We Make Future

The Business of Tomorrow
International Trade Fair on Artificial Intelligence,
Technology and Digital
4 - 5 - 6 JUNE 2025 | BOLOGNAFIERE

Full Ticket on offer at 149€+VAT instead of 549€+VAT

NUMBERS OF WMF 2024

+130

Institutional Guests

+60.7B

Total Participation in Deals

13.630

Fundings Rounds

1.300B

Investment Portfolio

214B

AUM

+700

Exhibitors

+3.000

Startups and Investors

+70.000

Attendees

+90

Countries

+90

Stages

+1.000

Speakers

+50

Bands and DJs

+130

Institutional Guests

+60.7B

Total Participation in Deals

13.630

Fundings Rounds

1.300B

Investment Portfolio

214B

AUM

+700

Exhibitors

+3.000

Startups and Investors

+70.000

Attendees

+90

Countries

+90

Stages

The International Trade Fair on AI, Tech & Digital Innovation

WMF is a global platform for building the future

An accelerator of culture, education, and innovation that operates as a tool in service of society, connecting Italy and the world.

3 days, over 100 events, and a unique format that combines Expo, Education, B2B Meetings, Networking, Culture, Concerts, Shows, and Entertainment within the spaces of BolognaFiere.

People and businesses meet technology, digital and artificial intelligence to build a better future.

Join us to Listen, Make and Live the Future together!

Discover the open calls and build the WMF 2025 with us

BOOK YOUR STAND
BOOK YOUR STAND

In the last edition, there were over 700 exhibitors, startups, investment funds, companies, and much more: WMF showcases the best of global innovation! Book your stand and ensure the top visibility.

VC & OPEN INNOVATION
VC & OPEN INNOVATION

The future of VC and Open Innovation takes shape at WMF, with an event connecting key international stakeholders. Join us in building the WMF innovation ecosystem!

STARTUP COMPETITION
STARTUP COMPETITION

Apply for the 13th edition of the largest International Startup Competition and become part of the global innovation ecosystem at WMF. Over 3,000 innovation stakeholders in 2024. The call closes on April 11th.

INTERNATIONAL ROADSHOW
INTERNATIONAL ROADSHOW

Internationalize your business with the WMF Roadshow. Sponsor the scheduled events, become a partner, or be a speaker at the next stops.

AI GLOBAL SUMMIT
AI GLOBAL SUMMIT

Participate in the premier international event for Artificial Intelligence, the AI Global Summit! Industry experts and company from around the world, innovative tools, and much more!

The first educational stages of WMF 2025

From June 4th to 6th, WMF - We Make Future, the International Fair on Artificial Intelligence, Technology, and Digital Innovation, arrives at BolognaFiere, with over 100 educational, business, and entertainment events.
The first 42 training stages out of more than 90, and the first speakers who will be at WMF 2025, are now available. Each stage will be a vertical event on topics such as Artificial Intelligence, applied to various industries, Coding, Social Media, Advertising, E-commerce, Brand, Content Creators, and much more. Find out more on the dedicated program page.
Each day will follow the general schedule below:
Accreditation starts at 8:30 AM
Closing of activities for the first two days at 8:00 PM
Note: New speakers and stages will be announced soon. Additionally, the training program is still being developed and may be subject to changes.

Content Marketing

In the following stage, industry experts will reveal the strategies to engage the audience of the future. An opportunity to explore the latest trends, from AI to personalization, and create content that resonates within the evolving digital landscape.

Generative AI

In this stage, we will explore the frontiers of Generative AI, combining artificial intelligence and creativity in a rapidly evolving field. Through expert speeches, we will discover how generative AI is shaping the future of content marketing, branding, and digital communication.

AI Plenary

The AI Plenary Stage is the key reference point for exploring the most advanced developments in artificial intelligence. Through keynotes and talks by international experts, it will delve into technological advancements, strategic applications, and the impact of AI across various industries. A space to explore the potential of this revolution and the challenges ahead, bridging innovation, ethics, and digital transformation.

Social Media Strategies

The Social Media Strategies Stage offers in-depth training on the most effective strategies to optimize social media presence. It covers techniques for analyzing and improving performance, creating impactful content, and leveraging the latest trends to maximize engagement. A valuable opportunity to explore best practices, dive into successful case studies, and gain insights into the ever-evolving landscape of digital marketing.
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Digital Strategy

In this stage, experts will reveal the strategies to successfully navigate the digital future. An exploration of the latest trends, from AI to automation, to create effective action plans and achieve business goals. We will learn to develop integrated and innovative digital strategies that drive growth and innovation.

Data Analytics

In the digital landscape, data is the driving force behind innovation. This stage is dedicated to the most advanced methodologies for data analysis, modeling, and management, with a focus on predictive analytics, process automation, and the use of artificial intelligence. Industry experts will explore tools and strategies for transforming data into strategic insights, enhancing decision-making precision and improving the effectiveness of business strategies.

Advertising

The Advertising Stage is dedicated to the evolution of digital communication, focusing on new technologies, advanced strategies, and best practices to maximize campaign performance. Industry experts will analyze innovative tools, targeting models, and emerging trends to help businesses enhance the effectiveness and impact of their promotional strategies.

Brand

In this stage, strategies for building strong and relevant brand identities for the future will be explored. An immersion into the latest trends, from sustainability to user experience, to create brands that inspire trust and loyalty, shaping authentic and lasting brand narratives in the digital age.

Social Adv

In this stage, experts will reveal the strategies to maximize the impact of social media advertising campaigns. An immersion in the latest trends, from automation to AI, to optimize targeting, budget, and results.
In partnership with
Logo Collaborazione

AI Marketing

In this stage, experts will reveal how artificial intelligence is revolutionizing marketing. An exploration of concrete use cases, from automation to predictive personalization, to create ultra-performing campaigns and use AI tools to drive business growth.

Machine Learning

The Machine Learning Stage delves into the techniques, algorithms, and practical applications that are revolutionizing the world of data and artificial intelligence. Industry experts will explore the latest innovations, from predictive models to generative AI, as well as algorithm optimization and data interpretability. A unique opportunity to discover how machine learning is transforming industries, research, and business.

SEO

This stage is dedicated to the most effective SEO strategies, essential for boosting visibility and ranking on search engines. From technical optimization to valuable content, link building, and search algorithms, industry experts will dive into best practices for improving online performance. A valuable opportunity to discover tools, trends, and advanced techniques for climbing and maintaining the top of organic search results.
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AI Agents

AI Agents are reshaping the future of business, revolutionizing human-machine interaction. This stage explores their most advanced applications, from intelligent automation to sophisticated conversational interfaces and autonomous decision-making models. Strategies, best practices, and real-world examples will provide insights into how these systems are optimizing processes, reducing costs, and unlocking new opportunities for business innovation.

E-Commerce & Retail

The E-commerce & Retail Stage is dedicated to the most effective strategies for optimizing sales. It explores innovations in digital marketing, cutting-edge technological solutions, and best practices to enhance the customer experience. A unique opportunity to discover emerging trends and the most relevant integrations, guided by insights from industry experts.
In partnership with
Logo Collaborazione

Tourism

The Tourism Stage explores the innovations and strategies that are redefining the tourism sector in the digital age. From the use of artificial intelligence to the personalization of travel experiences, to the new frontiers of destination marketing, industry experts will share tools and best practices to attract, engage, and retain travelers. A unique opportunity to discover how technology and creativity are transforming the world of tourism.

Influencer Marketing

In this stage, experts will reveal the strategies to build authentic and impactful partnerships. An exploration of the latest trends, from micro-influencers to emerging platforms, to create campaigns that generate trust and concrete results.

Video & Voice

In this stage, experts will reveal the strategies to master the new languages of communication. An immersion in cutting-edge video techniques, effective video marketing, and the art of podcasting, to create engaging content and build successful brands by constructing multimedia narratives that capture attention and generate impact.

Content Creators

The Content Creators Stage brings the leading figures of content creation to the forefront, exploring trends, strategies, and tools for creating successful content. Through interviews, panels, and live performances, creators, experts, and communities will discuss storytelling, monetization, and digital innovation. A dynamic space to dive into the evolution of the industry and uncover new opportunities in the world of social media and digital platforms.

Mainstage

The Mainstage is the central stage of WMF - We Make Future, hosting a dynamic mix of talks, panels, and round tables on future trends, as well as entertainment, exclusive product and service launches, interviews, and discussions on high-impact social innovation. But the Mainstage is much more than that. It is the symbolic meeting point for the WMF Community, where, over three days, key players from various industries come together to shape a better, more inclusive, and sustainable future. The program is still under development and may be subject to changes and updates.

VC & Open Innovation

This program highlights the value of collaboration among key players in Open Innovation. Attendees will have the opportunity to join roundtables, masterclasses, and pitch sessions. On this international stage, selected startup founders will present their innovative ideas to entrepreneurs, investors, and stakeholders. Discover the latest investment trends, Open Innovation strategies, and the secrets behind the most successful ventures.

Impact to Business

This stage will allow you to discover how companies and communities can work together to contribute to improving the attractiveness and competitiveness of our territory by designing actions with a positive impact.

Startup

In this stage, startups and entrepreneurs will present their most innovative projects in the digital and tech fields. An opportunity to discover the technologies and ideas that will shape the future, with a focus on social and digital impact.

Tech for Business

In this stage, we will explore how emerging technologies are transforming the business world. From artificial intelligence to cloud computing, we will discover how to optimize processes, improve productivity, and create new business opportunities.

Entrepreneurship

In this stage, experts and successful startups will share the strategies to launch and grow innovative businesses. An immersion in the latest trends, from lean startup to growth hacking, to transform ideas into successful realities with the aim of inspiring and providing the tools to navigate the constantly evolving entrepreneurial landscape.

Cybersecurity

The Cybersecurity Stage delves into the challenges and strategies for protecting data, infrastructures, and digital systems from cyber threats. Through expert talks, topics such as network security, privacy protection, defense against cyber threats, and risk management will be explored. A valuable opportunity to dive into best practices and discover advanced technologies to ensure security in the digital world.

Coding Backend

This stage is dedicated to the architectures and technologies that power modern applications, exploring best practices for back-end development and advanced cloud solutions. Topics such as scalability, security, microservices, and serverless infrastructures will be covered. Industry experts will guide the analysis of tools and methodologies to build high-performing, resilient systems that are ready for the future of digital innovation.

E-sports & Gaming

In this stage, we will explore the evolution of the gaming, esports, and entertainment world. From new business models to immersive technologies, we will analyze the trends that will shape the future of the industry that connects millions of people worldwide.

Work, HR & Digital Skills

This stage explores the transformations in human resources and digital skills, analyzing the challenges and opportunities in a constantly evolving market. Industry experts will share insights on emerging trends, from upskilling to talent acquisition strategies, offering a glimpse into future professional scenarios and the key competencies needed to stay competitive.

Journalism

In this stage, experts will explore the new frontiers of information in the digital age. An analysis of emerging trends, from AI to immersive journalism, to understand the future of storytelling and communication. We will learn tools and strategies to navigate the constantly evolving media landscape, maintaining the integrity and impact of journalism.

Future of Legal Tech

The Legal Tech Stage explores the evolution of law in the digital age, examining the role of technology in regulation, privacy, and data management. Industry experts will delve into topics such as artificial intelligence in law, regulatory compliance, and the legal challenges of innovation. A unique opportunity to understand how digital transformation is reshaping the legal landscape and the legal professions.

Ethics & AI

Artificial intelligence is not just a technological revolution, but a shift that redefines the relationship between humans, society, and machines. This stage delves into the ethical implications of AI, exploring topics such as its impact on language, data governance, and the human role in automation. Through discussions with experts, the challenges and opportunities will be analyzed to build a more equitable, inclusive, and conscious digital future.

Book Presentation

In this stage, visionary authors will present their books on digital innovation, social innovation, and the future of marketing. A unique opportunity to discover new ideas and perspectives through stimulating dialogues and in-depth discussions on cutting-edge topics. The goal: to inspire reflection and personal growth by exploring the narratives that will shape the future.

AI 4 Health

In this stage, in partnership with Fondazione Gimbe, experts will explore the revolutionary applications of artificial intelligence in the healthcare sector. From predictive diagnostics to personalized medicine, we will discover how AI is transforming care and well-being. The goal: to understand the potential and challenges of AI in healthcare, for a future where technology and health integrate for the good of humanity.

UX & UI

The UX & UI Stage, powered by Architecta, is dedicated to the best practices in user experience and digital interface design. Topics such as inclusive design, usability, and interaction design will be explored, with insights from industry experts. A valuable opportunity to discover tools and methodologies for creating intuitive, accessible, and engaging experiences, putting the user at the center of the design process.
In partnership with
Logo Collaborazione

Coding Frontend

This stage is dedicated to the technologies and best practices for front-end development, with a focus on performance, accessibility, and user experience. Modern frameworks, new trends in web design, and strategies for creating intuitive and high-performing interfaces will be explored. Industry experts will share advanced techniques for developing innovative digital products, optimized for all devices and aligned with user needs.

AI Solutions

In this stage, companies will present their innovative solutions based on artificial intelligence. From predictive analytics tools to advanced automation systems, discover how AI is transforming diverse sectors. An opportunity to connect supply and demand, exploring the latest frontiers of artificial intelligence applied to business.

Tech for No Profit

In this stage, we will explore how technology can amplify the impact of non-profit organizations. From digital innovation to data analysis, we will discover the tools to optimize operations and engage supporters. The goal: to promote the adoption of accessible and effective technological solutions, for a stronger and more resilient non-profit sector.

E- commerce Tools

In this session, the speakers will discuss strategies and tools to help businesses succeed in e-commerce, including tips to increase sales, optimize the user experience, and use effective marketing techniques.

