizes engagement, speed, or optimization over understanding? Using examples from EdTech platforms and higher education assessment, the speech highlights ethical tensions around datafication, surveillance, and the commodification of learning. How can educators design AI-supported learning experiences that remain human-centered? The case study presents concrete pedagogical strategies that position AI as a cognitive partner—supporting feedback, reflection, and experimentation—while preserving student agency and responsibility. The speech situates AI within broader debates about the future of work, arguing that the most valuable skills in an AI-driven economy are relational, interpretive, and ethical. By reframing AI as an educational infrastructure rather than a shortcut, this speech invites policymakers, educators, and technologists to reconsider how we prepare learners not just for their next job, but for continuous reinvention across their lives.
Federica Fornaciari
Professor | AI & EdTech Researcher
National University in San Diego
UX & UI
Federico Francioni
Strategy & Design Director
Meta | Microsoft and PwC Alumni
GovTech
Francesco Ubertini
President
Cineca
Open Innovation & International Ecosystem
Piero Ingrosso
Director of Innovation
Coopfond
Open Innovation & International Ecosystem
Loris Lanzellotti
Founder & CEO
Entrepreniston
GovTech
Luigi Di Maio
EU Special Representative for the Gulf region
European Union
Content Creators
Trasformare i limiti in forza
Da piccola mi dicevano che i miei sogni erano impossibili. Per anni ho creduto di essere sbagliata, finché non ho scelto di trasformare ogni limite in unicità. Il viaggio più duro è stato imparare ad amarmi. Oggi sono IroNadia: campionessa di bodybuilding e Cavaliere della Repubblica. La mia storia dimostra che la diversità non è un freno, ma una forza immensa. I limiti veri sono solo nelle idee degli altri; superarli si può, per noi stessi e per chi cerca il coraggio di rialzarsi.
Nadia Lauricella
Influencer & Activist
GovTech
Antonello Barone
Founder
Festival del Sarà - Dialoghi sul futuro
Content Creators
Karma B
Drag Artists
Data Analytics
CRO & AI: Vedere l'Invisibile per Scalare il Business
Esistono informazioni nei tuoi dati che GA4 da solo non ti sta raccontando. Scopri come l’Intelligenza Artificiale sta riscrivendo le regole della CRO, permettendo di estrarre insight profondi che prima erano tecnicamente irraggiungibili. Analizzeremo casi studio reali in cui l'unione tra dati e algoritmi ha generato un salto di qualità nelle performance, mostrandoti come rivoluzionare l'approccio strategico ai progetti dei tuoi clienti.
Enrico Pavan
CEO & Data Manager
Analytics Boosters Srl
Data Analytics
La Tua AI Guida a 150 all'Ora Fissando lo Specchietto Retrovisore
I report finanziari mostrano il passato. I dati comportamentali predicono il futuro, ma senza Identity Resolution, stai addestrando i tuoi modelli su cadaveri.
Filippo Trocca
Head of Data & Adtech
Making Science
Future of Entrepreneurship
Il lavoro del futuro: come semplificare l’incontro tra chi cerca lavoro e chi cerca persone
Workface nasce da un problema reale: oggi migliaia di PMI italiane faticano a trovare personale operativo. Ristoranti, imprese di pulizie, officine e cantieri perdono tempo, opportunità e crescita perché il recruiting è lento e inefficace. Da imprenditrice ho vissuto questa frustrazione sulla mia pelle. Per questo ho creato Workface : un app che, grazie a un algoritmo di matching e alla geolocalizzazione, mette in contatto in modo semplice e veloce chi cerca lavoro e chi cerca personale.
Serena Murante
Founder
Workface srl
Impact To Business
Alessandro Immobile
CEO
Imment
Content Creators
Monica Calcagni
Surgeon | Gynecologist | Health Influencer
Studio Monica Calcagni
Open Innovation & International Ecosystem
Lorenzo Antonini
Account Manager - Startups
Amazon Web Services
Startup & VC Plenary
Francesca Badiali
Senior Ventures Associate
Plug and Play Tech Center
Open Innovation & International Ecosystem
Giacomo Bizzarri
CIO
The Hive
GovTech
Layla Pavone
Innovation Technology Digital Transformation Board
Comune di Milano
GovTech
Giacomo Bottos
Director
Pandora Rivista
EduTech
Organizzazione è complessità sociale. Per una sintesi complessa tra intelligenze, naturali ed artificiali, ed ecosistemi.
Il talk esplora la complessità come dimensione costitutiva del sociale e del vivente, superando i miti di controllo e razionalità totale. Nell’era dell’IA, è necessario ripensare i sistemi di pensiero e le epistemologie, ricomponendo la frattura tra umano e tecnologico. Il futuro appartiene alle "figure ibride" e ai manager della complessità: professionisti capaci di abitare i confini e integrare saperi trasversali per governare l’imprevedibile e generare vera innovazione.