Climate Change

In this stage, in partnership with ECCO Think Tank, experts will explore technological solutions to address the climate crisis. From renewable energy to the circular economy, we will discover how innovation can drive the transition towards a sustainable future. The goal: to inspire concrete actions and promote a collaborative approach to protect our planet.
In partnership with
Logo Collaborazione

GovTech

The GovTech stage will be an opportunity for dialogue between institutions, the economy, and society on the future of Artificial Intelligence. The challenges related to regulation, governance, and the social and ethical impacts of new technologies will be discussed, with the aim of outlining the guidelines for the digital future.

Sustainability & Tech

In this stage we will explore technological solutions to promote sustainability and address global environmental challenges. We will discover how technology can be a key driver for the transition to a more sustainable future. The goal is to stimulate discussions, share best practices, and foster collaborations that can lead to concrete actions for a positive impact on our planet and society.

Arena - Debate for Future

On this stage, experts and visionaries will engage in passionate debates about the possible futures of different sectors. An opportunity to explore new scenarios, compare innovative ideas, and stimulate critical thinking. The goal: to shape a shared vision of the future through constructive dialogue and the exchange of perspectives.

Session for 04 june

01 january
Brand

La comunicazione di brand può sorprendere anche nel B2B. Il caso Mooney

Cosa succede quando una campagna B2B esce dagli schemi e usa l’intrattenimento per parlare a un target professionale? In questo speech racconterò il lavoro fatto da Together con Mooney, dalla scelta di Giacomo Poretti come volto della campagna alla costruzione di un format pensato per informare senza mai annoiare. Una strategia basata su insight mirati, storytelling e ironia, per rendere la comunicazione più efficace e, soprattutto, utile per il pubblico a cui è destinata.
Mameli
Erika Mameli
Creative Director   
Together   
04 june
Content Creators

Inclusione e identità: raccontarsi online per costruire comunità più consapevoli

Un’intervista a Tasnim Ali, content creator che utilizza i propri social come spazi di inclusione, dialogo e rappresentazione. Un confronto su identità, narrazione personale e potere della creatività digitale per abbattere stereotipi e costruire ponti tra culture.
Ali
Tasnim Ali
Content Creator   
   
04 june
Content Creators

Green Content che funziona: costruire una community attraverso la sostenibilità

Come nasce e ed evolve un progetto di content creation focalizzato sulla sostenibilità? Il percorso di @aliceful che ha trasformato la passione per la sostenibilità nella sua missione ad impatto. Ci condividerà il suo percorso: il cambio vita, il panorama italiano, la crescita, la gestione della community e le collaborazioni autentiche. Uno sguardo onesto e pratico su opportunità, sfide e lezioni apprese nel mondo dei contenuti green.
Pomiato
Alice Pomiato
Green Content Creator & Educator   
   
04 june
VC & Open Innovation

Soon Online

Terraneo
Francesco Terraneo
Axon Partners Group   
Senior Investment Manager   
04 june
VC & Open Innovation

Soon Online

Strocchi
Giovanni Strocchi
Co-founder & Venture Partner   
BlackSheep Ventures   
04 june
VC & Open Innovation

Soon Online

Avranas
Anastasios Avranas
Interfirma   
Managing Partner   
04 june
Content Creators

Title Soon Online

La Torre
Cathy La Torre
CEO & Lawyer   
Wild Side Human First - Legali Associate   
04 june
GovTech

Title Soon Online

Vaccaro
Vittorio Andrea Vaccaro
Vice Presidente Vicario   
CONI Emilia-Romagna   
04 june
GovTech

Title Soon Online

Tiani
Vincenzo Tiani
EU Senior Policy Counsel   
Future of Privacy Forum   
04 june
GovTech

Title Soon Online

Palmieri
Antonio Palmieri
Presidente   
Fondazione Pensiero Solido   
04 june
GovTech

Title Soon Online

Mazzeo
Antonio Mazzeo
President   
Tuscany Regional Council   
04 june
VC & Open Innovation

Soon Online

Cracolici
Francesco Cracolici
Nomadic Minds   
CEO   
04 june
VC & Open Innovation

Soon Online

Scheffer
Michiel Scheffer
President of the Board   
European Innovation Council   
04 june
VC & Open Innovation

Soon Online

Lisev
Pavel Lisev
Fund of Funds of Bulgaria   
Executive Director   
04 june
VC & Open Innovation

Soon Online

Kazimade
Gunay Kazimade
Senior AI Consultant   
Mercedes-Benz Consulting   
04 june
VC & Open Innovation

Soon Online

Gurvits
Max Gurvits
Partner    
Vitosha Venture   
04 june
VC & Open Innovation

Soon Online

Kozachuk
Bohdan Kozachuk
Head of Automation Development of Technological Processes   
Kness   
04 june
GovTech

Title Soon Online

Ascani
Anna Ascani
Vicepresidente   
Camera dei deputati   
04 june
GovTech

Title Soon Online

Lepore
Matteo Lepore
Sindaco   
Comune di Bologna   
04 june
VC & Open Innovation

Soon Online

Rivis
Carlos Rivis
Head of External Innovation   
Innovation Discovery   
04 june
VC & Open Innovation

Soon Online

Reyad
Hadeel Reyad
beIN Media Group   
Producer & Journalist   
04 june
VC & Open Innovation

Soon Online

Ramanathan
Ramanan Ramanathan
Chairperson National Expert Advisory Council   
Government of India   
04 june
VC & Open Innovation

Soon Online

Park
Grace Park
CEO   
Nuleep   
04 june
VC & Open Innovation

Soon Online

Mohib
Aymen Mohib
Director of Strategy   
Invest Qatar   
04 june
Book Presentation

Speeches soon online

Check back for updates
Program in progress! Check back for updates
   
   
04 june
VC & Open Innovation

Soon Online

Iyer
Manu Iyer
Co-founder & General Partner   
Bluehill.vc   
04 june
VC & Open Innovation

Soon Online

Gupta
Monica Gupta
Co-founder   
Earlyseed Ventures   
04 june
VC & Open Innovation

Soon Online

Dlugosz
Dominik Dlugosz
Partner   
Innovation Nest   
04 june
VC & Open Innovation

Soon Online

Catalin
Florin Catalin
Operations Director   
Silicon Allee   
04 june
VC & Open Innovation

Soon Online

Carni
Gilad Carni
Director   
Maverick Ventures   
04 june
VC & Open Innovation

Soon Online

Basharat
Imtiyaz Basharat
Early Stage VC Investor   
Heartfelt   
04 june
Startup

Speeches soon online

Check back for updates
Program in progress! Check back for updates
   
   
04 june
GovTech

Title Soon Online

Sabella
Dario Sabella
Chairman   
ETSI MEC (Multi-access Edge Computing)   
04 june
GovTech

Title Soon Online

- Dipartimento per la trasformazione digitale
DTD - Dipartimento per la trasformazione digitale
   
   
04 june
AI Marketing

Next Five: AI & Marketing (Title Soon Online)

Quadrella
Marco Quadrella
COO   
Search On Media Group   
04 june
AI Marketing

Innovation at the speed of X

Cris Nulli
Cris Nulli
Market Lead, Italy   
X   
04 june
E- commerce Tools

Speeches soon online

Check back for updates
Program in progress! Check back for updates
   
   
04 june
Machine Learning

Agents are coming: Software Development in the age of AI

Software development is undergoing a transformative shift with the advent of intelligent agents. These agents, powered by advanced machine learning algorithms, are revolutionizing the way developers create, test, and deploy software. By automating repetitive tasks, enhancing code quality, and providing predictive insights, AI agents are enabling developers to focus on innovation and complex problem-solving, ultimately accelerating the software development lifecycle.
Vozza
Alessandro Vozza
Ambassador & Platform Advocate   
CNCF    
04 june
Mainstage

Live Performance
   
   
04 june
Mainstage

Opening Ceremony WMF 2025

Surprise Guest
   
   
04 june
Mainstage

AI for Space Economy

ESA
   
   
04 june
Mainstage

SpaceAI: due rivoluzioni in una

Di Pippo
Simonetta Di Pippo
Direttrice SEE   
SDA Bocconi School of Management   
04 june
Mainstage

European Innovation Policies

Scheffer
Michiel Scheffer
   
President of the Board of the European Innovation Council | European Commission   
04 june
Mainstage

Title Soon Online!

Faggin
Federico Faggin
Physicist & Microchip Inventor   
   
04 june
Mainstage

Microsoft
   
   
04 june
Mainstage

Surprise Guest
   
   
04 june
Mainstage

CINECA
   
   
04 june
Mainstage

Title Soon Online!

S. EM. Card. Matteo Maria Zuppi
Cardinale Arcivescovo di Bologna and President CEI   
   
04 june
Mainstage

War Journalism

Alaqad
Plestia Alaqad
Journalist   
   
04 june
Mainstage

Title Soon Online!

Trincia
Pablo Trincia
Podcaster, Storyteller & Journalist   
   
04 june
Mainstage

Title Soon Online!

Zola
Gianfranco Zola
Sport Executive, former football player & coach   
   
04 june
Mainstage

Diritti digitali: la nuova frontiera dell'inclusività

La Torre
Cathy La Torre
CEO & Avvocata   
Wild Side Human First - Legali Associate   
04 june
Mainstage

The WMF Innovation Awards
   
   
04 june
Mainstage

Yamaha Music Innovation
   
   
04 june
Mainstage

International Business Ecosystem: Global Players Shaping Investments in Startups and Tech

WMF - We Make Future
   
   
04 june
Mainstage

Closing Session

Day 1
   
   
04 june
Mainstage

More Speeches Soon Online!

Check back for updates
Program in progress! Check back for updates
   
   
04 june
AI Plenary

Key trends in AI and how the space is evolving

Maslej
Nestor Maslej
Research Manager    
Stanford HAI   
04 june
Social Media Strategies

The State of Social in 2025 and the Future of Online Engagement: a geeky conversation with Matt Navarra

Social media is evolving fast—TikTok bans, the rise of the Fediverse, AI-driven content, and shifting short-form video trends are redefining engagement. Matt Navarra breaks down the biggest industry shifts and what they mean for brands, creators, and marketers.This session includes a live Q&A, where Matt will also share insights on building a personal brand, growing Geekout to 30K+ subscribers, and career tips for social media pros.What you’ll learn:The impact of TikTok bans & decentralised platformsAI’s role in content & engagementThe future of short-form video & social commerceHow to grow your brand & audience in a changing landscapeJoin the conversation—ask questions and get ahead of the trends!
Navarra
Matt Navarra
Social Media Consultant & Industry Analyst   
Matt Navarra Media Ltd   
04 june
UX & UI

Title Soon Online

Cambò
Riccardo Cambò
Senior Product Designer & Founder   
Caffè Design   
04 june
Machine Learning

The Memory Wall in AI - A Crisis we must solve

The evolution of AI has largely been shaped by advancements in compute power. However, an equally critical factor—memory—has emerged as a defining bottleneck for the next generation of AI infrastructure. While GPUs and TPUs have seen exponential improvements in FLOPS, memory bandwidth and capacity have struggled to keep pace. Today, training and inference at scale are constrained as much by memory limitations as by compute. The financial implications are staggering: High-Bandwidth Memory (HBM) now costs nearly as much as compute, and memory bandwidth is one of the leading constraints in large-scale AI deployments. The infrastructure of tomorrow must be designed with memory as a first-class consideration. This keynote explores the increasing role of memory in AI workloads, real-world examples of memory bottlenecks, and strategies for designing AI infrastructure that balances compute and memory effectively.
Chopra
Tejas Chopra
Senior Engineer   
Netflix   
04 june
Tourism

The Hitchhiker's Guide to AI-Powered Tourism

In a world where artificial intelligence is transforming every industry, tourism is no exception. This speech explores how AI can be harnessed to create a more sustainable and enriching experience for three key stakeholders: travelers, operators, and destinations. From the traveler’s perspective, AI-driven tools like personalized recommendations and real-time translation apps promise more customized, seamless journeys, making it easier to navigate and explore the world. For operators, AI can streamline operations, enhance customer service, and optimize marketing efforts to drive profitability. Lastly, from the destination’s viewpoint, AI can help manage visitor flow, protect cultural and natural assets, and promote sustainable tourism that benefits local communities. Through these lenses, the speech will outline how AI holds the potential to reshape tourism, ensuring it remains both economically viable and environmentally sustainable.        
Lalli
Mirko Lalli
CEO & Founder    
The Data Appeal Company SPA   
04 june
Future of Legal Tech

Artificial Intelligence and Corporate Welfare: Balancing Innovation and Personal Data Protection

We will explore how AI and Corporate Wellbeing can become strategic tools within companies. The adoption of Artificial Intelligence in the field of corporate welfare indeed opens up new perspectives for personalizing and optimizing the services offered to employees. Advanced algorithms can automate the management of benefits, allowances, and wellbeing programs, ensuring greater efficiency and inclusiveness. However, implementing AI solutions requires a careful balance between technological innovation and the protection of the privacy of workers and users in general, especially in light of the growing regulatory framework regarding personal data protection and the European Regulation on Artificial Intelligence. The challenge lies in combining the benefits of automation with the respect for fundamental rights even within the realm of corporate welfare.
Monte
Cestari
Nicole Monte
New Technology Lawyer & Salary Partner    
42LF società tra avvocati   
Enrico Cestari
Chief Technology Officer   
Jointly   
04 june
Cybersecurity

Cybersecurity at the Edge: why should we care about, and why now!

The edge cloud, as natural evolution of cloud computing, is becoming a hybrid multi-cloud environment, federating communication and computing assets from operators, service providers and hyperscalers. Also emerging edge AI workloads and massive usage of data are imposing many challenges in terms of security and compliance with regulations, which are business critical. Furthermore, Multi-access Edge Computing (MEC) scenarios are characterized by a complex multi-vendor, multi-supplier, multi-set of equipment including both HW and SW devices. Given this overall level of system heterogeneity, areas of security, trust, and privacy are key topics for the edge environments. This talk will provide a must-have overview on edge computing cybersecurity, with updates also on standards, compliance and best practices from the industry.
Sabella
Dario Sabella
Chairman   
ETSI MEC    
04 june
Advertising

From Data to Decisions: Using Driver Trees to Diagnose and Improve PPC Performance

Discover how Driver Trees provide a clear visual breakdown of how each PPC metric contributes to overall performance. This session shows how to build tailored Driver Trees for verticals like ecommerce, travel, and lead generation. Learn how to identify underperforming areas and growth opportunities by analyzing week-on-week and YoY changes in key drivers, helping you take focused, data-driven action to optimize your PPC strategy with confidence.
van de pol
Alex van de pol
Owner / PPC Consultant   
   
04 june
Content Marketing

Cosa rende davvero memorabile un contenuto?

Negli ultimi dieci anni, la produzione di contenuti ha subito una trasformazione radicale: siamo passati dalla creazione di video pensati per le persone alla produzione di contenuti ottimizzati per gli algoritmi. Oggi, piattaforme e intelligenza artificiale influenzano ogni aspetto della comunicazione, portando brand e agenzie a sacrificare qualità e valore in favore di metriche di performance immediate. In questo intervento esploreremo il delicato equilibrio tra creatività, tecnologia e strategia, rispondendo a una domanda cruciale: cosa rende davvero memorabile un contenuto? Discuteremo di come tornare a un content marketing basato su un valore reale per l'utente, capace di creare impatto e connessione, senza cedere alle logiche effimere dell'engagement fine a sé stesso. Questo speech è pensato per marketer, brand manager e content creator che vogliono ripensare le proprie strategie di contenuto, riscoprendo il valore della creatività e della narrazione autentica in un’era dominata dai dati. Attraverso esempi concreti, insight di settore e una riflessione etica, scopriremo come progettare contenuti che lasciano un segno, andando oltre le vanity metrics.
Di Vito
Niccolò Di Vito
Creative Director    
Brief   
04 june
11:50 - 12:10
Entrepreneurship

The real cost of Entrepreneurship

A session for founders, focusing on challenges and strategies for managing well-being in the fast-paced world of entrepreneurship. Nektarios Liolios has spent quite some time in the "trenches"; he is passionate about helping others being successful. This session represents a rare chance to engage with a globally respected mentor in an intimate setting, designed to offer practical insights into mental health and resilience. Nektarios will share insights from his years of experience with Innotribe, Startupbootcamp and The Future Farm. He’ll delve into his personal journey, weaving in powerful stories from podcast guests and the latest research on mental health and entrepreneurship.
Liolios
Nektarios Liolios
Co-founder   
The Future Farm   
04 june
Digital Strategy

Oltre l’algoritmo: come la Disruption® genera successo nel branding digital

In un mondo ossessionato dall’ottimizzazione, dove gli algoritmi dettano le strategie e i piccoli miglioramenti vengono celebrati, i brand rischiano di diventare prigionieri della convenzione. Ma l’ottimizzazione, per quanto efficiente, non è trasformativa: è solo fare meglio la stessa cosa. La vera crescita, le vere svolte, non nascono dal perfezionare il sistema esistente, ma dal romperlo.
Lilla
Luca Lilla
Head of Innovation & Strategy Director   
TBWA\Italia   
04 june
AI Solutions

Artificial Intelligence & Marketing Automation (Title Soon Online)

Tarzia
Roberto Tarzia
Co-founder & COO    
Active Powered   
04 june
Tech for Business

Affiliazione Netsons. Guadagna subito con noi!

Il programma di affiliazione Netsons è una concreta opportunità professionale che ti permetterà di guadagnare online in modo sicuro e affidabile.Per ogni acquisto effettuato tramite l'affiliazione, riceverai guadagni fissi compresi tra i 25€ e i 100€Unisciti a migliaia di nostri affiliati che hanno costruito la loro carriera insieme a Netsons.Vieni a scoprire il funzionamento del nostro programma di affiliazione e i servizi che offriamo alle imprese, ai professionisti e alla PA.
Angiolelli
Daniele Angiolelli
Chief Operating Officer   
Netsons   
04 june
Tech for Business

SEO, SEA e Data Analytics: sinergie, casi studio e strategie data-driven

Lo speech si concentra su una strategia pratica e integrata che combina SEO, SEA e Data Analytics per alimentare la crescita del business. Viene spiegato perché abbattere i silos tra queste aree sia fondamentale per il successo. Vengono messe in evidenza le componenti essenziali: il rafforzamento del Brand online, la massimizzazione del potenziale dei Feed di Prodotto e l'implementazione di un tracciamento accurato con Google Tag Manager. Si evidenzia il ruolo ormai imprescindibile della Google Consent Mode V2 nel panorama digitale odierno. La prova concreta: un caso studio che mostra come questo approccio integrato abbia portato a 100.000€ di fatturato in soli tre mesi.
Petrocchi
Luca Petrocchi
CEO e Founder    
SEMprofile   
04 june
AI Plenary

Piccoli budget, grandi risultati. Come l'AI potrebbe cambiare il gioco per gli sport di nicchia

In un contesto sportivo sempre più competitivo e dominato dai grandi investimenti, l'Intelligenza Artificiale rappresenta una risorsa chiave per le realtà minori, spesso penalizzate da limitate risorse economiche e scarsa visibilità. Lo speech offrirà una panoramica generale sull'applicazione dell'AI nello sport, approfondendo poi il tema specifico di come tecnologie avanzate, ora accessibili anche con piccoli budget, possano colmare il gap tra sport popolari e quelli di nicchia. Dal marketing allo scouting, dalla promozione alla performance sportiva, l'AI consente oggi a club e federazioni di nicchia di raggiungere risultati impensabili fino a pochi anni fa. Attraverso esempi concreti e scenari futuri, verranno illustrate opportunità, strategie e criticità che le tecnologie AI offrono per favorire una crescita esponenziale e sostenibile negli sport meno conosciuti, trasformando piccole realtà sportive in protagonisti di rilievo.
Alessandro Noto
Alessandro Noto
Digital Marketing & Communication Strategist   
Federazione Italiana Scherma   
04 june
E-Commerce & Retail

Title Soon Online

Salvadori
Stefano Salvadori
CEO - Art Director   
Idemweb srl   
04 june
AI Plenary

Title Soon Online

Orsino
Monica Orsino
Sn Learning & Development Manager   
Microsoft   
04 june
Social Media Strategies

Social Media & AI (Title Soon Online)

Gentili
Veronica Gentili
Social Media Expert   
   
04 june
UX & UI

Growing strategic design in your organisation: Design leaders in the making

In this thought-provoking keynote, Marzia Aricò will introduce her brand-new book Design Leadership Chronicles and share key insights on what it takes to grow design strategically within organisations. She will highlight the essential skills that emerging design leaders need to develop in order to make design truly effective in an organisational context. Drawing on case studies and stories from international design leaders, Marzia will explore valuable lessons learned—both successes and failures—and invite the audience to reflect on how to cultivate design leadership within their own environments.
Arico
Marzia Arico
Design Leadership Expert   
Design Mavericks   
04 june
Machine Learning

Architettura open-source per applicazioni GenAI

Un chatbot AI su misura, che conosce esattamente ciò di cui avete bisogno perché è addestrato sui vostri dati. Abbiamo implementato MiniPilot, ed è open-source. MiniPilot non è solo un’applicazione, è un’architettura potente per costruire chatbot AI personalizzati. Combina la velocità di Redis per il retrieval vettoriale con la potenza di modelli come ChatGPT, creando un sistema scalabile, veloce e facile da usare. AI generativa e Redis stanno rivoluzionando il knowledge management, e MiniPilot è al centro di questa evoluzione.
Fugaro
Ortensi
Luigi Fugaro
Senior Field Engineer   
Redis   
Mirko Ortensi
Product Manager Developer Experience (DevEx)    
Redis   
04 june
Future of Legal Tech

Prompt Rights

Can a prompt be patented? There is a market for prompts and an emerging profession—prompt engineering—that is increasingly in demand, leading to the need to protect them, use them exclusively, or license them. In this speech, starting from concrete cases, we will delve into the aspects and unresolved challenges related to the intellectual property protection of prompts, seeking to answer important questions: What kind of protection is possible? What are the characteristics that make a prompt eligible for protection? Does protecting a prompt also protect the associated work created?
Turini
Laura Turini
Journalist, Patent and Trademark Attorney & Founder    
Turini Group   
04 june
Cybersecurity

Critical infrastructure Protection

Critical infrastructure protection (CIP) is a multi-faceted strategy that aims to defend vital assets and systems—ranging from power grids and water supplies to financial networks and transportation—against a spectrum of threats, including cyberattacks, physical terrorism, natural disasters, and internal sabotage; its core purpose is to maintain the continuity of essential services, safeguard national security, and preserve economic stability by implementing proactive measures such as robust cybersecurity protocols, rigorous physical security, comprehensive risk assessments, and collaborative information sharing between public and private sectors to bolster resilience and minimize the impact of disruptions.
Al-Hafnawi
Belal Khaled Al-Hafnawi
Technology and Digital Transformation Leader    
TRC-Jordan   
04 june
Content Marketing

Le rubriche non sono format

Tutti parlano di rubriche, format, strategie di contenuto. Ma siamo sicuri di sapere davvero di cosa stiamo parlando? Le rubriche non sono format, e questa confusione rischia di affossare anche le idee più brillanti. In questo speech ti porterò dietro le quinte del mondo dei contenuti digitali anche per l'advertising per svelare cosa significa davvero progettare messaggi che funzionano. Non è questione di trend o piattaforme: è questione di visione.
Tacchella
Melania Tacchella
Content Strategist & Creator   
TWOW   
04 june
Brand

Woke is dead?

Era soltanto marketing l’attenzione alla diversità e all’inclusione, la sostenibilità ambientale e sociale, la sensibilità che sempre più spesso piccole, medie e grandi imprese hanno portato sul mercato per posizionarsi, coinvolgere e fare la propria parte di fronte alle grandi tensioni ed emergenze del nostro tempo? Da anni con l’Osservatorio Civic Brands di Ipsos, Paolo Iabichino analizza, interroga e divulga uno sguardo civile sul mondo delle imprese e della comunicazione, svolgendo in questi anni un’importante riflessione sulle virtù e le ipocrisie di questo mestiere. Adesso che il mondo sembra fare un passo indietro su questi temi è il momento di confrontarsi per comprendere dinamiche e criticità, per leggere il presente e stimolare chi studia e chi lavora a muoversi nelle complessità del futuro prossimo venturo.
Iabichino
Paolo Iabichino
Copywriter & Creative Director   
   
04 june
14:50 - 15:10
Entrepreneurship

If AI forgets women

Artificial intelligence is redefining the future of work and society, but it risks amplifying existing inequalities if it is not developed in an equitable way. This keynote will explore how AI can be both a threat and an extraordinary lever for women’s empowerment.
We will talk about the gender data gap in AI, biases, the underrepresentation of women in technology development, and the economic and social implications for women’s work. At the same time, we will highlight the opportunities: AI as a tool to reduce the gender gap, redefine professional roles, and create a new, more inclusive economy.
Massucco
Elena Massucco
Managing Director of Corporate Innovation Services   
Startupbootcamp   
04 june
Advertising

Visibilità multicanale del tuo brand su Amazon attraverso strumenti di advertising e intelligenza artificiale

Avere una presenza ottimizzata su Amazon è importante, ma non è l'unica cosa che conta.  I clienti partono alla scoperta dei Brand nel tempo libero, sui social media o attraverso il passaparola.  Grazie agli strumenti di Advertising su Amazon, come le campagne Display o le sponsored TV, avrai visibilità e traffico anche su canali esterni. Durante i periodi come il Prime Day, integrando anche l'intelligenza artificiale e le promozioni mirate per i clienti, potrai consolidare il tuo posizionamento. 
Fantoni
Andrea Fantoni
Official Educator & Media Specialist   
Amazon Ads    
04 june
Social Media Strategies

Title Soon Online

Roberto Nardini
Roberto Nardini
Digital Advertising Expert, Strategist e Co-Founder    
Advplus    
04 june
15:10 - 15:30
Entrepreneurship

What makes a startup truly investable?