Piero Dominici
Professor & Scientific Director
CHAOS: International Research & Education Programme - Univ. of Perugia
Open Innovation & International Ecosystem
Andrea Parmeggiani
Direttore
Fondazione REI
Open Innovation & International Ecosystem
Paola Zaccheroni
Public affairs manager
Autopromotec
SEO
Mariachiara Marsella
SEO & Digital Temporary Manager
Mariachiara Marsella
Open Innovation & International Ecosystem
Ivan Tizzanini
Tech & Innovation Lawyer
Ivan Tizzanini Law Firm
Future of Entrepreneurship
Enrico Pasqualon
Country Manager
Owl Labs
Future of Entrepreneurship
Il bilancio è un dinosauro: l’impresa AI che si auto-misura in tempo reale
Il bilancio annuale è un modello industriale del Novecento. Le PMI prendono decisioni guardando dati in ritardo e frammentati. Nell’era dell’AI questo paradigma è obsoleto. Il Metodo Sempi® introduce un’architettura diversa: automazione contabile, Governance Score 0-100 e cruscotto continuo di conformità. L’impresa non registra il passato: misura la propria solidità in tempo reale e anticipa rischi e opportunità.
Liana Gabriela Rotariu
Founder & CEO
Sempi
Startup & VC Plenary
Emanuele Torlonia
Managing Director
IAG
Open Innovation & International Ecosystem
Massimo Ciaglia
CEO & Senior Advisor
Grownnectia
Open Innovation & International Ecosystem
Gianluca Cristallo
Innovation Manager
Gruppo Camst
Startup & VC Plenary
Federica Cardona
Senior Portfolio Manager
Zest Investments
Startup & VC Plenary
Edmondo Sparano
Chief Digital Officer
Zest Investments
Open Innovation & International Ecosystem
Sasha Komarevych
Acceleration Program Manager
Bocconi For Innovation
Startup & VC Plenary
Alessandro Tavecchio
Partner
P101
Startup & VC Plenary
Sandro Moretti
Co-Founder & Managing Partner
Blacksheep
Startup & VC Plenary
Daniele Maria Luridiana
Business Development Europe
Kruncher
Open Innovation & International Ecosystem
Alessandro Mina
Co-founder
Mamazen
Open Innovation & International Ecosystem
Roberto Beragnoli
AI & Tech Expert
Mamazen
Coding Frontend
Program in progress!
More speeches coming soon
Open Innovation & International Ecosystem
Paolo Tacconi
Producer, entrepreneur, founder
AIgeist.ai, Finambolic.com & Valuelead.com
Open Innovation & International Ecosystem
Peter Kruger
Founder and Chairman
Big Idea Ventures
Open Innovation & International Ecosystem
Stefano Orani
Managing Director of Applied AI
BOI (Board of Innovation)
Startup & VC Plenary
Andrea Conti
Ecosystem Lead South Europe - Italy
28 Digital
Open Innovation & International Ecosystem
Alessandro Dini
Founding Partner
Elevate Momentum Partners
Startup & VC Plenary
Giancarlo Vergine
Founder & Managing Partner
OverVentures
Open Innovation & International Ecosystem
Massimo Canducci
Innovation and Strategy Director
Spindox
Open Innovation & International Ecosystem
Stefano Gallinaro
Business Development & Innovation Manager
EIT Manufacturing
Startup & VC Plenary
Giovanni Strocchi
Venture Partner
Techshop
GovTech
Riccardo Magi
Member
Italian Chamber of Deputies
Startup & VC Plenary
Gabriele Ronchini
CEO
Zest Investments
Open Innovation & International Ecosystem
Marco D'Angelo
CEO
Beeco
Open Innovation & International Ecosystem
Paolo Licata
CEO
Clover Venture
Open Innovation & International Ecosystem
Marco Rizzelli
Chief Investment Officer & Portfolio Manager
Nova Ventures
GovTech
Andrei Baciu
Vice-President of the Committee on Defense, Public Order, and National Security.
Romanian Parliament
GovTech
Francesco Di Costanzo
President
Fondazione Italia Digitale
Open Innovation & International Ecosystem
Alessandro Annovi
Partner & CEO
Space for Imagination
Startup & VC Plenary
Daniele Alberti
Founder and President
Starboost
Open Innovation & International Ecosystem
Fabio Boiani
Segretario Generale
Fondazione COTEC
Startup & VC Plenary
Federico Davini
Investment Board
A11 Venture
Startup & VC Plenary
Mattia Lecchi
Business Development Manager
RS Productions
UX & UI
Gabriele Malaspina
Digital product designer & Founder
Solida Forma
GovTech
Enrico Della Gatta
Vice President of Geopolitics & Advocacy
FINCANTIERI
GovTech
Elena Mazzoni
Regional Minister for Security, Digital Agenda, Poverty Reduction, and Social Economy
Emilia-Romagna Region
GovTech
Margherita Cera
Councillor for Innovation and Digital Transition
Municipality of Padua
GovTech
Sergio Strozzi
Head of Innovation, Technology and Startups
Ministero degli Affari Esteri
Startup & VC Plenary
Massimo Calzoni
Promotion Manager, Support Services and Coordinator of the Invitalia Startup System
INVITALIA
GovTech
Alessia Cappello
Councillor for Economic Development and Labour Policies
Municipality of Milan
GovTech
Valentina Cera
Secretary Councillor of the Presidency Office of the Regional Council
Piedmont Region
Open Innovation & International Ecosystem
Lorenzo Cordin
Head of Digital & Open Innovation - Chief Innovation Officer Area
UnipolSai Assicurazioni
Startup & VC Plenary
Luca Ruggeri
Consigliere di Amministrazione
Associazione Roma Startup
GovTech
Elena Donazzan
Vice-Chair of the committee on industry, research and energy
European Parliament
Content Creators
Beatrice Rigillo
Comedian & Content Creator
Content Creators
Alessio Marzilli
Director & Host
Content Creators
Michele Basile
Actor & Content Creator
Startup & VC Plenary
Noa Segre
Partner, International Business Development
Zest Group
Startup & VC Plenary
Angelo Morini
Angel Investor
IAG
Startup & VC Plenary
Jonjan Hoxha
CEO & Founder
Astreo
Startup & VC Plenary
Francesco Cerruti
General Director
Italian Tech Alliance
Startup & VC Plenary
Ilaria Navoni
Startup Program Manager
OVHcloud
Open Innovation & International Ecosystem
Lorenzo Zatini
Ecosystem Marketing Manager
Qonto
Startup & VC Plenary
Antonella Rondinone
Strategic Lead
ReQurv
Startup & VC Plenary
Luigi Goulianos
Founder & CEO
Doitforme.eu
Startup & VC Plenary
Stefano Melchior
CEO & Founder
BeChained
Startup & VC Plenary
Gianluca Di Francesco
Founder & CEO
Opseed
Startup & VC Plenary
Federico Girelli
CEO & Founder
Cora Hospitality
Startup & VC Plenary
Emanuele Chiusaroli
CEO
Handy Signs
Startup & VC Plenary
Andrea Basso
Managing Director
MITO Tech Ventures
Open Innovation & International Ecosystem
Marta Carboni
Head of Innovation & Business Development
IFAB
Open Innovation & International Ecosystem
David Pagnini
Investment Director and Portfolio Manager
TIM Ventures
Open Innovation & International Ecosystem
Federico Moro
Head of Venture Studio
e-Novia
Open Innovation & International Ecosystem
Emilio Tropea
Global Open Innovation and Venture Manager
CRIF
GovTech
Antonio Palmieri
President
Fondazione Pensiero Solido
GovTech
Valeria Lazzaroli
Chairperson
ENIA - Ente Nazionale per L'Intelligenza Artificiale
Startup & VC Plenary
Gianmarco Carnovale
CEO & President
Scuter & Roma Startup
Open Innovation & International Ecosystem
Gabriele Gandolfi
Manager
Deloitte Consulting
Startup & VC Plenary
Giorgio Ciron
Director
InnovUp
Startup & VC Plenary
Irene Mingozzi
Partner
Italian Founders Fund
Startup & VC Plenary
Gianluca Galgano
Head of Venture Capital and Startup
EY Italia
Open Innovation & International Ecosystem
Dan Radomski
Director
Centrepolis Accelerator
Mainstage
Alberto Sangiovanni Vincentelli
Professor of EECS
University of California, Berkeley
Mainstage
OpenAI
Mainstage
Daniele Pucci
CEO
Generative Bionics
Mainstage
NVIDIA
Mainstage
Generative Bionics
Mainstage
Dell Technologies
Mainstage
Intel
Mainstage
Enrico Mentana
Journalist & Director
La7
Mainstage
Google LLC
Mainstage
Surprise Guest
Mainstage
Istituto Italiano di Tecnologia
Mainstage
Cecilia Sala
Journalist
Chora News
Mainstage
Brunello Cucinelli
Founder & Chief Executive
Brunello Cucinelli
Mainstage
Corrado Formigli
Journalist
La7
Mainstage
Trade Republic
Mainstage
CINECA
Mainstage
Microsoft
Mainstage
Aprajita Jain
Chief Brand
Google
Mainstage
Anthropic AI
Mainstage
Jakidale
Youtuber & Content Creator
Mainstage
Nicola Gratteri
Public Prosecutor
Court of Naples
Mainstage
ESA - European Space Agency
Mainstage
Siyabulela Mandela
Human Rights Activist
UKH
Mainstage
Klarna
Mainstage
Stefano Massini
Author & Playwright
Mainstage
Gravity Industries
Mainstage
Al Jazeera
Mainstage
Maurizio Carta
Professor
Università di Palermo
Mainstage
GETEC Switzerland
Mainstage
Stefano Onofri
Co-Founder & Co-CEO
Cubbit
Mainstage
Giuseppe Lombardo
Deputy Public Prosecutor
Court of Reggio Calabria
Mainstage
Veronica Maffei
Journalist
AI Marketing
AI-Augmented Strategist: come l'AI sta ridisegnando il modo di fare strategia
L'AI generativa sta cambiando il lavoro dello strategist in modo più profondo di quanto sembri. Non è solo questione di velocità: cambia il modo in cui si pensa, si esplora e si decide. In questo speech vedremo come l'AI trasforma ogni fase della strategia di marketing e comunicazione — dalla ricerca all'insight, dal concept alla prototipazione — e perché il vero salto non è usare i tool, ma ripensare il processo. Esploreremo cosa succede quando lo strategist smette di cercare risposte e inizia a fare domande migliori, quando un'idea si può testare nel momento in cui la si immagina, e quando il confine tra pensare e produrre si dissolve.