This keynote breaks down the fundamentals every founder should master, from setting up the right investment strategy, to building the right foundation for multiple rounds, to understanding what different investors really want.Learn how to assess your product-market fit, decide between different type of investors, build a compelling pitch deck, and avoid classic pitfalls.Whether you are launching or scaling, this talk will sharpen your investor readiness toolkit.
Dini
Alessandro Dini
Founding Partner   
Elevate Momentum Partners   
04 june
AI Plenary

Title Soon Online

Chiriatti
Massimo Chiriatti
CTO   
Lenovo   
04 june
Future of Legal Tech

AI and Credit Scoring: A Challenging Journey Through Privacy Regulations, the Protection of Intellectual Property Rights, and Fundamental Rights

One of the favored areas for the use of artificial intelligence systems is the financial sector, particularly in the evaluation of creditworthiness, given the speed and precision these systems can offer in analysis. On the other hand, this use has several legal implications, including: 1) the use of personal data, including sensitive data, through automated decision-making processes governed by Article 22 of EU Regulation 2016/679 (“GDPR”); 2) compliance with the requirements set by Regulation (EU) 2024/1689 (“AI Act”), which categorizes credit scoring systems as “high-risk” systems that, in addition to the specific rules imposed on high-risk systems, must undergo a Fundamental Rights Impact Assessment. Both the GDPR and the AI Act reiterate the need to adhere to a general principle of transparency, including in terms of the traceability and explainability of the algorithm underlying the artificial intelligence system. Credit scoring systems have also recently attracted interest from the jurisprudence of the European Court of Justice, both with regard to the scope of application of Article 22 GDPR and, in particular, concerning the delicate balance between the right to transparency (understood as the right of data subjects/users to obtain meaningful information about the algorithm underlying the credit scoring system) and the protection of trade secrets related to the artificial intelligence system. This remains an open question, the complexity of which is expected to intensify in light of the increasing sophistication of artificial intelligence algorithms, making it ever more difficult to provide comprehensible explanations to users.
Iozzia
Giulia Iozzia
Senior Associate    
Studio Legale Cappelli Riolo Calderaro Crisostomo Del Din & Partners   
04 june
Social Media Strategies

How AI is Transforming YouTube in 2025: What Creators (and Viewers) Need to Know

AI is drastically reshaping YouTube's landscape in 2025, with talking head videos suffering as barriers to entry plummet. Script writing that once took two days now takes just one hour with AI like Claude, flooding the market with high-quality content. Soon, AI avatars will become indistinguishable from humans, enabling creators to produce thousands of videos daily. In this presentation, Mike Dee gives actionable tips on how creators can pivot to survive this unprecedented transformation and how viewers can spot the difference between authentic human content and AI-generated videos before it becomes much harder!
Dee
Mike Dee
CEO   
Playstack   
04 june
Advertising

PPC Soft Skills: how to integrate channable (Title Soon Online)

 Ferrand
Yoann Ferrand
Fractional Head of PPC / Founder    
Adellus   
04 june
Content Marketing

Questione di format - lo storytelling oltre il contenuto

Raccontare storie, oggi, non è più solo questione di contenuto, ma anche e soprattutto questione di format. Vince chi inventa i format più interessanti, e per crearli oggi ci vogliono creatività, conoscenza delle piattaforme social, abilità di storytelling. La comunicazione è una materia sempre più correlata all’intrattenimento, ecco perché bisogna saper scrivere format per i brand. Format che sappiano valorizzarne la proposition e che sappiano essere coinvolgenti come una serie TV, una canzone, un talk di intrattenimento. In questo speech si parlerà di come nasce un video podcast per un brand, delle aziende che portano i loro format live (ad esempio in teatro), dello storytelling in store o fuori dallo stadio (Heinz). Ma anche di eventi, libri che nascono per raccontare una azienda, campagne UGC che coinvolgono creator e brand. Dopo aver visto esempi che vengono da lontano - sapevate che funiculì funicolà è stato uno dei primi "branded content" della storia - vedremo case study che hanno rivoluzionato settori apparentemente immutabili (la Kings League ha cambiato il calcio, il Fantasanremo ha inserito la gamification nella musica) e impareremo come si scrive un format, dall’idea alla execution. Allego una bozza di presentazione in bassa per rendere l'idea.
Carriero
Cristiano Carriero
Founder   
La Content   
04 june
Cybersecurity

Il mio fornitore? E’ bravo, ma ha 6 in Cybercondotta

 Gli attachi cibernetici arrivano in gran parte dalla supply chain. Indipendentemente dal fatto che siate piccoli o grandi fornitori, per lavorare nelle medie/grandi imprese nazionali ed estere, la selezione del fornitore passa anche da una valutazione del rischio cyber, sempre più spinta da normative europee che richiedono la misurazione e verifica della resilienza cyber della terze parti. Ma non finisce qui: il rating finanziario sarà sempre più influenzato dal rating Cyber. L'intervento ha l'obiettivo di illustrare nel dettaglio lo scenario appena descritto e di spiegare come avvengono questi controlli che non saranno una tantum ma un "continuous monitoring" per tutta la durata dei contratti.
Fratepietro
Stefano Fratepietro
CEO   
Cyberating Srl   
04 june
Machine Learning

Modelli micro, vantaggi macro. Cosa c'è oltre gli LLM?

Oggi, parlare di intelligenza artificiale sembra significare automaticamente parlare di LLM multimodali. Complici l’hype e una certa inesperienza diffusa, questi modelli ultra-potenti vengono spesso impiegati anche per task semplici, dove soluzioni molto più leggere (ed efficienti) sarebbero più che sufficienti. In questo intervento analizzeremo insieme come integrare l’AI a livello di prodotto in modo pragmatico, valutando quando ha senso scomodare un LLM e quando, invece, modelli più piccoli portano vantaggi più grandi in termini di costi, prestazioni e sostenibilità tecnica.
Pulcrano
Matteo Pulcrano
Senior Backend Developer   
Humans.Tech   
04 june
15:40 - 16:00
VC & Open Innovation

Move2USA: How to develop an effective internationalization program in the United States to scale. Miami as a new hub for innovation and growth of Italian startups

In a context where the Italian VC market is stagnating or growing slowly, for Italian startups, internationalization is no longer an option but a necessity. However, the leap abroad is often met with fear or tackled without a solid strategy. The United States — and specifically Miami — now represent a privileged gateway to dynamic capital and new industrial and commercial opportunities, both in the North American market and in Latin America.
This speech presents the Move2USA program, launched by FoolFarm in 2024 as a quarterly model of simple, concrete, and scalable internationalization, designed to guide Italian startups through a structured path that combines fundraising, networking, PoC, and go-to-market. During the presentation, the concrete results of the missions carried out between 2024 and 2025 will also be shared, which have already allowed several Italian startups to cross national borders and begin operations in the U.S. market.
A real opportunity to scale in the world's most liquid and competitive markets, with method, speed, and vision, avoiding the typical mistakes of hasty expansion.
Cinelli
Andrea Cinelli
CEO & Founder   
Foolfarm Group   
04 june
Content Creators

La mia visione: creators e futuro

Assini
Federico Assini
Content Creator   
   
04 june
UX & UI

Digital Accessibility: Standards and Practical Actions Across Websites and Media

Pulina
Francesca Pulina
Senior UX Designer & Accessibility Expert   
   
04 june
Cybersecurity

Cloudicante: Il sogno del cloud sta zoppicando su costi e sicurezza

Negli ultimi anni il cloud ha registrato una crescita significativa, spingendo sempre più aziende a migrare i propri servizi. Tuttavia, molte di queste adottano un approccio "lift & shift", replicando l’on-prem nel cloud senza una vera ottimizzazione. Questo porta a infrastrutture poco efficienti, costi elevati e un utilizzo limitato delle tecnologie cloud-native. Un altro aspetto critico è la sicurezza: spesso si considera il cloud come un’entità separata, trascurando il modello di responsabilità condivisa definito dai provider. La scarsa competenza nel settore porta a posture di security inadeguate, aumentando i rischi per dati e applicazioni aziendali. Con questo intervento esploreremo gli errori più comuni nelle migrazioni cloud, il loro impatto su costi e sicurezza e le best practice per una transizione efficace, massimizzando i benefici di un’infrastruttura cloud moderna e sicura.
Cassanelli
Fabio Cassanelli
Co-Founder & Chief Operating Officer (COO)   
Kokishin   
04 june
Content Marketing

Ha ancora senso lavorare sulle parole?

In un momento come quello attuale, in cui le politiche di DE&I sembrano essere cadute in disgrazia, ha ancora senso lavorare sulle parole? La risposta è sì, e  il senso va ben oltre le contingenze socioculturali o politiche
Vera Gheno
Vera Gheno
Sociolinguista   
04 june
Brand

Title Soon Online

Gianpaolo Martire
Gianpaolo Martire
Marketing & Brand Manager @Vero Volley   
Vero Volley   
04 june
Content Creators

More speeches soon online

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04 june
AI Plenary

AI is your Lamborghini, but you forgot to take driving lessons

Morris
Edward Frank Morris
CEO & Lead Prompt Engineer    
Enigmatica   
04 june
Machine Learning

AI without the Internet: Upskilling 750 million learners globally

Internet is the single biggest barrier to digital education access and AI penetration. I will talk about how we are providing AI teachers running on complete LLMs that work without the Internet. Our AI teachers have upskilled students of 13 universities, are empowering learners in 4 continents, and in 2025 are working with 2 national governments to upskill their nation. The talk will discuss the path of this innovation and education design breakthroughs. It will also present a technical explanation of how to run AI without active Internet connections to access over 3 billion people who still do not use mobile Internet (Telemedia, 2023).
Aditya
Dev Aditya
CEO & AI Architect   
OIAI by Otermans Institute   
04 june
Cybersecurity

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04 june
Advertising

CDP's how to make it work in different platforms (Title Soon Online)

Runneboom
Ruben Runneboom
Co-founder & E-commerce / Google Ads (SEA) Specialist    
Taskforce™   
04 june
Digital Strategy

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04 june
Content Marketing

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04 june
E-Commerce & Retail

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04 june
UX & UI

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04 june
Tourism

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04 june
GovTech

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04 june
VC & Open Innovation

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04 june
Tech for Business

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04 june
AI Solutions

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04 june
Arena - Debate for Future

Debates coming soon

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04 june
Advertising

Google Ads (Title Soon Online)

Terra
Alessandro Terra
   
SEM Specialist presso Search On Media Group   
04 june
Social Media Strategies

LinkedIn Marketing the place to B2B...and B2C

Explore how LinkedIn Marketing is evolving with AI to transform both B2B and B2C landscapes. From hyper-personalized campaigns to smarter lead generation, AI empowers businesses to drive deeper engagement, optimize ad performance, and deliver measurable results. Stay ahead by leveraging LinkedIn’s AI-driven tools to build meaningful connections and unlock the full potential of your marketing strategy.
Motta
Emanuela Motta
   
Senior Client Solutions Manager at Linkedin   
04 june
Future of Legal Tech

Accessibilità obbligatoria dal 28 giugno: oltre la conformità, facciamone un pilastro di business e reputazione

Dal 28 giugno, l’accessibilità online diventa obbligatoria per molte aziende secondo l’Accessibility Act. Questo speech illustra come rispettare la normativa sia non solo un adempimento legale, ma un’opportunità strategica. L’accessibilità può infatti migliorare SEO, CRO e inclusione, aprendo il mercato a più utenti e rafforzando la reputazione aziendale. Vediamo come fare dell’accessibilità un pilastro di innovazione e crescita sostenibile.
Polimeni
Antonino Polimeni
Lawyer & Founder    
Polimeni.Legal   
04 june
16:50 - 17:10
Entrepreneurship

The Psychology of Selling: Winning Hearts, Closing Deals

Explore the fascinating science behind customer decision-making. Learn how to tap into emotions, build trust, and influence purchasing behaviors. This session unpacks the secrets of creating authentic connections, addressing buyer hesitations, and positioning your solutions as irresistible
Sarpong
Daniel Sarpong
Head   
Arkad Consult   
04 june
AI Plenary

Title Soon Online

Karmarkar
Hrishikesh Karmarkar
Senior Scientist    
TCS Research   
04 june
Future of Legal Tech

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04 june
AI Plenary

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04 june
17:20 - 17:40
VC & Open Innovation

India's tech landscape: current scenario and opportunities

This panel will explore the expanding frontiers of India's deep-tech sectors - covering IoT, AI/ML, robotics, space, and defence - while highlighting the investment opportunities shaping these sectors. Join this panel to gain insights into current investment trends, practical strategies for collaboration, and how India's startups are redefining the country’s role in the global tech arena.
Ramanathan
Iyer
Gupta
Ramanan Ramanathan
Board Member and Advisor   
Department of Science and Technology, Govt. of India   
Manu Iyer
General Partner   
Blue Hill Capital   
Sahil Gupta
Startup Mentor and Ecosystem Advisor   
SanchiConnect   
04 june
Advertising

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04 june
Brand

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04 june
AI Marketing

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04 june
International Ecosystem

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Session for 05 june

05 june
Content Creators

Divulgare tra scienza e creatività: quando i social diventano strumenti di conoscenza

Un’intervista a Greta Galli, creator e divulgatrice, per scoprire come unisce creatività e competenze scientifiche per raccontare la scienza online. Un viaggio tra nuovi linguaggi, community digitali e il ruolo della divulgazione nel mondo contemporaneo.
Galli
Greta Galli
Content Creator   
   
05 june
VC & Open Innovation

Soon online

ToBeDefined
To be announced
05 june
Startup

Speeches soon online

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05 june
Tech for Business

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05 june
AI Solutions

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05 june
Climate Change

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05 june
GovTech

Soon online

ToBeDefined
To be announced
05 june
GovTech

Soon online

ToBeDefined
To be announced
05 june
VC & Open Innovation

Soon Online

Rossi
Francesca Rossi
CEO   
Sir Fred Group   
05 june
VC & Open Innovation

Soon Online

Morro
Albert Morro
Principal   
Criteria Venture Tech   
05 june
VC & Open Innovation

Soon Online

Ciron
Giorgio Ciron
Director   
InnovUp   
05 june
VC & Open Innovation

Soon Online

Cerruti
Francesco Cerruti
Director   
Italian Tech Alliance   
05 june
VC & Open Innovation

Soon Online

D'Angelo
Marco D'Angelo
beeco   
CEO   
05 june
VC & Open Innovation

Soon Online

Zhang
Liu
Claire Zhang
Vice President   
InteBridge   
Xinru Liu
Director of Innovation Ecosystem Partneships   
InteBridge   
05 june
GovTech

Title Soon Online

Micozzi
Paolo Micozzi
Ministero Università e Ricerca   
Dirigente   
05 june
VC & Open Innovation

Soon Online

Golod
Alex Golod
Angel Investor   
One Way   
05 june
VC & Open Innovation

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Yusuke Sugine
Scott Yusuke Sugine
Yamaha Music Innovations   
President & CEO   
05 june
VC & Open Innovation

Soon Online

Burger
Leonard Burger
Lenvi   
Senior Product Marketing Manager    
05 june
GovTech

Title Soon Online

Davide Casaleggio
Davide Casaleggio
CEO & Partner   
Casaleggio Associati   
05 june
VC & Open Innovation

Soon Online

Hanf
Alicia Hanf
LG Nova   
Head of Institutional Ecosystem Partnerships   
05 june
VC & Open Innovation

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Ezekiev
Pavel Ezekiev
   
Neo Ventures   
05 june
VC & Open Innovation

Soon Online

Galliani
Gianluca Galliani
Board Member & Co-Owner   
Noisefeed   
05 june
VC & Open Innovation

Soon Online

Mladenov
Todor Mladenov
Executive Director   
Sofia Tech Park   
05 june
VC & Open Innovation

Soon Online

Ujjaina
Garima Ujjaina
Innovation Consultant   
Government of India   
05 june
GovTech

Title Soon Online

- Agenzia per la Cybersicurezza Nazionale
ACN - Agenzia per la Cybersicurezza Nazionale
   
   
05 june
GovTech

Title Soon Online

Ubertini
Francesco Ubertini
President   
CINECA   
05 june
VC & Open Innovation

Soon Online

Sivaram
Sivaram
Vijay Sivaram
   
   
Vijay Sivaram
Founder & CEO   
Quess   
05 june
VC & Open Innovation

Soon Online

Roszak
Rafał Roszak
Board Member   
YouNick Capital   
05 june
VC & Open Innovation

Soon Online

Ramey
John Ramey
Entrepreneur & Tech Innovator   
   
05 june
VC & Open Innovation

Soon Online

Poninski
Tomasz Poninski
Managing Partner   
Montis Capital   
05 june
Book Presentation

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05 june
VC & Open Innovation

Soon Online

McPortland
Taylor McPortland
ScaleHealth   
CEO   
05 june
VC & Open Innovation

Soon Online

Marcandella
Annagiulia Marcandella
VC Investor   
Delivery Hero Ventures   
05 june
AI 4 Health

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05 june
VC & Open Innovation

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Gerelsaikhan
Gema Gerelsaikhan
Managing Partner   
Exponential Zaisan Partners   
05 june
VC & Open Innovation

Soon Online

Berbiu
Admir Berbiu
Senior Innovation Specialist   
Żabka Group   
05 june
GovTech

Title Soon Online

- Art Directors Club Italiano
ADCI - Art Directors Club Italiano
   
   
05 june
GovTech

Title Soon Online

Centemero
Giulio Centemero
Deputato   
Camera dei Deputati   
05 june
Innovation Film Fest

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05 june
Mainstage

Live Performance
   
   
05 june
Mainstage

Opening Ceremony

Day 2
   
   
05 june
Mainstage

Netflix
   
   
05 june
Mainstage

Title Soon Online!

Mentana
Enrico Mentana
Journalist and Director   
La7   
05 june
Mainstage

Soon online

ToBeDefined
To be announced
05 june
Mainstage

WMF Innovation Awards: Innovative Country of the Year

WMF - We Make Future
   
   
05 june
Mainstage

Title Soon Online!

Sandei
Valeria Sandei
CEO   
Almawave   
05 june
Mainstage

Surprise Guest
   
   
05 june
Mainstage

Innovation policy making

Friedman
Alan Friedman
Journalist & Writer   
   
05 june
Mainstage

Title Soon Online!

Hanf
Alicia Hanf
   
Head of Institutional Ecosystem Partnerships LG NOVA, LG Electronics   
05 june
Mainstage

Digital
EIT Digital
   
   
05 june
Mainstage

AI & Robotics

Metta
Giorgio Metta
   
Scientific Director - IIT Italian Institute of Technology   
05 june
Mainstage

How to improve IT Ops with AI

Horn
Andreas Horn
Head of AIOps    
IBM   
05 june
Mainstage

Title Soon Online!

Lucarelli
Carlo Lucarelli
   
   
05 june
Mainstage

Klarna
   
   
05 june
Mainstage

Startup Competition - The Final

The Final of the largest International Startup Competition
   
   
05 june
Mainstage

Closing Session

Day 2
   
   
05 june
Mainstage

More Speeches Soon Online!

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05 june
Mainstage
Ticket solo su www.ticketone.it
05 june
Arena - Debate for Future

La fabbrica delle Fake News

Giorgio Taverniti
Davide Casaleggio
Orlowsky
Friedman
David Puente
Giorgio Taverniti
Tech Educator   
Search On Media Group   
Davide Casaleggio
CEO & Partner   
Casaleggio Associati   
Alessandro Orlowsky
Esperto di propaganda online & Founder   
Metatron Analytics   
Alan Friedman
Giornalista, scrittore e conduttore TV   
   
David Puente
Vice Director   
Open   
05 june
E-Commerce & Retail

AI Commerce (Title Soon Online)

Casaleggio
Davide Casaleggio
CEO & Partner   
Casaleggio Associati   
05 june
Data Analytics

Server-Side Tracking: The Key to Accurate Data & Better Marketing

Server-side tracking is transforming digital marketing by providing reliable, precise data collection directly from servers. Discover how shifting to server-side solutions boosts data accuracy, enhances user privacy, and significantly improves your marketing performance.
Golubovskyi
Denis Golubovskyi
Founder   
Stape   
05 june
Work, HR & Digital Skills

Miro AI: l'integrazione perfetta dell'AI nella collaborazione professionale

Miro è una piattaforma di collaborazione visuale tra le prime ad integrare in modo estremamente flessibile l'intelligenza artificiale generativa. Attraverso questa integrazione, è possibili utilizzare tutti i dati presenti nelle board collaborative come elementi di contesto per le elaborazioni basate sull'intelligenza artificiale. E questo rende estremamente produttiva le sessioni di confronto e condivisione, abilitando nuove forme di collaborazione professionale. Con Miro AI è possibile ottenere, ad esempio, feedback sui piani di marketing, nuove idee di business partendo da una bozza di strategia, ottenere idee di prototipi grafici di siti e app mobile, sintetizzare le opinioni espresse dal team durante un confronto online, e molto altro. 
Lupi
Mauro Lupi
Senior Digital Business Consultant & Educator    
   
05 june
Advertising

Title Soon Online

Binelli
Gianluca Binelli
CEO Southern Europe    
Precis   
05 june
Coding Backend

Title Soon Online

Belli
Cristian Belli
Team Lead & Backend Lead   
HumansTech   
05 june
SEO

Stato dell'arte su SEO e motori di ricerca generativi

Man mano che escono notizie, pareri, studi, statistiche sulla SEO per i motori di ricerca generativi (ChatGPT, Perplexity, Gemini, CoPilot etc.) e sul futuro della Search, sto raccogliendo le informazioni e le sto raccontando ai nostri clienti. Ne viene fuori una presentazione che tocca tutti i principali contributi al tema e che si sta aggiornando di settimana in settimana.
Lunari
Duccio Lunari
Founder & CEO   
Nucleus   
05 june
AI Plenary

Next Five (Title Soon Online)

Moioli
Fabio Moioli
Executive Search & Leadership Advisor with vast AI Expertise    
Spencer Stuart    
05 june
11:50 - 12:10
Entrepreneurship

Building the AI startup: from employee to billionaire

AI is quickly automating all productive knowledge jobs, and the speed of progress is accelerating. Many see this as a problem, but Daniel Duma, ex-Google and ex-Alexa software engineer, will provide you with insights about the greatest opportunity of our time. The AI revolution will soon enable each of us to build companies worth billions and you can start right now, using powerful AI tools that are already literally at our fingertips.
Duma
Daniel Duma
Founder   
Kami   
05 june
SEO

SEO-friendly store locator: massimizza il successo locale

In questo speech condividerò le best practice per creare uno store locator SEO-friendly, con una struttura organizzata, landing page ottimizzate, e una navigazione gerarchica efficace. Analizzerò l'importanza di intercettare keyword locali strategiche, implementare correttamente i dati strutturati, ottimizzare meta e contenuti e soprattutto fornire informazioni utili e aggiornate ai propri clienti. Mostrerò anche esempi pratici di errori comuni e come evitarli per raggiungere la propria audience locale in modo mirato ed efficace.
Gacioppo
Pamela Gacioppo
Freelancer   
Canva   
05 june
12:10 - 12:30
Entrepreneurship

Accelerated time-to-value in business transformation - powered by genAI

In the era of AI, the key to success is time-to-value: how can businesses quickly transform their ideas and needs into actionable solutions? Crucial to this process is business management driving development, rather than delegating it to the IT department or external consultants. 
In this speech, Juho Nevalainen will share key insights from their experience in leading major business technology transformations using generative AI. Juho will outline methodologies and best practices for collaborating with both business management and IT to identify critical business capabilities and select the right technologies to meet those needs. Additionally, Juho will demonstrate how business managers can directly leverage generative AI—defining future capabilities, sketching to-be processes, and evaluating technologies to support them. 
The journey begins with business strategy and culminates in concrete user journeys, workflows, and AI use cases. This session will also reveal how business management can take full ownership of their transformation, ensuring value realization instead of simply observing from a distance.
Nevalainen
Juho Nevalainen
Executive CTO   
Sofigate   
05 june
12:10 - 12:30
Entrepreneurship

The internet is the new wheel, but we can make it spin better

FlowCore is a company that acts as an intermediary between freelancers and clients, facilitating connections through its platform BeeHive. In addition to connecting supply and demand, FlowCore aims to integrate advanced tools to optimize work management, supporting both individual professionals as well as teams and companies. A single comprehensive solution that combines professional matchmaking with various features to organize projects, collaborate, and improve productivity.
Cerreti
Tommaso Cerreti
CEO   
FlowCore   
05 june
Content Creators

Il Percorso di un Creator e i Progetti Futuri

In questa intervista, esploriamo il percorso di Michele Molteni che ha saputo distinguersi nel suo campo, raccontando la sua evoluzione da semplice appassionato a figura di riferimento. Dopo la conclusione del suo ambizioso progetto del Mega Bunker, ci svela quali sono i suoi prossimi passi e come la sua creatività continua a guidarlo. Parleremo di come nasce la sua ispirazione, delle sfide affrontate lungo il cammino e di come immagina il futuro del suo personaggio e dei suoi progetti.
Molteni
Michele Molteni
Content Creator   
   
05 june
Work, HR & Digital Skills

AI Reskilling: Top 10 AI/GenAI Job Roles

The question should not be -'Will AI take away my jobs?' It should be rather- 'Will you allow AI to take away your jobs?' Believe it or not but AI / GenAI is going to impact your jobs in three ways: 1. Peripheral Impact (minor changes to job description) 2. Core Impact (massive changes redefine the description) 3. Complete Replacement (make your job obsolete). Regardless of whichever category you belong to, it is super important to reskill to survive the AI onslaught. This presentation will highlight the top 10 new AI/GenAI job roles that will be in high demand in future, how to identify which one matches your fortitude, and what steps one should take in developing the necessary skills and competencies to execute them successfully. 
Prabhu
Amit Prabhu
Data & AI Lead    
Accenture   
05 june
AI Plenary

Driving Intelligence: a benchmark for AGI

In this talk, I undertake a dive into two ostensibly unrelated—and potentially profoundly consequential—technological developments of the twenty-first century: Autonomous Vehicles (AVs) and Artificial General Intelligence (AGI). AVs are designed to navigate complex real-world environments without human intervention, while AGI represents a form of Artificial Intelligence (AI) endowed with human-level cognitive abilities. I do this specifically because I advocate that progress towards full vehicular autonomy stands as a novel and precise benchmark of humanity’s progress towards AGI.
Bishop
J. Mark Bishop
Scientific Advisor    
FACT360   
05 june
Advertising

Marketing Mix Models (Title Soon Online)

Wade
Liam Wade
Director of Performance    
Impression   
05 june
SEO

AI, SEO e linee guida dei Quality Raters: un paradigma strategico basato sulla matrice di Hasenauer

Le Linee guida dei Quality Raters di Google sono la principale risorsa ufficiale che abbiamo a disposizione per comprendere i criteri che regolano la valutazione della qualità dei contenuti. Ma come possiamo integrare queste linee guida con l'intelligenza artificiale e modelli decisionali come la matrice di Hasenauer per creare strategie SEO innovative e data-driven? In questo intervento vedremo insieme come i principi contenuti nelle Linee guida possono essere tradotti in KPI grazie alla matrice di Hasenauer.
Marsella
Mariachiara Marsella
SEO & Digital Temporary Manager    
Mariachiara Marsella   
05 june
Data Analytics

Title Soon Online

Trocca
Filippo Trocca
Head of Data & AdTech   
Making Science   
05 june
Coding Backend

Locking Bad: Optimistic vs Pessimistic Concurrency Control

Immaginate di essere Walter White, intento a gestire il complesso "business" della distribuzione di meth, con un team che lavora su diverse operazioni in parallelo. Ogni "transazione" deve essere gestita con precisione assoluta: un errore e tutto crolla, proprio come un database mal configurato. Questo talk esplora, in salsa Breaking Bad, come i meccanismi di locking nei database possono garantire che il "business" (o i dati) rimanga sicuro e coerente, nonostante l’accesso simultaneo da più utenti (o attori).
Solazzi
Riccardo Solazzi
Tech Lead   
Revolt Srl   
05 june
Arena - Debate for Future

Quando l'era digitale cancella le diversità e premia l'uguale

Gli algoritmi dominano il digitale, facilitando connessioni e opportunità, ma possono anche ridurre la varietà di prospettive, creando echo-chamber e alimentando bias di conferma. In questa Round Table di 40 minuti, Chiara Baschetti, Giulia Barbieri, Claudio Gagliardini e Harman Kaur esploreranno come media e intelligenza artificiale impattano sul potenziale creativo, sulle opinioni e sull'identità personale.
Barbieri
Kaur
Baschetti
Gagliardini
Giulia Barbieri
Photojournalist   
   