Matteo Sbarra
Chief Strategy Officer & Gen AI Trainer
Connexia
Generative AI
Agentic Experience Architectures
Agentic Experience Architectures (AEA) shift AI from task-based automation to journey-structured, context-aware, adaptive intelligence. Agents are organized by user journeys, splitting into: Journey agents that guide intent and decisions, Utility agents that provide memory, retrieval, reasoning, and governance. AEA introduces a layered orchestration model — planner → orchestrators → routers → agents — enabling traceability, safety, and efficient multi-agent collaboration. It fits best where reasoning and user experience must co-evolve (copilots, analytics, Vertical Saas, healthcare, creative tools, enterprise platforms). Security becomes zero-trust, policy-bound, and identity-based across all stages. AEA uses shared state and intent schemas to synchronize reasoning and UX, allowing adaptive, explainable interfaces. With reusable templates, observability, and continuous learning loops, AEA significantly improves: latency, containment, trust, explainability, cost, and multi-agent yield.
Viktoria Bovtenko
AI Architect
Bovtenko.AI
Generative AI
Beyond Red Teaming: Building a comprehensive monitoring and evaluation framework for conversational AI
As enterprises rush to deploy AI agents in customer-facing operations, most rely on one-time audits and manual testing. This approach offers limited coverage, surfaces problems only after the damage is done, and typically focuses on safety while ignoring accuracy, user experience, and operational efficiency. This session presents a practical framework for continuous AI monitoring and evaluation, drawn from deploying automated testing infrastructure across major European enterprises. Attendees will learn why point-in-time testing isn’t enough, how to implement live monitoring that catches failures before they become widespread, and what the EU AI Act actually requires in terms of ongoing oversight versus pre-deployment testing.
Maria Yolanda Bilé Nlang
Data scientist & Conversational AI Engineer
Brise
Future of Music & Art
Stefano Massini
Author & Playwright
Legal Tech
Guido Scorza
Tech Law Attorney
Legal Tech
Oreste Pollicino
Full Professor of Constitutional Law
Bocconi University
Future of Fintech
Luigi Traldi
Head of Southern Europe
Klarna
Advertising
Tracciamento avanzato in sanitario: monitoraggio completo del funnel con variabili custom in Google Ads
Il nostro cliente, leader nel settore sanitario italiano, ci ha mostrato la complessità del funnel: l’utente entra da una campagna su una struttura o specializzazione, ma converte altrove. Con variabili custom via GTM abbiamo tracciato struttura, specializzazione e dottore, ottenendo una visione completa e ottimizzando il budget. Utile per chi usa Google Ads e vuole tracciare funnel articolati con dati avanzati.
Sveva Coltellacci
Head of Performance Marketing
Pro Web Consulting (Cerved Group)
Future of Music & Art
Pau
Singer & Performer
Negrita
Brand
Your Brand May Be Fluent in AI - But That Doesn’t Mean it’s Literate
By now, most brands are using AI in some capacity. But few understand how and why these systems make decisions - which means they’re not actually leveraging AI. Joya Scarlata and Mara Dettmann, hosts of The Marketer’s Guide to the AI Galaxy, unpack the gap between AI adoption and real AI literacy in a session which challenges how brand leaders think about measuring AI success and what “capability” really means in the age of agentic systems. They ultimately introduce a more grounded framework for working with AI - because when everyone has access to the same tools, the real competitive edge comes from understanding what those tools are actually doing, and knowing how to steer them.
Joya Scarlata
Marketing Director
InterraIT
Mara Dettmann
Senior Brand Strategist
the LEGO Group
Generative AI
Cosimo Accoto
Research Affiliate | Adjunct Professor | AI Advisor
MIT | UNIMORE | POLLICINO AIDVISORY
Future of Fintech
Luca Carabetta
Country Manager Italy
Trade Republic
Future of Music & Art
Massimiliano Montefusco
CEO
RDS
Brand
Corporate Brand Strategy (Title Soon Online)
Aprajita Jain
Chief Brand
Google
Future of Music & Art
Erica Occhionero
AI & Data Scientist, Artist
Legal Tech
Paolo Marsilio
Senior Associate
LegisLAB
Generative AI
Federico Cabitza
Associated Professor & Co-Founder
Università Milano-Bicocca & RedOpen SRL
Brand
The Architecture of Meaning in a Noisy Market - Every Brand Begins as a Question, Not a Logo
In a market saturated with visuals, campaigns, and constant noise, the brands that endure are not the loudest—but the most coherent. This talk explores the idea that before a brand becomes visible, scalable, or marketable, it must first become intelligible to itself. Drawing from narrative architecture, the speech reframes branding not as an aesthetic exercise or a marketing tactic, but as a structural process of meaning-making. It invites founders, designers, and creative entrepreneurs to step back from logos and launches and ask more fundamental questions, such as why does this brand exist, what does it stand for and what story does it tell—before it tells anything to the market. Through reflections drawn from fashion, entrepreneurship, systemic theory, sociology of ethics and screenwriting theories, the talk highlights how clarity of narrative becomes a strategic advantage, shaping decisions, culture, and long-term growth. Rather than offering formulas or trends, it offers a mindset: building brands from the inside out, with intention, coherence, and depth. This is a speech for anyone building something new in a crowded world—and wondering how to make it meaningful before making it visible.
Georgia Chioni
Head Designer - Professor
SKiN iT - BCA College
Advertising
Title Soon Online
Carlotta Bernardi
Performance Team Lead
Making Science
Generative AI
Alessio Pomaro
Head of AI
Search On Media Group
Brand
Nostalgic Brand
Cristiano Carriero
Founder |Author | Storyteller
La Content
Legal Tech
Francesca Braga
International Criminal Lawyer
-
Tech For Business
Diego La Monica
CEO
Axio Studio S.r.l.
Brand
Valentina Falcinelli
Brand strategist
Pennamontata
Brand
Nicolò Cappelletti
Deputy Director of the Communication Department
IUSVE
Mirko Bruni
CEO
The Fool
Daniele Chieffi
Founding Partner
Bi - Wise
Legal Tech
Fernanda Faini
Professor of Legal Informatics
Pegaso University
Future of Music & Art
AI, rave e creatività: come l’algoritmo sta cambiando musica elettronica e festival
Molti parlano di “AI che fa musica”. Qui la smontiamo: cosa funziona davvero (assistenti di mix/master, generazione di texture, recommendation), cosa è marketing, e cosa è rischio legale. Focus su festival e club: come l’AI cambia scouting artisti, promozione, gestione folle e live visuals, e quali regole minime servono per proteggere artisti e pubblico.
Michele Miconi
Founder
AIDEFINE | AI x Music & Entertainment
Startup & VC Plenary
Elisabetta Bracci
Manager
Clust-ER Innovate
Tech For Business
Tommaso Marchese
VP Sales
Jet HR
Content Creators
Fjona Cakalli
Tech Reporter, Content Creator, Presenter
Techprincess.it
Future of Fintech
Program in progress!
More speeches coming soon
Tech For Business
Program in progress!
More speeches coming soon
Future of Music & Art
Program in progress!
More speeches coming soon
Generative AI
Program in progress!
More speeches coming soon
Digital Marketing & Business Solutions
Program in progress!
More speeches coming soon
GovTech
Alec Ross
Distinguished Adjunct Professor
Bologna Business School
GovTech
Piergiorgio Marini
Senior Manager External Affairs
Philip Morris Italia
Legal Tech
Vincenzo Tiani
AI, Data regulation & Data Protection
Future of Privacy Forum
Content Creators
È Arte!
Nel mio speech esploro l’arte creata con le AI, mostrando come, nell’orizzonte dell’arte contemporanea, il valore non risieda più nella tecnica ma nell’idea. Ciò che conta davvero è chi immagina, non chi o cosa esegue. Le AI diventano così strumenti legittimi dell’atto creativo, prolungamenti della visione umana e parte integrante del processo artistico.
Rey Sciutto
Content Creator & Art Historian
AI Commerce
AI content machine per e-commerce
Un ecommerce non cresce se la produzione contenuti è un collo di bottiglia. AI Content Machine trasforma catalogo e dati in schede prodotto, foto, video, ottimizzazioni SEO, creatività e copy per ADV, social e DEM in poche ore. Genera ciò che serve quando serve, rispettando tono, visual e regole, usando knowledge proprietaria. On scale. On demand. On brand. On knowledge.
Claudio Tonti
Co-founder, VP of AI & Innovation
Websolute
GovTech
Massimo Calzoni
Promotion Manager, Support Services and Coordinator of the Invitalia Startup System
Invitalia
Open Innovation & International Ecosystem
Program in progress!
More speeches coming soon
Legal Tech
Vincenzo Tomasello
Data & Tech Lawyer, AIGP (IAPP), Internet Law Professor
DATYCA Legal Design Lab
SEO
Program in progress!
More speeches coming soon
Content Marketing
Program in progress!
More speeches coming soon
UX & UI
Program in progress!
More speeches coming soon
Legal Tech
Sofia Piermattei
Partner & Head of Tech Law, Compliance & ESG
WS Legal
AI Commerce
Neuroscienze del desiderio: trasformare i prodotti in desideri prima che il cliente li cerchi
Gli strumenti IA stanno diventando il filtro tra utente e prodotto: se non crei desiderio a monte, sarà l’IA a decidere per il cliente. In questo speech mostrerò come nascono i desideri d’acquisto e come trasformarli in leva di branding ed e-commerce. Con ricerche neuroscientifiche, casi studio e test in agenzia, spiegherò la formula per attivare il desiderio e rendere il tuo store e i tuoi prodotti oggetti di aspirazione, non solo semplici alternative funzionali.
Andrea Saletti
Neuromarketing & Marketing Manager
Pronesis srl
Legal Tech
The sound of silence, why you won't hear pegasus spying you
In "The Sound of Silence ", Mattia Epifani breaks down how Pegasus strikes via Zero-Click exploits. Since the spyware vanishes upon reboot, Mobile Forensics is the best way to uncover it and document intrusions. Are you sure your smartphone is actually "just" yours?
Mattia Epifani
Global Digital Forensics Advisor
bit4law
Legal Tech
Il tuo business non è tuo. Come difendersi dal potere delle piattaforme che possono spegnere una PMI con un click
Le piccole e medie imprese operano dentro ecosistemi digitali che non controllano, sviluppando nel tempo una dipendenza reale dalle grandi piattaforme. L’intervento analizza questa dipendenza strutturale e lo squilibrio di potere che ne consegue. Chiusure improvvise di account, fondi trattenuti, algoritmi opachi, reclami che restano senza risposta producono effetti immediati su fatturato e continuità aziendale. Da qui l’esame delle regole applicabili, del loro livello di attuazione e degli strumenti di tutela oggi disponibili. Un intervento concreto per chi vuole proteggere il proprio business prima che sia qualcun'altro a decidere se può continuare a esistere.