Harman Kaur
Digital Strategist & Social Media Manager    
   
Chiara Baschetti
Actress & Model   
   
Claudio Gagliardini
Communication, Branding Consultant & Photographer   
   
05 june
E-Commerce & Retail

Posizionamento e promozione del tuo brand su Amazon, cogli le opportunità del Prime Day

Conoscere il mercato in cui ti muovi su Amazon è fondamentale per ottimizzare il tuo posizionamento e la visibilità. Analizzare il mercato con gli strumenti interni ed esterni ad Amazon come il Brand Analytics, ci consente di capire cosa cercano i clienti e quindi come ottimizzare le nostre pagine prodotto di conseguenza, sfruttando anche i nuovi strumenti IA.  Le campagne Products e Brands, impostate correttamente, ti faranno sfruttare i periodi come il Prime Day mettendoti in primo piano. 
Fantoni
Andrea Fantoni
Official Educator & Media Specialist   
Amazon Ads    
05 june
14:50 - 15:10
Entrepreneurship

Xference, the Inference platform making AI private and secure for everyone

The era of Generative AI has only just begun, and Inference is the bridge connecting theoretical potential with practical implementation. While the world celebrates theoretical advancements in AI model training, Xference is determined to solve today’s most critical AI challenge: bringing LLMs from theory into real-world operations by developing a scalable inference engine. Xference's mission is to democratize Inference at every level, empowering every organization to become AI-driven while maintaining complete data security.
Pili
Andrea Pili
CEO   
Xference   
05 june
Future of Legal Tech

Title Soon Online

Ernesto Belisario
Ernesto Belisario
Avvocato   
E-LEX STUDIO LEGALE   
05 june
SEO

Title Soon Online

Singers
Mads Singers
Owner   
Mads Singers Management Consulting   
05 june
SEO

Localisation: Your Competitive Edge in International SEO

International market dominance requires more than just broad visibility, as securing top rankings doesn’t equate to conversions. High value returns come from market localisation and an understanding of culture. Learn advanced international SEO strategies that guarantee success, from market localisation, Google SGE, and cultural compartmentalisation. All the insights needed to transform a global SEO strategy into a high-performance revenue engine.
 Khoroshilova
Kira Khoroshilova
Founder    
Diary Of An SEO   
05 june
AI Plenary

The hidden infrastructure of effective AI implementations

We've moved past the era of simple prompts and into the age of sophisticated AI integration. Behind every successful AI system lies an invisible infrastructure of decisions that most organizations discover too late. This session maps the terrain beneath the surface - from the technical components to the interconnected web of data governance, integration architecture, and adoption dynamics that determine whether AI creates lasting value or expensive disappointment. From data preparation approaches that balance quality with speed to governance frameworks that enable rather than constrain, leaders and practitioners will gain practical insights for building AI capabilities that adapt and evolve with organisational needs.
Bannerman
Tey Bannerman
Digital Innovation Architect & Strategic Advisor    
McKinsey & Company   
05 june
Work, HR & Digital Skills

Postcard From Futures: un metodo per lo sviluppo dell’AI mindset

L’accelerazione delle tecnologie di AI e la pressione dei mercati stanno portando manager e team leader a interrogarsi su come approcciare la trasformazione dei processi aziendali e sviluppare le soft skill adatte a vivere il cambiamento. Orbyta Tech ha sviluppato un metodo che integra tecniche di Business Coaching e di Futures Thinking per avviare l'AI transformation a partire dal coinvolgimento delle persone e utilizzando strumenti di creatività come lo sketching e il text-to-image per lo sviluppo dell’AI mindset. Durante il talk sarà presentato il background teorico del metodo, case study concreti, le tecniche operative, la roadmap di co-design e le strategie di formazione per lo sviluppo dell’AI mindset a partire dalle quali orientale investimenti e ambizioni verso dei futuri in cui la tecnologia sia uno strumento di crescita e di generazione di valore. 
Vellarr
Speziali
Agnese Vellarr
Marketing Manager    
Orbyta Tech   
Eleonora Speziali
HR Manager    
Orbyta Tech   
05 june
Advertising

Pensate di essere PPC Specialist solo perché utilizzate le PMax? Illusi! Scopriamo insieme come l'interazione tra piattaforme può portare a risultati sorprendenti

Se pensate che il successo delle vostre campagne dipenda solo da Google Ads, dovrete cambiare idea. Scoprirete come l'integrazione strategica tra piattaforme Adv può creare sinergie esplosive e catapultare i vostri risultati.
Lodi
Manuel Lodi
PPC Specialist/Head of SEA    
Studio Samo   
05 june
Advertising

Segmentation & Retail Advantage (Title Soon Online)

Gasparotto
Alessandro Gasparotto
Senior Digital Advertising & E-Commerce Specialist   
MOCA   
05 june
Data Analytics

Analytics & AI per la Conversion Rate Optimization

Come utilizzare congiuntamente GA4, Clarity e AI per migliorare le performance di un business.
Pavan
Enrico Pavan
Co-founder & President, Analytics & CRO Director    
Analytics Boosters   
05 june
AI Plenary

AQ and the future of work - how AI and Quantum enables new technological innovations

The consolidation of science - how the natural and artificial sciences are working together to give us the full picture - connecting technology, humanity and business into practical and pragmatic applications. - Quantum Sensing - leveraging the science of the small
Dvir
Yuval Dvir
Founding Member & Commercial Partner   
SandboxAQ   
05 june
AI Plenary

Title Soon Online

Bianco
Simone Bianco
Principal Investigator and Director of Computational Biology   
Altos Labs Bay Area Institute of Science   
05 june
E-Commerce & Retail

Il confine sempre più labile tra discovery e search e cosa possono fare le aziende per trarne vantaggio

Oggi i percorsi di acquisto, che si concludano online o in un negozio sul territorio, vivono essenzialmente di due momenti: la scoperta e l’approfondimento. La scoperta consiste nel sorprendere gli acquirenti con prodotti che non sapevano nemmeno di volere. La ricerca serve ad aiutare gli acquirenti a trovare i prodotti che sanno di volere. Oggi però gli strumenti a disposizione, così come una evoluzione della ricerca sempre più conversazionale, rendono sempre più labile il confine tra scoperta e ricerca, portando anche a situazioni di impasse come quelle descritte dal “messy middle” di Google. Creando però anche nuove opportunità per i marchi disposti a innovare in un mix sempre più essenziale per il successo nell'e-commerce. Ma come possono fare i brand e i retailer a trovare il giusto bilanciamento tra questi due aspetti? E come si può far evolvere la ricerca da mero strumento funzionale a trovare subito ciò che serve a supporto funzionale a stimolare l’ispirazione e la scoperta? Partendo da casi pratici messi in atto da brand più o meno famosi, l’obiettivo dello speech è suggerire linee guida e attività che potrebbero essere messe a terra per cercare di sfruttare queste sinergie e acquisire un vantaggio competitivo.
Loguercio
Marco Loguercio
Founder & CEO   
FIND   
05 june
15:40 - 16:00
Entrepreneurship

An Intergalactic Guide for rookie CTOs

Microservices, Domain-Driven Design, Event-Driven Architecture, and Other Space Traps: Fabio Steffenino, an engineer who helped launch a new reality in Micromobility—Moov—will take the audience on a journey through mistakes, necessary simplifications, and honest advice for those stepping into this role and looking to survive the technological hyperspace. Spoiler alert: starting simple is always the right choice!
Steffenino
Fabio Steffenino
Head of Technology   
Moov   
05 june
SEO

More speeches soon online

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05 june
AI Plenary

Title Soon Online

Pomaro
Alessio Pomaro
Head of AI   
Search On Media Group   
05 june
Social Media Strategies

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05 june
Influencer Marketing

Speeches soon online

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05 june
Future of Legal Tech

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05 june
Data Analytics

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05 june
Coding Backend

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05 june
AI Plenary

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05 june
E-Commerce & Retail

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05 june
GovTech

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05 june
VC & Open Innovation

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05 june
Content Creators

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05 june
Arena - Debate for Future

Debates coming soon

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05 june
Advertising

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05 june
Generative AI

Generative AI & Soft Skills

 In un’epoca in cui l’intelligenza artificiale ridefinisce il vivere quotidiano diviene importante guardare dentro di sé per riscoprirsi attraverso la lente dei dati e della tecnologia. Lo speech fa riferimento ad un dialogo unico, duplice, tra sé e l’altro, reso possibile dall’universo straordinario dell’AI. Offre l’occasione di una riflessione intima e profonda su come la tecnologia possa diventare una bussola per orientarci verso il nostro centro, costruendo un ponte tra chi siamo, chi scegliamo di diventare e ciò che possiamo lasciare andare. È un viaggio che ci invita a riconoscere ciò che l’AI può fare meglio di noi, liberando l’essere umano per concentrarsi su ciò che lo rende insostituibile: il proprio essere, l’amore e la cura di sé e degli altri. Con uno stile che intreccia creatività, riflessione e accessibilità, si raccontano storie personali ed esperienze concrete, offrendo non solo strumenti per accogliere l’AI con consapevolezza e coraggio, ma soprattutto con un invito ad abbracciare, con amore, il proprio sé più autentico. È un viaggio-dialogo verso la scoperta e la scelta di sé, un percorso in cui l’evidenza diventa alleata e i dati si trasformano in opportunità per scegliersi, per amarsi con autenticità.
Carulli
Carmen Carulli
Sales Director    
L’Oréal   
05 june
Generative AI

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05 june
Work, HR & Digital Skills

Title Soon Online

Khatri
Javed Khatri
Co-Founder   
Pizo   
05 june
Work, HR & Digital Skills

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05 june
International Ecosystem

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Session for 06 june

01 january
E-sports & Gaming

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01 january
DevOps & Cloud

How to Turn Techical Debt into an Asset

What if you could 20x your productivity? If you write software, there is a way to ship faster, better code, that scales to millions of users. This way is making strategic decisions around your architecture and design, and if they create technical debt - something free now but that creates a cost for you in the future. In this talk, you will see how tech debt is a tool at your disposal, and how you can make the right decisions to ship 20 times faster.
Maggio
Alessandro Maggio
Engineering Manager   
AWS   
06 june
Entrepreneurship

Work Life Integration (Title Soon Online)

Tosti
Virginia Tosti
Co-Founder    
start2impact   
06 june
DevOps & Cloud

Title Soon Online

Cremaschini
Nicola Cremaschini
Principal Technical Architect    
Sky Italia   
06 june
Journalism

Social Media & Fake News

Tusha
Elvis Tusha
AI Consultant | Communicator   
   
06 june
VC & Open Innovation

Prova

Palomo
Sonia Palomo
Director of Transformation   
Paeque Tecnologico de Andalucia   
06 june
Impact to Business

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06 june
Tech for No Profit

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06 june
GovTech

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ToBeDefined
To be announced
06 june
VC & Open Innovation

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Iaia
Luca Iaia
Marketing Director   
CNA - Confederazione Nazionale dell'Artigianato   
06 june
GovTech

Title Soon Online

Bovalino
Nuccio Bovalino
Media Sociologist and Member   
LERIS - Université Paul Valéry Montpellier   
06 june
VC & Open Innovation

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Sigal
Mike Sigal
CEO   
Sigal Ventures   
06 june
VC & Open Innovation

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Ribas Pombo
Blanca Ribas Pombo
Nomadic Minds   
Managing Partner   
06 june
VC & Open Innovation

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Cereda
Enrico Cereda
Senior Advisor   
Klecha & Co.   
06 june
VC & Open Innovation

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Menna
Federico Menna
CEO   
EIT Digital   
06 june
VC & Open Innovation

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Trombetti
Marco Trombetti
Co-Founder and CEO   
Translated   
06 june
VC & Open Innovation

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Wąsikiewicz
Łukasz Wąsikiewicz
General Partner   
24Ventures VC   
06 june
VC & Open Innovation

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Tosti
Virginia Tosti
Co-founder   
Start2impact   
06 june
GovTech

Title Soon Online

Sheffer
Michiel Sheffer
President   
European Innovation Council Board   
06 june
GovTech

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Di Maio
Luigi Di Maio
EU Special Representative for the Gulf region   
European Union   
06 june
GovTech

Title Soon Online

Mazza
Enzo Mazza
Consigliere delegato   
FIMI   
06 june
VC & Open Innovation

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Speed
Jonathan Speed
Investor   
Alchemist Accelerator   
06 june
VC & Open Innovation

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Singh
Anagh Singh
Founding Member   
MountTech Growth Fund   
06 june
VC & Open Innovation

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Ravala
Priyanka Ravala
Director   
T-Hub   
06 june
VC & Open Innovation

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Radomski
Dan Radomski
Director   
Centrepolis Accelerator   
06 june
VC & Open Innovation

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Jain
Amit Jain
Co-founder   
Ashika   
06 june
VC & Open Innovation

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Damani
Anirudh Damani
Managing Partner   
Artha Venture Fund   
06 june
VC & Open Innovation

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Cohen
Nimrod Cohen
Managing Partner   
Tau Ventures   
06 june
VC & Open Innovation

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Asanov
Anvar Asanov
Advisor   
Davidson   
06 june
Startup

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06 june
Content Creators

Perchè non parli mai di Gaza? | Riflessioni non politiche sulla responsabilità sociale dei content creator

Essere creator, avere un pubblico di decine di migliaia di persone che ci seguono sui social ogni giorno è un privilegio ma anche (a volte soprattutto) una responsabilità. In questo intervento voglio esplorare proprio quest’ultima, capire i limiti imposti dalle piattaforme, i rischi di cadere nelle fake news, le diffidenze dei brand, il comprensibile fastidio di una parte di pubblico e le soluzioni che ho trovato nel momento in cui ho provato a parlare di alcuni dei risvolti più difficili dell’attualità e della politica negli ultimi mesi. Questo speech non vuole sollevare polemiche ma domande: avere un grande seguito vuol dire anche avere la responsabilità di parlare di fatti o eventi che segnano l'orizzonte politico e sociale della contemporaneità? E se sì, in che modo dobbiamo parlarne? 
De Santa
Alessio De Santa
Content Creator   
   
06 june
GovTech

Title Soon Online

Università di Bologna
UNIBO - Università di Bologna
   
   
06 june
Mainstage

Live Performance
   
   
06 june
Mainstage

Opening Ceremony

Day 3
   
   
06 june
Mainstage

Intel
   
   
06 june
Mainstage

Lotta alle mafie

Gratteri
Nicola Gratteri
Pubblic Prosecutor   
Court of Naples   
06 june
Mainstage

AI & Ethics Challenges

Rossi
Francesca Rossi
AI Ethics Global Leader   
IBM   
06 june
Mainstage

Softbank
   
   
06 june
Mainstage

Surprise Guest
   
   
06 june
Mainstage

The WMF Innovation Awards
   
   
06 june
Mainstage

Title Soon Online!