Antonino Polimeni
Lawyer & Founder
Polimeni.Legal
Mainstage
Pierre-Philippe Mathieu
Head of the Φ-lab Explore Office
ESA - European Space Agency
Digital Health
Farnaz Behroozi
Head of Pharma
Huma
Digital Health
Using AI towards new medical breakthroughs: Building the (virtual) cell
Simone Bianco
VP, Physics, Molecular & Hybrid Modeling
Altos Labs - Institute of Computation
Activism & Inclusion
Siyabulela Mandela
Visiting Prof. Politics & International Relations
University of Kurdistan Hewlêr
Activism & Inclusion
Pegah Moshir Pour
Activist & Writer
Future of Journalism
Cecilia Sala
Journalist
Chora News
Future of Journalism
Leyla Elchekhly
TV Presenter
Al Jazeera Media Network
Impact To Business
Alberto Giusti
Co-founder & General Partner
P3 Ventures
Digital Health
Nino Cartabellotta
President
Fondazione Gimbe
Impact To Business
Andrea Censoni
Founding Partner & Co-Founder
Kili Ventures
Tech For No Profit
Building Revenue Engines for Impact: from Mission to Measurable Growth
Susanna Finardi
Head of Corporate Partnerships | Executive Growth Advisor
Oxfam
Future of Journalism
Fjona Cakalli
Tech Reporter, Content Creator & Presenter
Techprincess.it
Impact To Business
Floriano Bonfigli
Next Age Acceleration Program Coordinator
AC75 Startup Accelerator
Robotics & Physical AI
Mehrdad Farimani
Co-Founder & CTO
Merphi Consultants
Activism & Inclusion
Elogio dell(a)normalità
Tu non sei normale" è una frase che quasi ogni persona si è sentita rivolgere almeno una volta nella vita, non certo come complimento. Ma è sempre vero che è meglio essere "normali"? Soprattutto, cosa vuol dire esattamente "normale" e come mai questo aggettivo viene spesso usato come una sorta di clava per marginalizzare chi non corrisponde a certi modelli?
Vera Gheno
Sociolinguist
Impact To Business
Christian Clarizio
Head of Open Innovation Center Biella
Sellalab
Impact To Business
Carla Bertuzzi
Head
Sellalab
Digital Strategy
Federica Brancale
Artificial Intelligence Consultant
Marketing Freaks
Tech For No Profit
Paolo Ferrara
General Director
Terre des Hommes Italia
Future of Journalism
Enrico Mentana
Journalist & Director
La7
Activism & Inclusion
Nadia Lauricella
Influencer & Activist
Robotics & Physical AI
Marco Pavone
Director of Autonomous Vehicle Research
NVIDIA
Tech For No Profit
Martina Marchiò
Humanitarian Worker
Medici Senza Frontiere
Digital Health
Marco Giacosa
Digital & Innovation Manager
Gruppo San Donato
Digital Strategy
Sara Barbi
Media & Experiential Marketing Expert
Future of Journalism
Corrado Formigli
Journalist
La7
Robotics & Physical AI
Giorgio Metta
Scientific Director
IIT Italian Institute of Technology
Impact To Business
Vittoria Sanpietro
Responsabile Innovazione e Startup
Emilbanca
Impact To Business
Lorenzo Ferrara
Founder & CEO
Open Seed
Robotics & Physical AI
Daniele Pucci
CEO
Generative Bionics
Tech For No Profit
Il nonprofit è un mercato enorme e sottoutilizzato: come entrarci con partnership che funzionano
Il nonprofit è un mercato enorme e ancora poco presidiato dal mondo profit: non per “fare beneficenza”, ma per creare valore reale. In questo talk ti mostro perché oggi conviene alle aziende collaborare con organizzazioni nonprofit e come farlo senza scivolare nella CSR di facciata. Parleremo di modelli di partnership, obiettivi misurabili, errori tipici (che bruciano reputazione e budget) e di una checklist operativa per avviare collaborazioni credibili, utili e sostenibili.
Valerio Melandri
Consultant & Professor
Fundraising.it & Università di Bologna
Impact To Business
Luca Toma
Startup Business Consultant and Acceleration Programs PM
I3P
Activism & Inclusion
Luisa Rizzo
Drone Racing Pilot
Future of Journalism
Marcel Vulpis
Journalist
Sport Economy
Impact To Business
Giulia Marsaglia
Head of Startup Program
Forest Valley Institute
Digital Health
Roberto Ascione
CEO
Future Health Ventures
Impact To Business
Luca Iaia
Marketing Manager
CNA - National Confederation of Craft and Small and Medium-Sized Enterprises
Tech For No Profit
Federico Caiulo
Digital Platforms & Charity Streaming Advisor
Fondazione AIFR
Marco Cecchini
President
Fondazione Filantropica AIFR - ETS
Impact To Business
Pietro Catello
Board Member
Associazione Startup Turismo
Impact To Business
Andrea Di Benedetto
Presidente & Amministratore Delegato
Polo Tecnologico Navacchio
Impact To Business
Andrea Solimene
Co-founder & CEO
Seedble
Impact To Business
Giovanni Zazzerini
Secretary General
INSME
Impact To Business
Selvaggia Fagioli
Project Management Officer
TechBricks srl
Impact To Business
Andrea Beretta
Startup Relations & Investment Manager
Cariplo Factory
Future of Journalism
Veronica Maffei
Journalist
Future of Journalism
Program in progress!