Formigli
Corrado Formigli
Journalist   
La7   
06 june
Mainstage

The State of AI in 2025

Maslej
Nestor Maslej
   
Research Manager Human-centered AI @Stanford University    
06 june
Mainstage

AI per la natura 4.0

Valentini
Riccardo Valentini
2007 Nobel Pace Prize Winner   
   
06 june
Mainstage

Closing Ceremony - WMF 2025

WMF - We Make Future
   
   
06 june
Mainstage

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06 june
Ethics & AI

Man VS Machine: can we actually tell the difference between AI and human material?

Recent studies have revealed how we show different behaviours to chatbots that are more 'robotic' versus others that show more human features, but what does our brain see when we are faced with AI content? The skin conductance response (SCR) is an indirect measure of our nervous system's activation in response to a particular set of stimuli and has become a biological marker for attention, familiarity and emotive states. It displays pre-conscious activation, measure of a 'gut feeling', which has been used widely in consumer neuroscience to analyse how we instinctively respond to branded content and campaigns. We know that AI-generated stimuli can sometimes trigger the 'uncanny valley' feeling, but can our brains tell the difference between AI and human, where does it draw the line and how does this affect our behaviour when we are faced with it in marketing? In an attempt to answer these questions, Giulia ran a neuromarketing study measuring SCR when participants were watching AI and human generated content, and the preliminary results paint an interesting story about the future and ethics of marketing.        
Panozzo
Giulia Panozzo
Neuromarketing Consultant & Trainer   
Neuroscientive   
06 june
11:20 - 11:40
Entrepreneurship

AI's transformational role in Women's Entrepreneurship

Athena FundX is committed to transforming the global business landscape for women entrepreneurs. Backed by renowned entrepreneurs, public & private programs, it supports more than 50K female entrepreneurs across 27 countries. Athena FundX provides Gen AI powered interactive coaching on the pioneering Athena AI Coach, while Athena Capital is revolutionising financing access through innovative AI-powered alternative credit scoring model. 
Bharwani
Roshan Bharwani
Advisory Board Member   
AthenaFundX   
06 june
AI Agents

Title Soon Online

Di Pasquale
Michele Pio Di Pasquale
Creative Technologist    
   
06 june
AI Plenary

AI and the Future of Creativity

This talk examines the transformative role of articial intelligence in the eld of content creation, with a particular focus on media production processes such as scriptwriting, visual design, and animation. It aims to analyze how AI-driven technologies are now actively redening the paradigms of video production and lmmaking. By reshaping the ways in which content is conceptualized, developed, and disseminated, AI is positioned as a pivotal force in the evolution of contemporary media practices.
 El Messelmani
Jana El Messelmani
Digital Humanist | Founder, AI Initiative | Producer    
Al Jazeera Media Network   
06 june
Video & Voice

Podcast Marketing: aumenta gli ascolti e monetizza

In questo workshop andremo a capire che cosa significa davvero “podcast marketing” e come il digital marketing applicato ai podcast permetta di aumentare gli ascolti del proprio podcast e migliorare così la propria brand awareness e posizionamento. Si parlerà di come funziona l'algoritmo di Spotify, come si possono aumentare gli ascolti grazie alla SEO e come un podcaster indipendente può entrare nelle classifiche nazionali dei migliori podcast. Si arriverà poi a mostrare i 5 metodi per monetizzare e guadagnare grazie ai podcast (adv, abbonamenti, sponsor, Patreon..) L'intervento si chiuderà con gli ingredienti di un podcast di successo.
Terzoli
Annalisa Terzoli
CEO & Podcast Producer   
Vocal   
06 june
Content Marketing

AI & Content for PMI

Bertoli
Miriam Bertoli
Digital & Content Marketing Strategist   
Miriam Bertoli   
06 june
Social Adv

Meta Ads tra creatività e AI (Title Soon Online)

Vittori
Michael Vittori
Meta & Social Ads Expert   
Michael Vittori   
06 june
Brand

Brand Performance (Title Soon Online)

Soffiato
Giorgio Soffiato
Marketing Director   
Marketing Arena   
06 june
Digital Strategy

Strategic Thinking: umani che pensano e macchine che fanno (non vice-versa)

In un mondo complesso ed automatizzato il vero valore dell’essere umano risiede nel pensiero strategico. Fino ad oggi non avevamo tempo per pensare perchè era necessario fare, produrre ed essere presenti prima che coerenti. Oggi invece che la realizzazione delle attività è automatizzata dalla tecnologia e dall’AI abbiamo il tempo per pensare a cosa, come e perchè fare le cose. Ecco la metodologia, le analisi e gli strumenti per sapere come si crea, definisce e realizza una strategia di business ( anche grazie all’AI).
Brancale
Federica Brancale
Artificial Intelligence Consultant   
Marketing Freaks   
06 june
Sustainability & Tech

Intelligenza Artificiale e Agricoltura di Precisione: cosa hanno a che fare l'una con l'altra?

L’Intelligenza artificiale applicata al settore agricolo è in grado di migliorare la gestione di molte pratiche agronomiche: dal monitoraggio del suolo al più oculato uso di agrofarmaci, garantendo la tutela e la qualità del prodotto e la trasparenza delle informazioni lungo la filiera agroalimentare. Insieme alle tecnologie dell'agricoltura di precisione costituiscono una importante leva per la sostenibilità economica e ambientale. In questo keynote speech approfondiremo il funzionamento e i vantaggi degli strumenti digitali, come IA e Computer Vision, illustrando esempi pratici di utilizzo nelle aziende agricole.
Morè
Valeria Morè
Communication & Web Marketing Manager   
   
06 june
11:50 - 12:10
Entrepreneurship

SusTech® Glocalization: Rebuilding Entrepreneurial Ecosystems

M.V. Galic
Katarina M.V. Galic
CEO   
TESLA Venture Studio   
06 june
AI Plenary

Arte e Intelligenza artificiale: sfide e opportunità

Canali
Chiara Canali
Art Curator   
   
06 june
12:10 - 12:30
Entrepreneurship

Pet Care Reloaded: Startups and Technology at the Service of a Growing Market

From traditional and disconnected management to the revolution of AI: Pet Care evolves with new models and innovative services. A journey through data, technology, and opportunities for a continuously growing market.
Negrisolo
Alessandro Negrisolo
Digital Marketing Specialist   
Pethub   
06 june
Ethics & AI

Biased AI=Biased society : Uncovering gender and racial discrimination in AI-based systems

While AI systems are rapidly transforming human life, there has been a growing concern for a decade on prejudices and systematic discrimination caused by those sociotechnical systems embedded in critical domains and education, criminal justice, healthcare, and social security/support. While society tries to proceed with the capabilities and limitations of AI to mirror societal biases into the monopolistic systems, the question is no longer "How to develop AI systems that are unbiased" but "Who decides about AI systems and data embodied into those models.". This speech will enlighten the critical questions around GenAI applications from a socio-technical perspective, debating about the data economy created in past decade, challenging the status quo, and the way next generations will be effected by it.        
Kazimzade
Gunay Kazimzade
Senior AI Consultant   
Mercedes-Benz Consulting   
06 june
Coding Frontend

Frontend e AI? Sì! Accelera lo sviluppo Front-end con MCP

A volte, soluzioni "semplici" fanno davvero la differenza! Scopriremo come i protocolli MCP possono potenziare significativamente il tuo sviluppo frontend. Attraverso esempi pratici, vedremo come velocizzare la creazione di componenti UI, mantenendo alta la qualità. Con strumenti come MCP+Cursor, i front-end dev possono finalmente investire il loro tempo su ciò che conta: migliorare l'UX e portare il prodotto a un livello superiore.
Monti
Francesco Monti
Team Leader & Senior Frontend Engineer   
Humans.tech   
06 june
Ethics & AI

Building AI Products for the next billion users without internet access

I was privileged to build a product 4 years ago that impacted 22,000 small-hold farmers with little to no internet access in rural Africa. Whilst we build revolutionary products in our world today, however, the rural users seem left out. This speech is to give insights from my experience on how to build inclusive AI technology for the next billion users.        
Faluyi
Seun Faluyi
Product Manager & Leadership Coach    
Remerge   
06 june
Coding Frontend

L'accessibilità web come rivoluzione aziendale

 Scopri come l'accessibilità può trasformare la tua azienda: un viaggio attraverso le 10 regole d'oro per lo sviluppo di software accessibili e strategie concrete per integrarla nei processi aziendali. Esploreremo metodi, strumenti e approcci per rendere l'accessibilità un vantaggio competitivo.
Bernabei
Diana Bernabei
Accessibility Engineer & Founder    
Inclusio   
06 june
DevOps & Cloud

Un gateway per domarli tutti: dominare le architetture AI con Azure API Management

 In questa sessione, esploreremo come Azure API Management (APIM) svolga un ruolo fondamentale nella gestione e ottimizzazione delle architetture AI. Con l'aumento delle applicazioni basate su AI che utilizzano servizi come modelli di machine learning e servizi come Azure OpenAI, diventa essenziale disporre di un sistema di gestione API efficiente, sicuro e scalabile. Approfondiremo le principali politiche di API Management, come il load balancing, il throttling e la cache, dimostrando come queste migliorino le prestazioni dei carichi di lavoro AI e contribuiscano a gestire i costi. La sessione coprirà anche le migliori pratiche per la sicurezza degli endpoint AI, l’applicazione di quote e l'uso di strumenti di monitoraggio per ottenere insight. Alla fine della sessione, avrai una chiara comprensione dei benefici architetturali e di risparmio che l'uso di API Management può portare alle soluzioni AI, garantendo servizi AI robusti, scalabili e sostenibili economicamente. Questa sessione è ideale per sviluppatori, architetti e professionisti del cloud che desiderano ottimizzare i servizi AI mantenendo il controllo su prestazioni e costi.
Bonanni
Massimo Bonanni
Technical Trainer   
Microsoft   
06 june
AI Plenary

How can AI help solve the global learning crisis?

In Sub-Saharan Africa, 9 out of 10 children are in what the World Bank defines as ‘learning poverty’ - in other words, they are unable to read a simple sentence by age 10. This is the heart of a global learning crisis, that will profoundly undermine the achievement of all of the UN Sustainable Development Goals. Generative AI is radically reshaping what’s possible in education, and is creating new, once-in-a-lifetime opportunities to tackle the global learning crisis. At AI-for-education.org, we’re working closely with the Bill and Melinda Gates Foundation and others to identify the most exciting new innovations, and support product developers, governments, tech companies and educators to equitably improve learning at scale in low-and-middle income countries. In this speech, I’ll share everything we’re learning about the potential of AI to transform education for the world’s most disadvantaged children, as well as the risks. I’ll cover the most exciting use cases we’re seeing, how we can determine which products will actually work to improve learning, and what still needs to happen if we are to realise the promise of AI to help ensure that every child receives a quality education.        
Lee
Jared Lee
Chief Program Officer    
AI-for-education.org   
06 june
Video & Voice

SOS VIDEO! Il toolkit di sopravvivenza per brand e creator senza perdere tempo... e la testa

Scopri come bilanciare creatività ed efficienza utilizzando strumenti e strategie che facilitano la produzione di contenuti video di impatto per i tuoi canali social.
Pandolfini
Sarah Pandolfini
Video Maker, Video Strategist, Creator   
   
06 june
Content Creators

Da youtuber a media company - l'evoluzione (in corso) della Slim Dogs

Dogs
Slim Dogs
   
   
Pratt
Food Creator   
   
06 june
Sustainability & Tech

The Intersection of Human and Environmental Health: Why Our Products Need to Evolve

 From the harmful chemicals in our personal care products to the waste they leave behind, our everyday choices impact both human health and the environment in ways we rarely consider. This talk challenges how we think about materials, manufacturing, and sustainability, exploring the urgent need for innovation that prioritizes both people and the planet. By rethinking design, sourcing, and disposal, and moving toward a circular economy, we can create a future where products no longer come at a cost to our health or the Earth.
Prakash
Rashmi Prakash
CEO & Founder | Professor   
Aruna Revolution | UBC   
06 june
Journalism

Augmenting journalism: future proof Media business models with Responsible AI

In an era where AI in journalism raises concerns about job displacement and content integrity, iTromsø's case study demonstrates responsible AI-driven innovation in media. This talk explains how a small prototype quickly led to widespread AI adoption across 70 newspapers, through a value driven, domain-specific approach that let editorial (user) needs drive development. We´ll explain how companies in media (and beyond) can future-proof their business models and unlock new value creation opportunities through Trustworthy AI.
Podestà
Silvia Podestà
Innovation Advisor    
IBM Client Engineering   
06 june
AI Agents

From Raw Data to Intelligence: How AI Autonomous Agents are Redefining Data Extraction