More speeches coming soon
Impact To Business
Giannandrea Giammanco
CEO & Founder
FVTURA
Startup & VC Plenary
Program in progress!
More speeches coming soon
Digital Health
Program in progress!
More speeches coming soon
Robotics & Physical AI
Program in progress!
More speeches coming soon
Activism & Inclusion
Program in progress!
More speeches coming soon
Impact To Business
Salvatore Viola
Founder & Business Development Manager
Dynamo Lab
Impact To Business
Program in progress!
More speeches coming soon
Mainstage
Program in progress!
More speeches coming soon
Social ADV
Title Soon Online
Veronica Gentili
Social Media Expert
Glisco Marketing
AI Solutions
Program in progress!
More speeches coming soon
Book Presentation
Program in progress!
More speeches coming soon
Content Creators
Program in progress!
More speeches coming soon
Digital Strategy
Program in progress!
More speeches coming soon
Legal Tech
Program in progress!
More speeches coming soon
Brand
Program in progress!
More speeches coming soon
Tech For No Profit
Program in progress!
More speeches coming soon
GovTech
Program in progress!
More speeches coming soon
Impact To Business
Sebastian Caputo
Co-Founder, Project Manager, CEO
012 Factory
Management & Leadership
How AI Is Changing Engineering Leadership
Every day we get more advanced LLM models. Since the beginning of the new AI era, they have touched many sides of our work life. We now have things like “vibe coding”, where engineers are no longer writing code line-by-line but operating with complex pieces of architecture. Artificial Intelligence has shaken the market and shifted it significantly. Almost no decision today is made without consulting AI, directly or indirectly. I’ve seen leaders take important decisions purely based on ChatGPT answers and fail to deliver what was promised. At the same time, I’ve seen developers spend weeks on simple tasks full of boilerplate that could be accomplished with CoPilot in 10–15 minutes. The real question is how to keep the balance between replacing human intelligence with artificial intelligence. Is it a good strategy to hire one “vibe coder” instead of three developers? Do we need to teach developers in the old-school way, or should we throw away all Uncle Bob books and trust Cursor? As developers, leaders, and managers, we are always in a state of needing to stay updated in this fast-changing environment. This is exactly the topic of my talk — not providing final answers but asking the questions that help us think in the right direction. The answers must be found by everyone within their own environment.
Oleg Reksha
CTO | Team Lead
Palautus AI by HGB | F-Secure
Impact To Business
Pasquale Brancaccio
Innovation Manager
INHUSE - Innovation Hub South Europe
Impact To Business
Denis Jaromil Roio
Founder & Director
Dyne.org
Impact To Business
Stefano Alexander Martini
Senior Project & Deal Flow Manager
LifeGate Way
Management & Leadership
From Spider Venom to Strategy: Leading the “Identity Economy” in the AI Era
We often celebrate specialization – and rightly so. It built the world we depend on today. But in a world shaped by AI, rapid change, and problems that haven't been named yet, specialization alone is becoming a massive risk. When the ground shifts, we’re suddenly asked to connect ideas across teams and disciplines before we’ve even defined what the problem is. In this landscape, a leader’s value isn't just delivering information; it's the ability to bridge disparate worlds to drive actual transformation. I call this the Identity Economy. I’m going to share a framework for becoming an "Identity Architect" – a leader who synthesizes cross-disciplinary knowledge to solve problems that don’t have a playbook. This isn’t theory, but lived experience built from the “zig-zags” of my own career – from a PhD lab milking spiders for venom, to radio production, to founding two tech ventures, and now leading Product and Data strategy at Springer Nature. I’ll share the frameworks I use today to stop teams from talking past each other, using the same principles I used back in the lab to keep myself from getting bitten by a tarantula.
Digital Marketing & AI-Driven Agencies, Dev Agencies, AdTech & MarTech Platforms, TV, Radio & Media Platforms, Journalism, Creator Economy, Community Platforms & Engagement Tools, Data Economy & Attention-Based Business Models
5 . Rights & Cybersecurity
Legal Tech, Ethical & Responsible AI, Data Protection & Privacy, Cybersecurity & Cyber Defense, Digital Rights & Accessibility
6 . Entertainment & Cultural Industry
Music, Sports, e-Sports & Gaming, Cinema, Performing Arts & Digital Culture, AI & Creativity
7 . GovTech & Public Services
GovTech, Civic Tech, Digitalization-AI and Services for Public Administration, Digital Public Services, Participation and Transparency
8 . Health & Life Sciences
Wealth & AI/Digital Health, MedTech & Devices, Biotech & Pharma Innovation, Mental Health & Wellbeing, Active Aging, Medical & Assistive Robotics
9 . e-Commerce & Retail
E-commerce & New Commerce, Retail Tech & Store Innovation, Marketing & Promotion Tech, Logistica & Delivery, Software & Platform Solutions, Customer Experience & Loyalty, Robotics for Logistics
10 . Education & Work
Digital Education & EdTech, Skills Development & Lifelong Learning, Work Organization & New Work Models, HR Tech & Talent Management, AI Agents & Generative Learning Technologies, Educational & Training Robotics
11 . CleanTech & Energy
CleanTech, ClimateTech, Renewable Energy, Circular Economy, AI for Environmental Modeling
12 . FinTech & Digital Asset
FinTech & InsurTech, Digital Payments & Embedded Finance, Blockchain & Crypto Assets, Digital Identity & Trust Infrastructure, RegTech & Compliance, Alternative Finance & Crowdfunding
13 . Smart Cities & Mobility
Smart Cities/Village & Intelligent Infrastructure, Mobility, Autonomous & Shared Systems, Urban Resilience, Digital Twins & Urban Data Platforms
14 . Tourism & Culture Heritage
Sustainable and Inclusive Tourism, Tourism Promotion, OTA (Online Travel Agencies), Hospitality & HoReCa, Cultural Heritage Enhancement, Small Towns & Rural Areas, Local Identities & Traditions, AI for Tourism.
Some of the main topics of
WMF2026
Artificial Intelligence
Quantum Computing
Sustainability
Smart City
Robotica
Startup
Blockchain
Big Data
Machine Learning
Coding
VR
Aerospace
Entrepreneurship
Digital Marketing
SEO
VC
internationalization
Edutech
Tourism
Social Media Marketing
Work
Healthtech
Creator Economy
Publishing
Impact
Advertising
Culture
Agritech
Fintech
International Delegations
WMF2026
Albania
Argentina
Austria
Belgium
Brazil
Bulgaria
Canada
China
Croatia
Czechia
Egypt
Estonia
France
Georgia
Germany
Greece
Guatemala
Hong Kong
India
Italy
Jordan
Luxembourg
Mongolia
Netherlands
Norway
Poland
Portugal
Qatar
Romania
Serbia
Singapore
Slovenia
Spain
Sweden
Switzerland
Turkey
USA
Ukraine
United Arab Emirates
United Kingdom
Events at WMF
Events and Initiatives in the Exhibition Area
Some of the companies you can meet at WMF
The Best of WMF 2025: What a Journey
"What better to say about WMF 2023 than this: I left more energized and pumped up than when I arrived! It was my honour to speak to such engaged, attentive audiences, to be asked such thoughtful questions, and to interact with the best and brightest of so many generations in one fabulous, three-day festival of ideas, business, and just plain fun!"
Jerry Kaplan
AI expert and tablet inventor
"I was thrilled to have the opportunity to speak at this year’s WMF and discuss trends in AI. It is so important to bring different stakeholders together and critically discuss the ways in which we as a society want to engage with new and emerging technologies. The WMF does just that."
Nestor Maslej
Research Manager Human-centered AI, Stanford University
"We Make Future featured a dazzling and delightful array of innovation, powered by creativity, technology, and a shared vision towards an extraordinary future together as a global community. The organization was exceptional, the content was absolutely superb - from the main stage, the salons, and open stages around the beautiful venue. I cannot wait for 2024!"
Rika Nakazawa
NNT Data
"The We Make Future 2023 in Rimini was a blast! This festival celebrates the boundless power of digital connectivity, fuels the flames of innovation, unearths the true potential of Marketing solutions, and empowers visionaries to shape our future. This year I had the honor of presenting a keynote on AI and decoding the future of Digital experiences. The organization was impeccable, the convergence of great minds between exhibitors, attendees and speakers was second to none and the variety of topics and initiatives make this a must-attend event for anyone looking for cutting-edge insights and an electrifying atmosphere!"
Monica Orsino
Microsoft
"Attending the We Make Future Festival as an exhibitor and coordinator of the Swiss-Italian Area was truly inspiring. The startups and their innovative technologies were showcased and the networking opportunities were exceptional, leaving me motivated and excited about the future of the Tech industry. Highly recommended!!"
Marianna Valle
Deputy Secretary General - Camera di Commercio Italiana per la Svizzera
"We're grateful for the opportunity to participate in the We Make Future Festival and Trade Fair. The event provided us with a platform to showcase our innovative solutions and introduced us to a vibrant community passionately striving to shape the future of tech and digital innovation. Thanks, WMF, for giving us the opportunity to connect, collaborate, and learn from other tech enthusiasts! The festival is a must-attend for startups seeking to stay ahead of the curve in an increasingly digital world!"
Tadeas Marek
CEO Boost.space
"We could not be prouder to have represented Egypt, Africa, and the Middle East at the biggest Startup event in the world, WMF - We Make Future, having been selected out of hundreds of startups from around the world and emerging as the top winner!"
Yalla
Finalist and Winner of the Startup Competition
"We were selected as one of 6 finalists out of 3000 applicants in the Startup Competition, an achievement that fills us with pride.[...] We want to express our gratitude to the jury and everyone involved in organising this prestigious event. We are always open to new collaborations and ideas that can help build a more sustainable future"
Cyrkl
Finalist and Winner of the Startup Competition
"We would like to extend our gratitude to the WMF - We Make Future team as well as congratulate all the exceptional start-ups who participated and inspired us throughout the contest"
Wallife
Finalist and Winner of the Startup Competition
JUNE 24 · 25 · 26, 2026 BOLOGNAFIERE WMF - We Make Future