 In a world overflowing with unstructured and chaotic information, the ability to transform raw data into meaningful, validated, and structured insights is a game-changer. This keynote explores the cutting-edge advancements in AI autonomous agents—intelligent systems capable of navigating complex data ecosystems to extract precise, structured, and reliable information. We'll delve into how these agents are revolutionizing industries, enabling faster decision-making, improving data accuracy, and driving innovation. From web scraping to real-time data validation, learn how AI-powered automation is bridging the gap between unstructured data and actionable intelligence. Discover the challenges, breakthroughs, and the future potential of autonomous agents as they redefine how we interact with and harness data.
Andrade
Jeff Andrade
Staff Software Engineer at RPC    
The Retail Performance Company   
06 june
Content Creators

Title Soon Online

Michele Costopulos Cappi
Michele Costopulos Cappi
Industry Manager   
TikTok   
06 june
Coding Frontend

Il bug dell’AI: Come testare applicazioni con output imprevedibili

Le applicazioni basate su intelligenza artificiale generativa stanno ridefinendo il software, ma portano con sé una nuova sfida: l’imprevedibilità dell’output. Come garantire la qualità quando ogni risposta può cambiare? In questo talk esploreremo strategie e strumenti per testare applicazioni LLM-based, dalla progettazione di prompt robusti alla gestione dell’output non deterministico, fino alla validazione di bias e fallimenti silenziosi. Un kit essenziale per QA, Dev e Product Leader che vogliono riportare l’affidabilità nel cuore dell’AI.
Besana
Ludovico Besana
Senior Test Engineer   
Nearform   
06 june
Sustainability & Tech

How to combine ecological transition and competitive advantage

In this presentation, I'm going to share with you how to differentiate yourself in your market and correlate profitability with the positive environmental impacts of your business, while ensuring that your teams are on board with this strategy. This is based on a pragmatic method that I have developed, the concept of Sustainable Global Innovation. This method is the fruit of over 18 years‘ experience in industry as an international Innovation Leader and over 6 years’ research into how to pragmatically combine innovation, ecological transition and profitability without it costing more. In this speech, I'll be talking about some keys: - The step-by-step method for reducing environmental impact without massive investment, - How to reduce your operating costs and create a competitive advantage by adopting sustainable and innovative practices, - And how to get your teams on board by boosting their mindset without being sanctimonious or a killjoy.
Gazagnes
Laetitia Gazagnes
CEO & Innovation Strategy Expert   
Impuls'Innov   
06 june
Ethics & AI

APP VITE VERE (Title Soon Online)

Marangoni
Guido Marangoni
Founder   
Vite Vere APP   
06 june
Book Presentation

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06 june
Entrepreneurship

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06 june
Social Adv

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06 june
Journalism

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06 june
Content Marketing

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06 june
Brand

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06 june
Video & Voice

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06 june
SEO

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06 june
AI Agents

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06 june
DevOps & Cloud

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06 june
AI Plenary

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06 june
VC & Open Innovation

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06 june
Digital Strategy

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06 june
Content Creators

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06 june
GovTech

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06 june
Arena - Debate for Future

Debates coming soon

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06 june
Sustainability & Tech

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06 june
Ethics & AI

Artificial Intelligence + Oceanic Feeling. Un nuovo modo di pensare l'umanità

Salvezza o distruzione dell’umanità? Il dibattito attorno al tema dell’intelligenza artificiale spesso tende a irrigidirsi attorno a poli irriducibili, lasciando sullo sfondo il clima socioculturale del nostro tempo. Esiste quindi un modo diverso di guardare all’intelligenza artificiale? ODISSEA è un progetto dell’Università Ca’ Foscari di Venezia. Nasce nel 2024 con un doppio obiettivo: decodificare le tendenze culturali predominanti nella società contemporanea utilizzando gli strumenti delle discipline umanistiche e fornire un framework di riferimento alle imprese per aiutarle a operare con consapevolezza nel tempo presente. Attraverso un’analisi che spazia dall’arte alla letteratura, dal cinema alla televisione, dalle serie TV ai linguaggi pop fino ai casi più rilevanti dei brand che hanno segnato il modo di fare business, ODISSEA ha creato 3 modelli guida che mappano gli immaginari compresi tra gli anni Ottanta e l’attuale diffusione dell’intelligenza artificiale. Oggi l’AI rappresenta uno spartiacque, e leggere il suo avvento su scala globale alla luce dei modelli guida suggerisce un doppio scenario per il futuro. Nel primo la tecnica è interpretata come fine a se stessa, e in continuità con i primi due modelli prevalgono desideri di potenza e tendenze narcisistiche (cfr. The Techno-Optimist Manifesto di Marc Andreessen, il caso Elon Musk o il cosiddetto TESCREAL). Nell’altro scenario, sulla scorta del terzo modello, l’AI è intesa come uno strumento fondato sulla connessione tra le persone, come sostiene Jaron Lanier, al quale però manca ogni forma di coscienza (cfr. Federico Faggin). In questo contesto è l’intuizione artistica a segnare la strada da percorrere per affrontare le sfide del futuro. Si apre una riflessione inedita sul ruolo della collettività umana rispetto al potere dell’AI, che prefigura il definitivo superamento del singolo individuo e un nuovo modo di intendere l’innovazione.      
Cinquegrani
Rigamonti
Alessandro Cinquegrani
Professore ordinario di Letteratura italiana contemporanea   
Università Ca' Foscari Venezia   
Federico Rigamonti
Assegnista di ricerca    
Università Ca' Foscari Venezia   
06 june
Ethics & AI

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06 june
International Ecosystem

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06 june
Coding Frontend

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First Speakers and VCs of WMF 2025

Francesco Di Costanzo
Nicola Cremaschini
Daniele Pucci
Nestor Maslej
Luc Julia
Federico Faggin
Alicia Hanf
Tejas Chopra
Michiel Scheffer
Scott Yusuke Sugino
Simona Capece
Monica Orsino
Yuval Dvir
Valeria Sandei
Amit Prabhu
Claire Zhang
Francesca Rossi
Elvis Tusha
Massimo Chiriatti
Mara Pometti
Enrico Cereda
Tey Bannerman
Edward Frank Morris
Guerino Nuccio Bovalino
Gunay Kazimzade
Federico Francioni
Matt Navarra
Yuko Ishiwaka
Giorgio Metta
Nicola Gratteri
Card. Zuppi
Antonio Palmieri
Anna Ascani
Luigi Di Maio
Francesco Ubertini
Matteo Lepore
Guido Scorza
Gianluca Sgueo
Enrico Mentana
Barbara Carfagna
Corrado Formigli
Alessandro De Angelis
Carlo Lucarelli
Vincenzo Tiani
Francesco Di Costanzo
Nicola Cremaschini
Daniele Pucci
Nestor Maslej
Luc Julia
Federico Faggin
Alicia Hanf
Tejas Chopra

ROAD TO WMF
The previews for 2025

With the support of:

"We would like to extend our gratitude to the WMF - We Make Future team
as well as congratulate all the exceptional start-ups who participated and inspired us throughout the contest"
Finalist and Winner of the Startup Competition
Wallife
Wallife
Finalist and Winner
of the Startup Competition
"What better to say about WMF 2023 than this: I left more energized and pumped up than when I arrived! It was my honour to speak to such engaged, attentive audiences, to be asked such thoughtful questions, and to interact with the best and brightest of so many generations in one fabulous, three-day festival of ideas, business, and just plain fun!"
Jerry Kaplan
Jerry Kaplan
AI expert and tablet inventor
"I was thrilled to have the opportunity to speak at this year’s WMF and discuss trends in AI. It is so important to bring different stakeholders together and critically discuss the ways in which we as a society want to engage with new and emerging technologies. The WMF does just that."
Research Manager Human-centered AI, Stanford University
Nestor Maslej
Nestor Maslej
Research Manager Human-centered AI, Stanford University
"We Make Future featured a dazzling and delightful array of innovation, powered by creativity, technology, and a shared vision towards an extraordinary future together as a global community. The organization was exceptional, the content was absolutely superb - from the main stage, the salons, and open stages around the beautiful venue. I cannot wait for 2024!"
NNT Data
Rika Nakazawa
Rika Nakazawa
NNT Data
"The We Make Future 2023 in Rimini was a blast! This festival celebrates the boundless power of digital connectivity, fuels the flames of innovation, unearths the true potential of Marketing solutions, and empowers visionaries to shape our future. This year I had the honor of presenting a keynote on AI and decoding the future of Digital experiences. The organization was impeccable, the convergence of great minds between exhibitors, attendees and speakers was second to none and the variety of topics and initiatives make this a must-attend event for anyone looking for cutting-edge insights and an electrifying atmosphere!"
Microsoft
Monica Orsino
Monica Orsino
Microsoft
"Attending the We Make Future Festival as an exhibitor and coordinator of the Swiss-Italian Area was truly inspiring. The startups and their innovative technologies were showcased and the networking opportunities were exceptional, leaving me motivated and excited about the future of the Tech industry. Highly recommended!!"
Deputy Secretary General - Camera di Commercio Italiana per la Svizzera
Marianna Valle
Marianna Valle
Deputy Secretary General - Camera di Commercio Italiana per la Svizzera
"We're grateful for the opportunity to participate in the We Make Future Festival and Trade Fair. The event provided us with a platform to showcase our innovative solutions and introduced us to a vibrant community passionately striving to shape the future of tech and digital innovation. Thanks, WMF, for giving us the opportunity to connect, collaborate, and learn from other tech enthusiasts! The festival is a must-attend for startups seeking to stay ahead of the curve in an increasingly digital world!"
Tadeas Marek
Tadeas Marek
CEO Boost.space
"We could not be prouder to have represented Egypt, Africa, and the Middle East at the biggest Startup event in the world, WMF - We Make Future, having been selected out of hundreds of startups from around the world and emerging as the top winner!"
Finalist and Winner of the Startup Competition
Yalla
Yalla
Finalist and Winner
of the Startup Competition
"We were selected as one of 6 finalists out of 3000 applicants in the Startup Competition, an achievement that fills us with pride.[...] We want to express our gratitude to the jury and everyone involved in organising this prestigious event. We are always open to new collaborations and ideas that can help build a more sustainable future"
Finalist and Winner of the Startup Competition
Cyrkl
Cyrkl
Finalist and Winner
of the Startup Competition
"We would like to extend our gratitude to the WMF - We Make Future team
as well as congratulate all the exceptional start-ups who participated and inspired us throughout the contest"
Finalist and Winner of the Startup Competition
Wallife
Wallife
Finalist and Winner
of the Startup Competition
"What better to say about WMF 2023 than this: I left more energized and pumped up than when I arrived! It was my honour to speak to such engaged, attentive audiences, to be asked such thoughtful questions, and to interact with the best and brightest of so many generations in one fabulous, three-day festival of ideas, business, and just plain fun!"
Jerry Kaplan
Jerry Kaplan
AI expert and tablet inventor

Certified International Trade Fair

Attendees and International Delegations

from 90 Countries

Albania
Argentina
Austria
Belgium
Bulgaria
Canada
China
Croatia
Czech Republic
Denmarck
Domenican Republica
Egypt
Estonia
France
Germany
Greece
Hong Kong
Hungary
Ireland
Israel
Italy
Lebanon
Lithuania
Malaysia
Malta
Netherlands
Poland
Portugal
Saudi Arabia
Serbia
Slovenia
South Africa
Spain
United Kingdom
Spain
Sweden
Switzerland
Turkey
Ukraine
U.S.A

Events at WMF

Digital Tourism Fest
Research for Future
WMF Giovani
Digital Job Fair
AI Global Summit
World Startup Fest
Creators Fest
VC e Open Innovation Fest
Music Fest
eSports & Gaming Fest
Book Fair
Web Marketing Fest
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Govtech Summit
Koders Fest
Future Show
Innovation Film Fest
Digital Tourism Fest
Research for Future
WMF Giovani
Digital Job Fair
AI Global Summit
World Startup Fest
Creators Fest
VC e Open Innovation Fest

Companies at WMF

Infinity | produzionidalbasso
Intel
Shopify
Parlamento Europeo
HP
Salesforce
Nexi
LinkedIn
Google
Microsoft
Oracle
ESA - European Space Agency
IBM
Infinity | produzionidalbasso
Intel
Shopify
Parlamento Europeo
HP
Salesforce
Nexi

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The Future is coming to Bologna

Play
Interview with Robot Sophia on the Mainstage

Interview with Robot Sophia on the Mainstage

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A glimpse of what WMF 2023 will be...Get ready!

A glimpse of what WMF 2023 will be...Get ready!

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AI Global Summit

AI Global Summit

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The Italian Premiere of the Jet suit Flight Display at WMF

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Experience the International Trade Fair and Festival on Innovation

Experience the International Trade Fair and Festival on Innovation

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Watch the Road to WMF 2024

Watch the Road to WMF 2024

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Best of WMF2023 - Relive the WMF We Make Future

Best of WMF2023 - Relive the WMF We Make Future

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Interview with Robot Sophia on the Mainstage

Interview with Robot Sophia on the Mainstage

Play
A glimpse of what WMF 2023 will be...Get ready!

A glimpse of what WMF 2023 will be...Get ready!

Play
AI Global Summit

AI Global Summit

Play
The Italian Premiere of the Jet suit Flight Display at WMF

The Italian Premiere of the Jet suit Flight Display at WMF

Play
Experience the International Trade Fair and Festival on Innovation

Experience the International Trade Fair and Festival on Innovation

Play
Watch the Road to WMF 2024

Watch the Road to WMF 2024

Play
Best of WMF2023 - Relive the WMF We Make Future

Best of WMF2023 - Relive the WMF We Make Future

Play
Interview with Robot Sophia on the Mainstage

Interview with Robot Sophia on the Mainstage

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JUNE 4 · 5 · 6, 2025
BOLOGNAFIERE
WMF - We Make Future

Full Ticket on offer at 149€+VAT
instead of 549€+VAT

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